In a world of constant change and increasing complexity, the winners will be those who can keep their rate of learning faster than the rate of change, both as individuals and as organizations. Tom will explain why Business Learning Institute developed the “bounce” as an organizing framework to help develop a strategic and systematic approach to sustain increased and collective rate of learning. The Bounce is all about trajectory (direction), alignment & acceleration. Make sure you’re in the ballgame to win. There is a fundamental path to success for every CPA, we call the bounce. It is the shift from mentor to mentee, from technician to leader that happens at the manager job level. It shifts the focus from task specific work to managing people and projects. This critical turning point is where BLI makes a difference. From our Leadership Academy (now being offered at the AICPA for a fifth year and in several State CPA Societies and custom Firm and Corporate programs to our portfolio of programs that develop the critical leadership competencies identified by the AICPA in their CPA Horizons 2025 Project. The Bounce covers the career trajectory of professionals as they move from technical proficiency to managing people and projects and ultimately organizations. The bounce speaks to the change in direction from technical mastery to acquiring competencies to lead others and leading organizations. It is about velocity and trajectory as you shift direction to the need for more “success skills” as you move up n your career. The Bounce includes the latest research on competencies from the AICPA through the CPA Horizons 2025 Project and the CGMA Competency framework. This presentation also includes survey results of the top issues facing young professionals and Tom's top tools for personal development. For more information see our website http://www.blionline.org

1. www.blionline.org!www.macpa.org!
@tomhood
Tom Hood, CEO, Business
Learning Institute & Maryland
Association of CPAs
The Bounce
Maximizing Your Career Trajectory

2. If there is a conversation about the future of
the profession, you're bound to hear Hood's
name mentioned as one of the people
leading the way.
– Accounting Today
Tom Hood, CPA, CITP, CGMA
• Named the Second Most Influential in Accounting by
Accounting Today Magazine 2013
• Top 150 Influencer by Linked-In
• Top 25 Influencers in Learning & HR by HR Examiner
• Top 25 Public Accounting Thought Leaders by CPA
Practice Adviser
• Working on Learning Management with AICPA/
CPA2Biz, Cloud Curriculum, Performance
Management /XBRL, Leadership & Generations
CEO
Maryland Association of CPAs
(MACPA) www.macpa.org
Business Learning Institute (BLI)
www.blionline.org
http://www.linkedin.com/in/tomhood/

3. http://macpa.cnf.io!
!
Respond to a Poll!
Ask a Question!
Select the session:
AICPA EDGE the Bounce

4. Download today’s slides at …
www.SlideShare.net/thoodcpa

5. Insights
to
Ac,on
“One
without
the
other
is
either
useless
or
destruc,ve”

6. The Shift Change

7. The Shift Change
1. Leadership!
2. Learning!
3. Technology!
4. Generations!
5. Workplace!

9. The challenge &
opportunity is to make the
shift from the first curve to
the second curve at the
right time and with the
right strategy

10. www.blionline.org

11. www.blionline.org

12. T
“In
a
period
of
rapid
change
and
increasing
complexity,
the
winners
are
going
to
be
the
people
who
can
LEARN
faster
than
the
rate
of
CHANGE
and
faster
than
their
COMPETITION.”
-­‐
Tom
Hood,
CPA.CITP.CGMA

13. You,
Inc.
1. Context
2. Connections
3. Communication
4. Collaboration
5. Computers

14. If content is king,
CONTEXT is the kingdom.
- Will Avgerakis -AICPA
• Strengths
• Values
• Alignment
• Hindsight
• Foresight
• Insight

15. Strategic Thinking Process!
Sight-Insight describes the context from hindsight, foresight, and current insight
then you can create from opportunities, communicate and inspire action.!

16. Your Strengths
& Skills
Your
Purpose & Values
Your
Companies
Purpose
&
Values
Alignment

17. Connections
I
(We)
Source: Reid Hoffman, CEO Linked-In

18. Communication
Make your thinking visible to others

19. Create your digital footprint…

20.
CEOs
have
a
new
strategy
in
the
unending
war
for
talent.
They
are
crea,ng
more
open
and
collabora,ve
cultures
—
encouraging
employees
to
connect,
learn
from
each
other
and
thrive
in
a
world
of
rapid
change.
Collabora,on
is
the
number-­‐one
trait
CEOs
are
seeking
in
their
employees.
–
IBM
Global
CEO
Study
2012
Collaboration

21. Collaboration
#MBSN
None of us is as smart as all of us!
- Dr. Ken Blanchard

22. Connections

23. Conferences

24. Computers
Use the tools, don’t let the tools use you – Francis McKenna @re:theauditors

25. RPD
#RPD Radical Personal Development. Start Date: TODAY. Tomorrow: TOO LATE. Do Something Now!
@tom_peters

26. Outread the other guy!

27. Computers

28. Computers

30. Tom’s
Favorite
Tools
“Use
the
tools,
don’t
let
the
tools
use
you.”
–
Francine
McKenna
@retheauditors
• TwiXer
• Linked-­‐In
• Blog
• Slideshare.net
• Evernote
• Tweetdeck.com
• Hootsuite.com
• Zite.com
• Kindle

31. “You are the same today as you’ll be
in five years except for two things –
the books you read and the people
you meet.”
- Charlie “Tremendous” Jones
#RPD #L>C Start: TODAY!
Tomorrow: TOO LATE.

33. A leader’s job
is to define
context and
provide hope
and
inspiration..."

34. Tom Hood, CPA.CITP
CEO
Maryland Association of CPAs
Business Learning Institute
(443) 632-2301
E-mail tom@macpa.org
Web http://www.macpa.org
Blog http://www.cpasuccess.com
Blog
http://www.bizlearningblog.com
Follow me on:
✓ Twitter: http://www.Twitter.com/tomhood
✓ LinkedIn:
http://www.linkedin.com/in/tomhood
✓ Facebook:
http://www.facebook.com/thoodcpa
✓ Slideshare:
http://www.slideshare.net/thoodcpa
✓ Youtube:
http://www.youtube.com/thoodcpa

35. Polling Questions

36. Polling Questions

37. Polling Questions

38. Polling Questions

40. Polling Questions

41. Polling Questions

42. What would you like to tell your CEO or
Managing Partner?

43. What would you like to tell your CEO or
Managing Partner?

44. Resources
AICPA - Young CPA Network http://cpa.tc/52h
People to follow on twitter http://cpa.tc/4zw
AICPA - CPA Horizons 2025 Report http://cpa.tc/529
The Shift Change in Accounting http://cpa.tc/527
BLI Express for Leaders http://cpa.tc/333
BLI Blog http://www.blionline.org/blog/
CPA Success blog http://www.cpasuccess.com

45. RPD – Radical Personal Development
Accelera,ng
tech
changes/etc.
=
Middle
class
in
tank.
ONLY
answer:
Determined/intensive
commitment
to
personal
growth.
Start
date:
1/1/14.
Remember:
Excellent
“Brand
You”
porcolio
is
about
self-­‐LESS-­‐ness,
not
self-­‐ISH-­‐ness.
You
are
as
good
as
the
network
you
develop-­‐nurture.
PERIOD.
Bea,ng
econ
revolu,on:
Invest
in
your
network
(share).
Hit
the
books
(study).
Work
your
ass
off.
WOW-­‐ify
every
project.
Start:
TODAY.
Radical
Personal
Development.
Start
date:
TODAY.
Tomorrow:
TOO
LATE.
Do
…
SOMETHING.
NOW.
RPD/Today:
Download
an
interes,ng
book.
Schedule
a
lunch
with
someone
interes,ng
…
THIS
WEEK.
Concoct
a
next
step
to
WOW-­‐ify
a
current
project.
RPD/Today:
Check
out
MOOCs.
Work
with
a
pal
on
a
reading
list
for
the
next
6
months.
Call
a
good
professional
pal:
Noodle
on
crea,ng
an
RPD
Club.
Boss:
Your
job
is
safer
if
every
one
of
your
team
members
is
commiXed
to
RPD/Radical
Personal
Development.
Ac,vely
support
them!
Bosses
suppor,ng
RPD/Radical
Personal
Development:
Read
MaXhew
Kelly’s
The
Dream
Manager.
hXps://m.youtube.com/watch?v=ESxXO42HvDQ
Bosses/In
the
next
two
weeks:
Plan
a
sit-­‐down
mee,ng
with
each
of
your
team
members
concerning
her/his
RPD/Radical
Personal
Development
aspira,ons.

46. hXp://cpa.tc/2qh
theBounce

47. T

48. Networking
• Build competency in “non-sales selling”
• Use your professional association and CPE events to plan serendipity
• Social media (again!)

49. Top Seven Issues - 2012
1. Information overload (including accounting and tax
complexity)
2. Work / life balance
3. Generational issues and communications (including upper
management not sharing knowledge with the younger
generation)
4. Developing networking skills
5. Keeping up with technology -- especially the cloud
6. Finding career guidance
7. Understanding social media benefits
CPA Success blog post http://cpa.tc/1ef

50. Top Seven Issues - 2008
1. Bridging the "gap" between college and the "real world."
2. Under-developed skill sets (see more below).
3. Work-life balance.
4. Limited networking opportunities.
5. Intimidation from bosses (partners and CFOs).
6. CPA exam (time, support, information).
7. Lack of a voice within the profession.
CPA Success blog post http://cpa.tc/2w2