GreeceInsiders.com - Inbound Marketing - ThinkBiz 2nd Pitching Event

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ThinkBiz Pitching Event #2

Inbound Marketing on the case study of GreeceInsiders.com by Philip Protogeridis

Web - http://www.thinkbiz.gr
Facebook - https://www.facebook.com/thinkbizgr
Twitter - http://www.twitter.com/thinkbizgr

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GreeceInsiders.com - Inbound Marketing - ThinkBiz 2nd Pitching Event

  1. 1. Pitching Event #2 Greece Insiders www.thinkbiz.gr
  2. 2. What exactly is ThinkBiz?
  3. 3. A Student Entrepreneurship Club Based in Athens
  4. 4. @thinkbizgr
  5. 5. Pitching EventsWe will be organizing Events whereawesome people will talk aboutawesome things they’re doing
  6. 6. Philip ProtogeridisAthens University of Economics And Business – Department of Informatics Ph.prot@gmail.com @protogeridis Philip Protogeridis
  7. 7. What is Inbound Marketing
  8. 8. People like to think of it as a Funnel
  9. 9. You know what it is, you just didn’t know how it’s called
  10. 10. Inbound > Traditional
  11. 11. Case Study
  12. 12. 1. Prompt Users to Share/Tweet their Booking from the Website“Just booked my Insider Tour at Monastiraki from Andreas!”
  13. 13. 2. Photos of the Insider Tour - Facebook Application - Mail
  14. 14. 3. Twitter Hashtag #greeceinsidering #insidertour
  15. 15. 4. Instagram Activity - Hashtag for Greece Insiders
  16. 16. 5. Pinterest Sharing - Photos of Greece - Insider Tour Photos - Infographics about Tourism
  17. 17. 6. Blog Activity- Greece Insiders Blog with Experiences, News, Updates- Interaction with Worldwide Tourism Blogs (posts about the website)
  18. 18. 7. Newsletter- New Tours Available- Tourism News- Updates
  19. 19. 8. SEOWords and Phrasesconcerning Tourism andLocals
  20. 20. Thank You Philip ProtogeridisAthens University of Economics And Business – Department of Informatics Ph.prot@gmail.com @protogeridis Philip Protogeridis

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