40 Social Media Statistics for 2012
77%  of French internet users regularly use social media Source: Observatoire IFOP des reseaux sociaux Novembre 2011
57%  of Internet users communicate more on the Internet than face-to-face Source: Colombus College Fevrier 2011
A French Internet user is on average a member of  2.8   different Social Media platform Source: Observatoire IFOP des rese...
7.25  hours spent per month on Social Media for European users Source: comScore Media Metrix Octobre 2011
60%  of mobile users have posted a status onto their social network via a smartphone Source: comScore Media Metrix October...
78%  of French users communicate on social media, blogs, chats… Source: 2 FactoryAgency September 2011
800 Million  users worlwide on Facebook- 1 Billion expected by the end of the year <ul><li>Source: Facebook January 2012 <...
700 minutes  spent per month on Facebook per user worldwide <ul><li>Source: Social Media Training December 2011 </li></ul>
350 Million  mobile users worldwide are on Facebook <ul><li>Source: facebook January 2012 </li></ul>
38.5%  of French users are on Facebook <ul><li>Source: Facebook  </li></ul><ul><li>October 2011 </li></ul>
66%  of active Facebook users in France are connected everyday <ul><li>Source: Facebook October 2011 </li></ul>
51%  of French users on Facebook are females <ul><li>Facebook  </li></ul><ul><li>October 2011 </li></ul>
60  Million  statuses are posted on Facebook each day <ul><li>Source: Social Media Training December 2011 </li></ul>
490   Million users have visited Youtube each month in 2011 <ul><li>Source: Videoinfographs November 2011 </li></ul>
1   Billion videos have been viewed on Youtube in the summer of 2011 <ul><li>Source: Youtube December 2011 </li></ul>
60   hours of videos are uploaded each minute on Youtube <ul><li>Source: Youtube  </li></ul><ul><li>January 2012 </li></ul>
400  Million pictures uploaded on Instagram in 2011 <ul><li>Source: Instagram October 2011 </li></ul>
3500  Photos are uploaded each second on Flickr <ul><li>Source: Flickr  </li></ul><ul><li>November 2011 </li></ul>
225  Million members worlwide on Twitter <ul><li>Source: Videoinfographs November 2011 </li></ul>
8%  of French users are on Twitter <ul><li>Source: Observatoire IFOP des reseaux sociaux November 2011 </li></ul>
200  Million tweets are sent each day <ul><li>Source: Marketing Support Services  </li></ul><ul><li>November 2011 </li></ul>
Life span of a tweet is on average  2.8  hours <ul><li>Source: Ad Age  </li></ul><ul><li>December 2011 </li></ul>
25 088   tweets per second were registered in 2011 <ul><li>Source: Twitter  </li></ul><ul><li>December 2011 </li></ul>
90  Million members worldwide are on Google+ <ul><li>Source: Google  </li></ul><ul><li>January 2012 </li></ul>
12%  of French users are on Google+ <ul><li>Source: Observatoire IFOP des reseaux sociaux November 2011 </li></ul>
71%   of mobile users uses geolocation apps <ul><li>Source: TNS Sofres  </li></ul><ul><li>October 2011 </li></ul>
15  Million mobile users are on Foursquare <ul><li>Source: Foursquare  </li></ul><ul><li>December 2011 </li></ul>
1   Billion check-ins on Foursquare in 2011 <ul><li>Source: Foursquare  </li></ul><ul><li>December 2011 </li></ul>
40  Million professionals are registered on Viadeo <ul><li>Source: Viadeo  </li></ul><ul><li>January 2012 </li></ul>
135  Million of professionals are registered on LinkedIn <ul><li>Source: Videoinfographs November 2011 </li></ul>
26  Million articles published on Wikipedia <ul><li>Source: Wikipedia  </li></ul><ul><li>January 2012 </li></ul>
200  Million blogs on Internet <ul><li>Source: Lowsky Web Consulting  </li></ul><ul><li>October 2011 </li></ul>
34%  of bloggers share their opinions of products and goods <ul><li>Source: Lowsky Web Consulting  </li></ul><ul><li>Octob...
56%  of QR codes are on a products’ packaging <ul><li>Source: CompetePulse  </li></ul><ul><li>January 2012 </li></ul>
54%  of consumers go on social media to find out about a brands product <ul><li>Source: Digital Life TNS Sofres  </li></ul...
29%  of users consider Facebook to be a good place to discover brands <ul><li>Source: Digital Life TNS Sofres  </li></ul><...
20.8%   of advertising banners in France are displayed on social media <ul><li>Source: comScore Ad Metrix  </li></ul><ul><...
310  million adverts have been displayed on social media in France in 2011 <ul><li>Source: comScore Ad Metrix </li></ul><u...
16%  of French users follow at least one brand on social media <ul><li>Source: comScore Ad Metrix  </li></ul><ul><li>Octob...
72%  of French users want to connect with brands via social media <ul><li>Source: Performics  </li></ul><ul><li>December 2...
For more articles on Social Media and Marketing <ul><li>http://www.thomasvds.com </li></ul>
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40 Social Media Statistics Including French Market

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40 Social Media statistics and the French demographic within it.

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40 Social Media Statistics Including French Market

  1. 1. 40 Social Media Statistics for 2012
  2. 2. 77% of French internet users regularly use social media Source: Observatoire IFOP des reseaux sociaux Novembre 2011
  3. 3. 57% of Internet users communicate more on the Internet than face-to-face Source: Colombus College Fevrier 2011
  4. 4. A French Internet user is on average a member of 2.8 different Social Media platform Source: Observatoire IFOP des reseaux sociaux November 2011
  5. 5. 7.25 hours spent per month on Social Media for European users Source: comScore Media Metrix Octobre 2011
  6. 6. 60% of mobile users have posted a status onto their social network via a smartphone Source: comScore Media Metrix October 2011
  7. 7. 78% of French users communicate on social media, blogs, chats… Source: 2 FactoryAgency September 2011
  8. 8. 800 Million users worlwide on Facebook- 1 Billion expected by the end of the year <ul><li>Source: Facebook January 2012 </li></ul>
  9. 9. 700 minutes spent per month on Facebook per user worldwide <ul><li>Source: Social Media Training December 2011 </li></ul>
  10. 10. 350 Million mobile users worldwide are on Facebook <ul><li>Source: facebook January 2012 </li></ul>
  11. 11. 38.5% of French users are on Facebook <ul><li>Source: Facebook </li></ul><ul><li>October 2011 </li></ul>
  12. 12. 66% of active Facebook users in France are connected everyday <ul><li>Source: Facebook October 2011 </li></ul>
  13. 13. 51% of French users on Facebook are females <ul><li>Facebook </li></ul><ul><li>October 2011 </li></ul>
  14. 14. 60 Million statuses are posted on Facebook each day <ul><li>Source: Social Media Training December 2011 </li></ul>
  15. 15. 490 Million users have visited Youtube each month in 2011 <ul><li>Source: Videoinfographs November 2011 </li></ul>
  16. 16. 1 Billion videos have been viewed on Youtube in the summer of 2011 <ul><li>Source: Youtube December 2011 </li></ul>
  17. 17. 60 hours of videos are uploaded each minute on Youtube <ul><li>Source: Youtube </li></ul><ul><li>January 2012 </li></ul>
  18. 18. 400 Million pictures uploaded on Instagram in 2011 <ul><li>Source: Instagram October 2011 </li></ul>
  19. 19. 3500 Photos are uploaded each second on Flickr <ul><li>Source: Flickr </li></ul><ul><li>November 2011 </li></ul>
  20. 20. 225 Million members worlwide on Twitter <ul><li>Source: Videoinfographs November 2011 </li></ul>
  21. 21. 8% of French users are on Twitter <ul><li>Source: Observatoire IFOP des reseaux sociaux November 2011 </li></ul>
  22. 22. 200 Million tweets are sent each day <ul><li>Source: Marketing Support Services </li></ul><ul><li>November 2011 </li></ul>
  23. 23. Life span of a tweet is on average 2.8 hours <ul><li>Source: Ad Age </li></ul><ul><li>December 2011 </li></ul>
  24. 24. 25 088 tweets per second were registered in 2011 <ul><li>Source: Twitter </li></ul><ul><li>December 2011 </li></ul>
  25. 25. 90 Million members worldwide are on Google+ <ul><li>Source: Google </li></ul><ul><li>January 2012 </li></ul>
  26. 26. 12% of French users are on Google+ <ul><li>Source: Observatoire IFOP des reseaux sociaux November 2011 </li></ul>
  27. 27. 71% of mobile users uses geolocation apps <ul><li>Source: TNS Sofres </li></ul><ul><li>October 2011 </li></ul>
  28. 28. 15 Million mobile users are on Foursquare <ul><li>Source: Foursquare </li></ul><ul><li>December 2011 </li></ul>
  29. 29. 1 Billion check-ins on Foursquare in 2011 <ul><li>Source: Foursquare </li></ul><ul><li>December 2011 </li></ul>
  30. 30. 40 Million professionals are registered on Viadeo <ul><li>Source: Viadeo </li></ul><ul><li>January 2012 </li></ul>
  31. 31. 135 Million of professionals are registered on LinkedIn <ul><li>Source: Videoinfographs November 2011 </li></ul>
  32. 32. 26 Million articles published on Wikipedia <ul><li>Source: Wikipedia </li></ul><ul><li>January 2012 </li></ul>
  33. 33. 200 Million blogs on Internet <ul><li>Source: Lowsky Web Consulting </li></ul><ul><li>October 2011 </li></ul>
  34. 34. 34% of bloggers share their opinions of products and goods <ul><li>Source: Lowsky Web Consulting </li></ul><ul><li>October 2011 </li></ul>
  35. 35. 56% of QR codes are on a products’ packaging <ul><li>Source: CompetePulse </li></ul><ul><li>January 2012 </li></ul>
  36. 36. 54% of consumers go on social media to find out about a brands product <ul><li>Source: Digital Life TNS Sofres </li></ul><ul><li>December 2011 </li></ul>
  37. 37. 29% of users consider Facebook to be a good place to discover brands <ul><li>Source: Digital Life TNS Sofres </li></ul><ul><li>December 2011 </li></ul>
  38. 38. 20.8% of advertising banners in France are displayed on social media <ul><li>Source: comScore Ad Metrix </li></ul><ul><li>October 2011 </li></ul>
  39. 39. 310 million adverts have been displayed on social media in France in 2011 <ul><li>Source: comScore Ad Metrix </li></ul><ul><li>December 2011 </li></ul>
  40. 40. 16% of French users follow at least one brand on social media <ul><li>Source: comScore Ad Metrix </li></ul><ul><li>October 2011 </li></ul>
  41. 41. 72% of French users want to connect with brands via social media <ul><li>Source: Performics </li></ul><ul><li>December 2011 </li></ul>
  42. 42. For more articles on Social Media and Marketing <ul><li>http://www.thomasvds.com </li></ul>

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