© 2015 Citrix | Confidential
Creating our Superpowers
With the Next 20B Computers
Guy

© 2015 Citrix | Confidential
Guy
Inspire ✦ Be Inspired ✦ Create
Amazing Experiences
Anticipate
CTO Council
Citrix Labs
Innovate
Future of
Education
Future of
Work

© 2015 Citrix | Confidential

© 2015 Citrix | Confidential

© 2015 Citrix | Confidential

© 2015 Citrix | Confidential
CREATION
CONTROL
PREDICTION
SUPER Intelligence
SuperPowers

© 2015 Citrix | Confidential
CREATION

© 2015 Citrix | Confidential
It is the most amazing time ever to be a maker,
developer, hacker, or builder of things…

© 2015 Citrix

© 2015 Citrix
PREDICTION

© 2015 Citrix | Confidential
Exponential Growth (2x)
Prize-Based Competition (4yr)
To predict the human-made future you have to understand the
passion of human beings and the long dreams of mankind
Startups (2yr)
Intersections (1x1)

© 2015 Citrix
2015
Things
2020+
Genomics, Biomimickry
2019
Robotics
2018
Matternet
2017
Driverless
2016
Healthcare
Hybrid
Intelligence
Creative
Economy
Reinvention of
Privacy
Accelerated
Evolution
Reinvention of
Small Unit
Manufacturing
Electric
Economy
Mobility
Revolution
Rise of Robotics
& Training
Robots as a Job
Mass
Robotic /
Automated
Workforce
Mashable
Things
Trends
Major Healthcare Cost
Reduction & Doctors
Prescribe SW / HW
Matternet
< 1hr delivery
2x - Exponential
Compute Biotech
Net TrafficKnowledge
($6B)
Biotech
($2.8B) Life
Sciences
2yr - Startups - VC ($48B 14)
($19.8B)
Software
($5.7B) Media &
Entertainment
($3.5M) DARPA
Robotics Challenge
($10M) Tricorder
XPrize
4yr - Prizes
($30M) Lunar
XPrize
($15M) Global
Learning XPrize
Virtualized
Corporations
Reverse
Engineered
Brain Drives
new Compute
Adaptive /
Virtual
Education
Sharing
Economy
Super
Empowered
Individual
1x1 - Intersections
Google +
Robotics
Game Tech +
Wearable Tech +
Productivity SW
Biology +
Computing
Healthcare +
Wearables
Acceleration
of Robotics
Compute /
Moore Next
Preventative /
Lower Cost
Augmented
Reality for Work
=
=
=
=
Vision / Hearing
Processors
Simultaneous
Computing
(Neuromorphic)
AR Work
Experiences

© 2015 Citrix
Disruption & Surprise are the New Norm
“The only reason I go to the store
is to find something I didn’t know
I wanted.” – Jade Meskill
Retail
“You are the Banker”
Finance / VCs
“Knowledge is Free but
Degrees are Expensive”
Education
Work
30% -> 40% by 2020
Transportation
Parking, Insurance, Sharing
Healthcare
Continuous
Healthcare
Your Phone
is your Dr

© 2015 Citrix
“In short, software is eating the world.”
Marc Andreessen
P Q P
Q

© 2015 Citrix | Confidential
CONTROL

© 2015 Citrix | Confidential
What will we control?
How about everything?

© 2015 Citrix | Confidential
http://www.businessinsider.com/global-smartphone-market-forecast-vendor-platform-growth-2015-6
7.2
2015
2020
A smart phone in the
developing world is
a powerful enabler
of:
• Connection
• Education
• Banking
• Healthcare
• Security
• Etc.

© 2014 Citrix. Confidential.18
2013
$1.9T IoT - IDC (everything
on the net)
2017
$7.3T IoT - IDC
2018
7B M2M connections with
80% YOY Growth -
2020
50B devices -
80% of Revenue from
Services - Gartner
“$19T market
in the next
decade”
http://www.businessinsider.com/internet-of-everything-2015-bi-2014-12
A/VToday
In 4
Years
IT for the Non-Office
Biggest Ever IT Expansion

© 2014 Citrix. Confidential.19
1T Devices by
2030 @ 30% CAGR
Fusion of the Physical
and Digital World
1T Devices
=
1 every 6 sqft

© 2015 Citrix | Confidential – Content in this presentation is under NDA.
Biggest IT Expansion:
Billions of Devices
Location Matters
World is the UI:
No UI is the best UI
End of Data Entry
Decentralized: Compute &
Data Reduction at the Edge
Low / No Power Wireless
Devices
Connect Everything: Services,
Devices, People
Automate Anything
Onboard – Secure – Share - Manage
Sensed not entered
Gateway
Thing
Place
Sense
Context
Learn
Control
Efficiency
MagicSpeed

© 2015 Citrix | Confidential – Content in this presentation is under NDA.
Parallelism/ComputePower
Time
Traditional
Computing
Transistors
Increasing Parallelism
Decreasing Power
Beyond Moore: Curve Jumping in Computing
4 to 8
Cores
100B Neurons
1Q Connections
87M X Less Power
Human
Brain
Mobile
Computing
Transistor /
Watt
Powerless
Computing
Mined Power Transistors /
Watt
Parallel
Computing
Cores
Neural
Computing
Neurons +
Synapses
Simultaneous
Computing
Quantum
Bits
1K to 5K
Cores
1M Neurons
256M Connections
The Death of Dumb
Cameras and Mics
Breaks Cryptography
as we know it

© 2015 Citrix | Confidential – Content in this presentation is under NDA.
We have seen amazing change in
computing….
1) Goto Computing: Mainframes & Desktops
2) Luggable Computing: Laptops & Tablets
3) Intimate Computing: Phones & Wearables
4) Immersive Computing: IoT & Mixed Reality
5) Accommodative Computing: Robotics & AI

© 2015 Citrix
The Robots are here, just not widely distributed…

© 2015 Citrix | Confidential
This scale of computing will necessitate a
change in how we interact with computers?

© 2015 Citrix | Confidential
1 Remote ->
1 Thing
1 App ->
1 Thing
1 Person ->
Everything

© 2015 Citrix | Confidential – Content in this presentation is under NDA.
1946
Wires
1950-1960s
Switches and
Punchcards
1970s
Command
Line
Interface
1984
Graphical
User
Interface
2007
Multi-touch +
Accelerometers
2010
Depth
Cameras and
Gesture
2011
Speech
Question and
Answer
Interfaces
2012
Brain
Interface
2013
Intimate
Computing
2014
Directional
Hearing
2015
Projection and
Augmented
Reality
Inference
based on
sensing
Context
Understanding
Natural Human
Interfaces

© 2015 Citrix | Confidential
https://www.microsoft.com/microsoft-hololens/en-us

© 2015 Citrix | Confidential
SuPER INTELLIGENCE

© 2015 Citrix | Confidential
How can we have superhuman
performance in a complex,
infotoxicated world?
With a little help from our AI…
Hybrid Intelligence

© 2015 Citrix | Confidential
3x
5x
< 50h

© 2015 Citrix | Confidential
What we have is a mostly unaware, disembodied voice…
But what we really want is something that
knows us and can manipulate the world for us.
Executive Coach
Colleague
Executive Assistant
Amplification

© 2015 Citrix | Confidential
Image 7.1 Lorem Ipsum dolor amet, consectetur
HEALTHCARE LAW

© 2015 Citrix
CREATION
CONTROL
PREDICTION
SUPER Intelligence
SuperPowers

© 2015 Citrix | Confidential
Think differently. Shock everyone.Do the impossible.

© 2015 Citrix | Confidential
?
QUESTIONS

© 2015 Citrix | Confidential
Guy
guy.bieber@citrix.com
Inspire ✦ Be Inspired ✦ Create Amazing Experiences
Thank
You
@gbieber2
Guy Bieber, Senior Director of Strategy and Innovation
Citrix Labs & CTO Council