In looking at how social media revolutionized the real estate sector of the country, it is wiser to look at this how it has proven to be advantageous on the part of the customers— the end users and the investors. Take a look at this presentation.

1. How Social Media Is Revolutionizing
The Real Estate Sector
APRIL 2014
AboitizLand, Inc.

2. Social Media in the Real Estate Sector

3. Advantages of Social Media
to Real Estate Players
 Global Reach
You only need to
look at statistics to
see how social media
as a platform to push
for your brand and
properties is your
biggest marketplace.

4. Advantages of Social Media
to Real Estate Players

5. Advantages of Social Media
to Real Estate Players
In a mid-year report by the Country
Migration report of the International
Organization for Migration (IOM) released last
year, there are currently over 1.8 million
overseas Filipinos globally.
Potentially, 15 percent of that number is
currently looking forward to properties
where they can invest on their hard earned
money.

6. Advantages of Social Media
to Real Estate Players
 Property Updates
Being able to provide
real-time updates on
how their homes are
shaping up or how
the entire
subdivision
development is
important to people
who made this

7. Advantages of Social Media
to Real Estate Players
Ajoya Site Development

8. Advantages of Social Media
to Real Estate Players
Kishanta Site Development

9. Advantages of Social Media
to Real Estate Players
Local real estate player Aboitizland, Inc. is
always on top of this, ensuring that their
“vecinos” get their money’s worth.

10. Advantages of Social Media
to Real Estate Players
In understanding the need of their customers
to be updated with their purchased
properties, Aboitizland, Inc. made use of
Facebook and Twitter to provide property
updates to their customers.
This helps a lot for customers, especially
overseas workers who would not have the
time to constantly check on their property.

11. Advantages of Social Media
to Real Estate Players

12. Advantages of Social Media
to Real Estate Players
 Customer Engagement
It is also value adding when you keep
property owners engaged by allowing them
to aspire on how else they can maximize
their investment by ensuring that their
properties are managed well.

13. Advantages of Social Media
to Real Estate Players

14. Advantages of Social Media
to Real Estate Players

15. Advantages of Social Media
to Real Estate Players

16. Advantages of Social Media
to Real Estate Players

17. Advantages of Social Media
to Real Estate Players

18. Advantages of Social Media
to Real Estate Investors
 Transparency
The first thing that comes to an investor’s
mind is how sound and secure a company is
before they make the big leap of taking on
that investment. Social media helps a lot
since investors can see customer feedback.

19. Advantages of Social Media
to Real Estate Investors
If you have a very good social media
standing, chances are your firm will be more
visible to global investors.

20. Advantages of Social Media
to Real Estate Investors

21. Advantages of Social Media
to Real Estate Investors

22. Advantages of Social Media
to Real Estate Investors
 Faster transactions
Fast service and convenience are things that
will really attract the busy investor. Most
investors want straightforward information
and the only answer they look for is if it is
worth their time and money.

23. Advantages of Social Media
to Real Estate Investors

24. Advantages of Social Media
to Real Estate Investors

25. Advantages of Social Media
to Real Estate Investors

26. Social Media in the Real Estate Sector
Social media, with its various applications that
provide for faster and more convenient
transactions, changes the course of the real
estate industry that will allow for faster
progress of the local community and the
country.

27. Social Media for the Retail Industry

28. Thank you
Questions, Comments, Suggestions?