Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Case Study: Facebook
Contest Increased
Referral Traffic by
2500%
301 SOUTH CENTER STREET, SUITE 400 ARLINGTON, TEXAS 76010...
Referral Traffic Increased By 2500%
From Facebook Contest
An automotive product supplier wanted a bigger spike in their Fa...
Upcoming SlideShare
Loading in …5
×

Case Study: Facebook Contest Increases Referral Traffic By 2500%

463 views

Published on

Thrive helped an automotive products manufacturer implement a weekly contest on their Facebook page. The Facebook contest goal was to generate additional engagement on the Facebook page and drive additional traffic to the website.

In just 16 days, we saw a 2,536% increase in referred traffic to the website. A 14% increase in weekly total reach and 10.27% increase in fan likes.

Thrive Internet Marketing is a social media marketing company in Arlington, Texas that helps businesses with their social media strategy.

Published in: Social Media
  • Be the first to comment

  • Be the first to like this

Case Study: Facebook Contest Increases Referral Traffic By 2500%

  1. 1. Case Study: Facebook Contest Increased Referral Traffic by 2500% 301 SOUTH CENTER STREET, SUITE 400 ARLINGTON, TEXAS 76010 THRIVE INTERNET MARKETING http://thrivenetmarketing.com
  2. 2. Referral Traffic Increased By 2500% From Facebook Contest An automotive product supplier wanted a bigger spike in their Facebook engagement as well as their website traffic. Taking a cue from their Q&A section, Thrive posted a question with a graphic featuring a prize package for the fan with the correct answer. Thrive set a small budget to boost the question past Facebook's 16% audience reach to reach over 24,200 potential Facebook fans. After getting approval from the client on the graphics, we launched the Facebook contest by: THRIVE INTERNET MARKETING 301 SOUTH CENTER STREET, SUITE 400 ARLINGTON, TEXAS 76010 http://thrivenetmarketing.com Selecting winners randomly thru a social contest tool Announcing winners of the contest every week on a boosted post Alternating between quizzes and giveaways for the contest Connected winners with the client to deliver prizes quickly In just 16 days, this automotive product supplier saw a 2,536% increase in referred website traffic directly from their Facebook account. A 14% increase in weekly total reach and 10.72% increase in fan likes. Just remember, if you give a little to your audience they will give back much more.

×