GE Design Conference San Francisco, CA May 12, 2014 I gave this talk at GE's first annual Design Conference, which discusses the rapid pace of change in development practices over the last ten years, and its implications for how we practice design.

1. codecraft
dane petersen
GE design conference
may 12, 2014

2. The Web

3. 2005

4. !

5. "

8. “Desktop applications have a
richness and responsiveness
that has seemed out of reach
on the Web.”

9. “Desktop applications have a
richness and responsiveness
that has seemed out of reach
on the Web.”

12. “Forget what we think we
know about the limitations
of the Web, and begin to
imagine a wider, richer
range of possibilities.”

13. “Forget what we think we
know about the limitations
of the Web, and begin to
imagine a wider, richer
range of possibilities.”

14. Since then…

15. 2005

16. 2006
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17. 2006
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18. 2006
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19. 2006
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20. 2006
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21. 2006
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22. 2006
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23. 2006
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24. 2006
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25. 2009
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26. !
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27. ! ?
2014
2011
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28. Our ability to express the rich
experience of the modern web is
hobbled by design tools that are
stuck in a static past.

29. Meanwhile…

30. “Ajax applications inevitably involve
running complex JavaScript code on
the client. Making that complex code
efficient and bug-free is not a task to be
taken lightly, and better development
tools and frameworks will be needed
to help us meet that challenge.”

31. “Ajax applications inevitably involve
running complex JavaScript code on
the client. Making that complex code
efficient and bug-free is not a task to be
taken lightly, and better development
tools and frameworks will be needed
to help us meet that challenge.”

32. 2005

33. 2006
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34. 2006
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35. 2006
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36. 2006
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37. 2006
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38. 2006
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39. 2006
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40. 2006
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41. 2006
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42. 2006
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43. Bootstrap
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44. Bootstrap
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45. Bootstrap
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46. Bootstrap ?
2014
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47. Bootstrap
2014
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48. Bootstrap
2014
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49. Design in Code

50. Design in Code

51. Design in Code
Designers Should Code

52. Design in Code
Designers Should Code

53. Maybe this isn’t about us at all.

54. Bootstrap

55. Code is infinitely malleable
malleable, which makes it
a fantastic medium for creating tools.

56. Great developers demonstrate
the same care, skill and ingenuity
in their craft
as great designers.

57. 2014 ?

58. 2014

59. Designers gonna design. Coders gonna code.

60. Imagine wider,
richer possibilities.

61. Craft the tools
that bring them to life.

62. ♥ #