Digital Strategy is
to the advertising
industry as Walt Jr.
is to the plot of
Breaking Bad. You
know it’s important
but yo...
2
DIGITALcan be a confusing
word at big agencies

Thursday, April 17, 14
3 
Digital Ideas
Ideas for a
digital world
Thursday, April 17, 14
3 
Whoa.
Digital Ideas
Ideas for a
digital world
Thursday, April 17, 14
4
Thursday, April 17, 14
5
Thursday, April 17, 14
6
Thursday, April 17, 14
7
legacy views: two worlds.

YOUR
DOOR
TO
MORE
Nissan Versa Note
Thursday, April 17, 14
8
legacy views: two worlds.

+ +
“PASSIONS”
Thursday, April 17, 14
9
Thursday, April 17, 14
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thinkLA AdU: Account Planning 2014 - Kyle Luhr

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thinkLA AdU: Account Planning 2014 - Kyle Luhr

  1. 1. Digital Strategy is to the advertising industry as Walt Jr. is to the plot of Breaking Bad. You know it’s important but you’ve got no god damn idea why. @juliancole Thursday, April 17, 14
  2. 2. 2 DIGITALcan be a confusing word at big agencies Thursday, April 17, 14
  3. 3. 3 Digital Ideas Ideas for a digital world Thursday, April 17, 14
  4. 4. 3 Whoa. Digital Ideas Ideas for a digital world Thursday, April 17, 14
  5. 5. 4 Thursday, April 17, 14
  6. 6. 5 Thursday, April 17, 14
  7. 7. 6 Thursday, April 17, 14
  8. 8. 7 legacy views: two worlds. YOUR DOOR TO MORE Nissan Versa Note Thursday, April 17, 14
  9. 9. 8 legacy views: two worlds. + + “PASSIONS” Thursday, April 17, 14
  10. 10. 9 Thursday, April 17, 14

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