Efma convention 16 oct 2013 keynote petervan 20 minutes

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Efma convention 16 oct 2013 keynote petervan 20 minutes

  1. 1. Innova&on   is  a  Serious  Game             @petervan   Picture  credit:    Ozark  Henry      
  2. 2. Inspire  other  people   to  dream  
  3. 3. Buckminster         Füller   “I  will  make  my  life  an  experiment”  
  4. 4. Picture  and  Music  credit:    DaH  Punk,  “Get  Lucky”  from  Album  “Random  Access  Memories”  
  5. 5. SILENCE  
  6. 6. PRESENCE  
  7. 7. TIME  
  8. 8. VIDEO  DIGITAL  
  9. 9. VIDEO  ANALOG  
  10. 10. DIGITAL   ANALOG  
  11. 11. OLD   NEW  
  12. 12. LEFT   RIGHT  
  13. 13. UP!  
  14. 14. Pragma&sm   Humanism  
  15. 15. “Pragma&sm  is  oHen  a   shield  for  depth  and   in&macy  ”   Petervan  
  16. 16. DEPTH  
  17. 17. QUEST  FOR  DEPTH  
  18. 18. BETTER  
  19. 19. RICHER  
  20. 20. CONVERSATIONS  
  21. 21. ON  INNOVATION  
  22. 22. SPECTRUM  
  23. 23. 2007  
  24. 24. CEO   +      Bravery  
  25. 25. Bravery  
  26. 26. Prototyping  
  27. 27. CEO   +      Behaviour  
  28. 28. Discover Orient Evangelize POC Idea Mgt Incubate Implement STAFF Others’ Markets PARTNERS MEMBERS CHALLENGES GARDENS internal Internal Ventures/Prod Mgt external LABS External Ventures/Spin-Off INNOTRIBE.COM Our Existing Market Our New Markets SCOUTING Others’ Markets EVENTS BRAND RECOGNITION Innovation at SWIFT EXTERNAL INSOURCING DROP 32
  29. 29. ENOUGH?  
  30. 30. 98%  
  31. 31. Moments  of   REFLECTION   2005  –  2013   8  years  father   8  years  SWIFT   8  years  fundamental  CHANGE  
  32. 32. Da&ng   Usually  includes:     Love   Romance   SoHness   Flir&ng   Experimen&ng   Excitement       A  love  song  
  33. 33. Je  t’aime,  moi  non  plus   (I  love  you,  neither  do  i)   How  real  is  your  LOVE  ?   How  REAL  is  your  innova&on  ?     How  much  do  you  love  CHANGE  ?  
  34. 34. 10  QUESTIONS   How  Real  is  Your  Innova&on?     hip://petervan.wordpress.com/2013/06/08/10-­‐ques&ons-­‐to-­‐assess-­‐your-­‐innova&on-­‐efforts/  
  35. 35. 10  QUESTIONS   CEO  Serious  About  Innova&on?     hip://www.golocalworcester.com/business/saul-­‐kaplan-­‐is-­‐your-­‐ceo-­‐serious-­‐about-­‐innova&on-­‐ask-­‐10-­‐ques&ons/  
  36. 36. How  To  Make  Babies?  
  37. 37. Pupng  a  baby  in  the   box  ring  
  38. 38. Protec&on  
  39. 39. THINK   DIFFERENTLY  
  40. 40. NON-­‐LINEAR   THINKING  
  41. 41. BIGGEST  CHALLENGE  
  42. 42. Clarity   Vision  and  Inten&on   What  it  enables   Strategic  Op&ons  Porrolio   Focus   Execute   Ship     Get  OUT  of  the  Sandbox  
  43. 43. From  Play  to  Method  
  44. 44. 3  Innova&on  Engines   Behaviour   Engine     Catalising   Engine       Execu&on   Engine      
  45. 45. 3  Innova&on  Engines   Supported  by   Communica&ons   Behaviour   Execu&on   Catalising  
  46. 46. Myth  of   NO  RULES  
  47. 47. Rules  of  Engagement  –  Methods  –  Culture  -­‐  People   Rules   No  Rules   ?  
  48. 48. BIGGEST  PROBLEM  
  49. 49. Discover Orient Evangelize POC Idea Mgt Incubate Implement STAFF Others’ Markets PARTNERS MEMBERS CHALLENGES GARDENS internal Internal Ventures/Prod Mgt external LABS External Ventures/Spin-Off INNOTRIBE.COM Our Existing Market Our New Markets SCOUTING Others’ Markets EVENTS BRAND RECOGNITION EXTERNAL INSOURCING DROP 57
  50. 50. Discover Orient Evangelize POC Idea Mgt Incubate Implement 58
  51. 51. Con&nuous   Improvement   Innova&on   “Innova&on   ini&a&ves  are   very   inten&onal   efforts  to   break  away   from  past   prac&ce”     Vijay  Govindarajan    
  52. 52. Ga&ng                   Maturity  
  53. 53. Different  Processes  
  54. 54. Execu&on  
  55. 55. Innova&on  depends  on   LeH-­‐Over  Resources   Innova&on   100%   Ongoing  Opera&ons   0%   Percentage  of  People   A  team  dedicated  to  Innova&on   Percentage  of  Time   A  small  contribu&on  of  everyone   100%  
  56. 56. Management  he  Itructure   Sdea   Credits:  Beyond  t Senior  Leader   Performance   Engine   General  Manager   Project  Leader   Func&onal  Heads   All  Other   Performance   Engine  Staff   Shared   Staff   Partnership   Dedicated   Team  
  57. 57. Crea&ng   Focused   Intensi&es  
  58. 58. Project  Based  vs.  Silo  Based   See  Book  “The  Lean  Start-­‐Up”  by  Eric  Ries   Customers  +  Marke&ng  +  IT  +  Catalists   6  months  to  paid  version  in  hands  customer   3  weeks  progress  cycles   No  progress  >  stop  
  59. 59. Company  Focus   Behaviour Focus   Plarorm   Focus   Business   Focus   Culture   Focus   Marke&ng  Focus   FIna nce   Crea&ng  Intensi&es   sing   a Purch Resourc es   Compe&&ve   Intelligence   Budgets   Man Risk     agem ent   Campus   HR       Branding  Associa&ons  
  60. 60. Catalyst  Engine   What   Enables   Events   Idea&on  Spaces   Serendipity   Challenges   Crea&on  Spaces   Solu&ons   Campus   Sharing  Spaces   Knowledge   Circles   Growing    Spaces   Learning   Marke&ng  Experiments   Marke&ng  Spaces   Conversa&ons   Branding  Associa&ons         Brand  
  61. 61. “There  is  one  more  thing”   Steve  Jobs  
  62. 62. PEOPLE  
  63. 63. PEOPLE   PURPOSE   PASSION   and  
  64. 64. !HUNGER!  
  65. 65. !HUNGER!   Depth   In&macy   Human  Connec&on   Value  Crea&on  
  66. 66. BEYOND   BEHAVIOUR  
  67. 67. BEING  HUMAN   Being  touched  by  beauty,  a  picture,  harmony   A  paleie  of  judgment,  choice  and  apprecia&on  
  68. 68. WHOLENESS  
  69. 69. ONENESS  
  70. 70. SING  YOUR  OWN  SONG  
  71. 71.   ROMANTICS  
  72. 72. INCURABLE   ROMANTICS  
  73. 73. “We  are  incurable  roman&cs”   Ozark  Henry  
  74. 74. Books  
  75. 75. hips://www.goodreads.com/goodreadscompetervan  
  76. 76. The  End  
  77. 77.                 @petervan  
  78. 78. Music     DaH  Punk   “Get  Lucky”   Album:  Random  Access  Memories       Ozark  Henry   We  are  incurrable  roman&cs   Album:  Stay  Gold   2013     Cura&on   Peter  Vander  Auwera     Contact   @petervan   peter.vanderauwera@swiH.com       Hip://petervan.wordpress.com       Books    
  79. 79. Let’s  Talk  

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