IT’S READY, ARE YOU? Presented by the Talent Department
WHAT WE’LL COVER TO HELP GET YOUREADY!¢ Create the ultimate resume¢ Networking it¢ Finding the right job (job searching)¢ How to get the right job (interviewing)¢ The excitement of an offer¢ Don’t just take our word for it…Video presentation
GET YOUR RESUME READY¢ Who are you?¢ Proofread, Proofread, Proofread!¢ One page is standard¢ Make it memorable¢ Send in PDF format
TALK…TALK…TALK¢ To everyone you meet, ask them to introduce you to others¢ Have at least 3 good questions prepared¢ Find out what there is to do in the world – what interests you most in advertising¢ Start now! Don’t wait until you graduate!
SCHMOOZE ¢ Network…Network…Network Alumni and Professors Friends of parents, friends of friends Mentors, co-interns Ad Club Events Social Networking Sites (LinkedIn, Facebook, etc).
4 MISCONCEPTIONS ABOUT SOCIALNETWORKING¢ Having a profile of any kind and connecting will lots of people will get me a job¢ Just listing job title and company is enough¢ When a connection is made/accepted, that means they want to hire me or find me a job¢ The more updates/posts I make, the better Quality OVER Quantity
THE WORLD IS YOUR OYSTER Research companies you want to work for Are there certain industries that you are passionate about? Automotive, Consumer Goods, Fashion? Look at your Lovemarks and figure out whose doing the advertising Start with your neighborhood – you live in LA!
Lovemarks In The Age Of NOW • A lovemark is a product, service or entity that inspires LOYALTY beyond Reason • Participation, sharing is the new emotional genre. • Lovemarks leads us to experiences not just ads. • Involvement is the new ROI to measure. • Ideas and creativity run on all screens…onscreen, online, in- store. • Our business is creating lovemarks for clients through the ideas we generate
SEARCH THE JOB SITES Indeed LinkedIn SimplyHired CraigsList Krop Talent Zoo Monster Imediaconnection Hot Jobs Media Post Career builder Media Bistro Ad Week Creative Hotlist Ad Age Company websites NewsToday
….AND GET THE DIRT! Gossip ¢ http://www.mediabistro.com/agencyspy/ Search Blogs ¢ Technorati.com ¢ Icerocket.com Office space ¢ www.AintNoDisco.com YouTube ¢ Check out executive interviews, work, etc.
GET READY TO BE CONTACTED ¢ Keep a list of companies you’ve sent resumes to, and what jobs you’ve applied to ¢ Keep track of who you have contacted, when and about what ¢ ATS systems ¢ How do you answer the phone? ¢ What does your voice mail say about you? ¢ Make sure that anything online (aka MySpace, Facebook) is clean and presentable.
WAYS TO PREPARE¢ Interview Resource – “What color is your parachute?” by Richard N. Boles¢ Mock Interviews: How did you choose your school? Would you make the same choice today? Tell me about the courses you selected and why? Which courses did you find most interesting? Challenging? Why did you choose to apply at our agency? Tell me about your career objectives? What are you looking for in a job? If you could write your ideal job description what would it be?
THE INTERVIEW – TO BE……… Be on time, even early! Be appropriately dressed Be as knowledgeable about the company as you can Be prepared share your story to the interviewer Be able to ask good questions End the interview with a gracious note and make sure to follow-up afterwards with a brief thank you.
OR NOT TO BE……. Donot interrupt or use inappropriate language Do not seem disinterested in the position Do not be a passive candidate Donot come unprepared to speak about yourself, your experience and all you have to offer.
FOLLOW UP Persistent but not annoying Let it go if it’s not happening Don’t get discouraged, it’ll happen!
REFERENCE CHECKS¢ Inform your references that they might be contacted¢ Don’t put anyone down that you’re not 100% sure about¢ Use intern supervisors or professors
THE JOB OFFER Don’t say “YES!” instantly – unless it feels right Benefits Don’t accept it unless it feels right Be realistic… Get the offer in writing Get counsel
YOUR FIRST DAY Be enthusiastic Be a sponge- Ask questions!! Be prepared to pay your dues Be proactive