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Maryland Collaborative Mtg Feb 2009


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Mwwting of government, non-profit and business sectors to explore how we can work together to solve the wicked problems caused by the recession,

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Maryland Collaborative Mtg Feb 2009

  1. Can we leverage community to build  Can we leverage community to build a stronger Maryland? ‐ A conversation among leading  Maryland Associations Maryland Associations MACPA Columbia Center February 26, 2009 February 26, 2009
  2. Can we leverage community to build a stronger Maryland?
  3. Jeff De Cagna –Principled Innovation Gretchen Pisano – Sounding Board Ink People are asking every day, on street corners, at kitchen  tables, on trains, planes and in cyberspace, quot;What are you  thinking?quot; We think that business as usual doesn't cut it  anymore and that fundamental changes to our economic  foundation are upon us. We want to know what role  Maryland s associations can play in our economic recovery. And  Maryland's associations can play in our economic recovery And we wonder ‐ Can we leverage community to help us connect  better to our members and to each other to build a stronger  Maryland? We were joined by two leading experts in working with  Associations. Jeff De  Cagna who led our discussion about  “wicked problems” and if/how social media could be used to  wicked problems and if/how social media could be used to leverage our collective strengths in helping the Maryland  community. Gretchen Pisano joined us as our strategic  facilitator to guide us through these conversations.
  4. Social Media & Wicked Problems
  5. After introductions, Jeff led us in a conversation  about social media and the notion of wicked  problems as a framework for discussing the current  problems as a framework for discussing the current economic climate.  We then set up the time to talk through 4 major  p g j questions – 1) What are our wicked problems; 2)  What gets in the way?; 3) What resources do we  have; 4) Who are other voices of Maryland we  should have? should have? quot;Wicked problemquot; is a phrase used in social planning to describe a problem that is difficult or impossible to  solve because of incomplete, contradictory, and  solve because of incomplete, contradictory, and changing requirements that are often difficult to  recognize. Moreover, because of complex  interdependencies, the effort to solve one aspect of a  wicked problem may reveal or create other problems.  ikd bl l h bl Source: Wikipedia The note at the left shows the work of one group as they  worked on identifying one problem for the exercise – this  worked on identifying one problem for the exercise this illustrates the complexity of the current environment. A great  example of a “wicked problem”.
  6. Resources – What have we got to work with?
  7. Next Steps Next Steps • Participants – Maryland Bankers Association, Maryland  p y , y Chamber of Commerce, Maryland Department of Business &  Economic Development, Small business Association, Greater  Baltimore Tech Council, Maryland Association of CPAs,  Baltimore Tech Council Maryland Association of CPAs Baltimore County Chamber of Commerce, World Trade Center  Institute, and several national thought leaders from the CPA  Profession • We agreed to distribute the results and schedule a tele‐ conference to discuss next steps including work on a  conference to discuss next steps including work on a stakeholder map for making the conversation bigger and a  resource repository exploration.
  8. Thanks to Jeff & Gretchen Thanks to Jeff & Gretchen Jeff De Cagna is chief strategist and founder of Principled Innovation LLC, and the  • association community’s leading voice for innovation. After serving as an association  executive for more than a decade, Jeff founded Principled Innovation LLC in 2002 to  executive for more than a decade Jeff founded Principled Innovation LLC in 2002 to help associations realize their full potential by thinking differently about the future. He  is an author, speaker and advisor to associations across North America and around the  world. E‐mail: Gretchen Pisano Through her expertise in creative process design and the artful  • guidance of meaningful conversations Gretchen has been contributing to the  development and growth of individuals and organizations, around the world and across  industries for the past 13 years. Clients have included the Secretary General s cabinet of  industries for the past 13 years Clients have included the Secretary General’s cabinet of the United Nations, The World Bank, the International Finance Corporation,  Government Services Administration (GSA), Air and Army National Guard, Intel  Corporation, Federal Express, Hewlett Packard, Arthur Andersen, Liz Claiborne, Philip  Morris, Nestle, Royal Dutch Shell, Quaker, Clos du Bois, the Richmond Public School  , ,y ,Q , , System and the Greater Richmond Chamber of Commerce to name a few. She is a  partner with our Business Learning Institute. E‐mail:
  9. Hosted by: Hosted by: Maryland Association of CPAs Tom Hood, CPA 443‐632‐2301 Jackie Brown 443 63 300 443‐632‐2300