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How would  Silicon Valley       do it?EBSpreneurship Forum 2012    @ThomasHessler
#Germans build
…this
this this. and
NEW: UFO’s for StartupsFast + Powerfull + Conspicious
3 Silicon Valley SecretsHow to reInvent:• Industries?• Starting a Startup?• Your Life?
How we started1. HUNGRY  – Hi Motivation, Trying Harder2. NO MONEY  – Forced to bootstrapping and profitablity3. reInventi...
zanox: Advertising reInvented
No Idea about Business
Bootstrapped
In our Garage
Started in the Bubble of 2000
With Family & Friends
Global Company
$300M Revenue 400 Employess
Sold $300m to Axel Springer & PG
Silicon Valley Secret #1How to reInvent industries?– General:  combine existing things in a new way  increase value or red...
Learning from Silicon Valley
#Investing is difficult
#Collaborate = faster
#Social distribution
#AllOrNothing + dealclock
#Validate with Customers
#Lean Startup Model:Build, Measure, Learn
#A Startup is not a smal company
Lets reInvent Startups
First idea for an UFO
Starting in our FounderGarage
Company Building
Designing a Prototype
MVP ;)
Our VisionYou are the Boss!      everyones an entrepreneur
UFOstartThe first "Crowd Investor Network"          for Lean Startups 10,000 Deals 300,000 Talents $500M Funding, withi...
Solution1) What?   o Facebook application   o Crowdsource Startups2) How?   o Offer Equity for all your needs   o Build C...
UFOstart Demo
UFO TeamValue proposition:Investor: Filter deals, lower risks, pool, get EquityStartup: Validation, Execution, Funding & D...
Silicon Valley Secret #2How to reInvent startups?– General:  lean model: build, measure, validate, pivot, scale– UFOstart:...
Silicon Valley Secret #3
# Make Meaning
# Share & Collaborate
# Think BIG
#Change the world
Summary & Next StepsHow would Silicon Valley do it?• Innovate don’t Invent• Go lean and Bootstrap• Make Meaning and Change...
ContactGlobumbus Inc.Silicon Valley | 440 N Wolfe Rd | Sunnyvale | CA 94085Berlin | Potsdamer Platz 10 | 10785 Germanywww....
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How would Silicon Valley reInvent Industries, Startups and your Life?
3 secrets you can learn, to build a succesfull company like the zanox founders Jens Hewald, Heiko Rauch and Thomas Hessler did. And how UFOstart can help you to build your own startup.

Published in: Business

EBSpreneurship ufostart

  1. 1. How would Silicon Valley do it?EBSpreneurship Forum 2012 @ThomasHessler
  2. 2. #Germans build
  3. 3. …this
  4. 4. this this. and
  5. 5. NEW: UFO’s for StartupsFast + Powerfull + Conspicious
  6. 6. 3 Silicon Valley SecretsHow to reInvent:• Industries?• Starting a Startup?• Your Life?
  7. 7. How we started1. HUNGRY – Hi Motivation, Trying Harder2. NO MONEY – Forced to bootstrapping and profitablity3. reInventing Advertising – by luck & passion for internet
  8. 8. zanox: Advertising reInvented
  9. 9. No Idea about Business
  10. 10. Bootstrapped
  11. 11. In our Garage
  12. 12. Started in the Bubble of 2000
  13. 13. With Family & Friends
  14. 14. Global Company
  15. 15. $300M Revenue 400 Employess
  16. 16. Sold $300m to Axel Springer & PG
  17. 17. Silicon Valley Secret #1How to reInvent industries?– General: combine existing things in a new way increase value or reduce cost innovate don’t invent– zanox case: Existing business model + new distribution (crowdsourced) + much cheaper (performance based) = INNOVATION
  18. 18. Learning from Silicon Valley
  19. 19. #Investing is difficult
  20. 20. #Collaborate = faster
  21. 21. #Social distribution
  22. 22. #AllOrNothing + dealclock
  23. 23. #Validate with Customers
  24. 24. #Lean Startup Model:Build, Measure, Learn
  25. 25. #A Startup is not a smal company
  26. 26. Lets reInvent Startups
  27. 27. First idea for an UFO
  28. 28. Starting in our FounderGarage
  29. 29. Company Building
  30. 30. Designing a Prototype
  31. 31. MVP ;)
  32. 32. Our VisionYou are the Boss! everyones an entrepreneur
  33. 33. UFOstartThe first "Crowd Investor Network" for Lean Startups 10,000 Deals 300,000 Talents $500M Funding, within 3 years
  34. 34. Solution1) What? o Facebook application o Crowdsource Startups2) How? o Offer Equity for all your needs o Build Community3) Why better? o Use the Power of the Crowd o Scale Bootstrapping
  35. 35. UFOstart Demo
  36. 36. UFO TeamValue proposition:Investor: Filter deals, lower risks, pool, get EquityStartup: Validation, Execution, Funding & Distribution for EquityExpert: Turn your Skills / Contacts / Assets into Equity
  37. 37. Silicon Valley Secret #2How to reInvent startups?– General: lean model: build, measure, validate, pivot, scale– UFOstart: • Lean - quarterly Funding (-80% cash) • Crowdsourced Execution (Equity based) • Social Distribution (viral trust)
  38. 38. Silicon Valley Secret #3
  39. 39. # Make Meaning
  40. 40. # Share & Collaborate
  41. 41. # Think BIG
  42. 42. #Change the world
  43. 43. Summary & Next StepsHow would Silicon Valley do it?• Innovate don’t Invent• Go lean and Bootstrap• Make Meaning and Change the world1. Calculate your personal Startup Value2. Ask for invitation to pitch your startup3. We are hiring in Berlin and Silicon Valley On: www.UFOstart.com If you liked it follow me on Twitter @ThomasHessler
  44. 44. ContactGlobumbus Inc.Silicon Valley | 440 N Wolfe Rd | Sunnyvale | CA 94085Berlin | Potsdamer Platz 10 | 10785 Germanywww.UFOstart.com | twitter.com/UFOstartFounderJens Hewald | CTO | @JensHewaldHeiko Rauch | CFO/COO | @Heiko_RauchThomas Hessler | CEO | @ThomasHessler

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