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@TheEventNerdThe State of Event Tech        #DigEvEx                               #TSE2013              21% 5.6%         ...
@TheEventNerdBe afraid. Be not so afraid.                                                          #DigEvEx               ...
@TheEventNerdTech Tidbit        #DigEvEx                   #TSE2013                @StoryMix
@TheEventNerd     #DigEvEx     #TSE2013
@TheEventNerdTrends        #DigEvEx               #TSE2013
@TheEventNerd   Instagram                                                    #DigEvEx                                     ...
@TheEventNerdTech Tidbits        #DigEvEx                    #TSE2013                 @MoxShots
@TheEventNerdMoxShots        #DigEvEx                 #TSE2013              @MoxShots
2007                  54%                2009                               78%   2006                  59%      2008     ...
isms                                 @TheEventNerd       If at first you don’t succeed…    #DigEvEx                       ...
isms                          @TheEventNerd       AIM for the puddles!        #DigEvEx                                   #...
isms                                               @TheEventNerd       Be a badass!                                     #D...
@TheEventNerdRFID           #DigEvEx                #TSE2013        @FISHtechnology
@TheEventNerdRFID                                                            #DigEvEx                                     ...
@TheEventNerd   RFID                                                                                          #DigEvEx    ...
@TheEventNerdRFID- Metrics           #DigEvEx                         #TSE2013                 @FISHtechnology
@TheEventNerdThe Experience Imperative?                  #DigEvEx                                             #TSE2013    ...
The Digital Event Experience• We are uniquely positioned to do more than create events people forget. •  We should strive ...
@TheEventNerdSocial Seating Experience Imperative              The                                                        ...
The Experience Imperative                                         Thanks to:Special	  Event	  Magazine	  (www.specialevent...
The Experience Imperative                            Honorable MentionsSocial	  Tables	  (www.socialtables.com)	  Bonfyre	...
The Digital Events Experience
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The Digital Events Experience

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An in-depth look at the trends in events technology, the statistics that prove its viability, and the tools that are making events more engaging, empowering, and energetic...turning them into experiences.

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The Digital Events Experience

  1. 1. @TheEventNerdThe State of Event Tech #DigEvEx #TSE2013 21% 5.6% 80% vs 35% 150 3.3%
  2. 2. @TheEventNerdBe afraid. Be not so afraid. #DigEvEx #TSE2013“It might not work when I need it to…”“It’ll replace the client’s need for me.”   “It’s  too  hard.  Where  do  I  start?”  
  3. 3. @TheEventNerdTech Tidbit #DigEvEx #TSE2013 @StoryMix
  4. 4. @TheEventNerd #DigEvEx #TSE2013
  5. 5. @TheEventNerdTrends #DigEvEx #TSE2013
  6. 6. @TheEventNerd Instagram #DigEvEx #TSE2013 @InstagramInfographic  sourced  from  digitalbuzzblog.com  
  7. 7. @TheEventNerdTech Tidbits #DigEvEx #TSE2013 @MoxShots
  8. 8. @TheEventNerdMoxShots #DigEvEx #TSE2013 @MoxShots
  9. 9. 2007 54% 2009 78% 2006 59% 2008 51% 2010 69% 2007 57% 2009 64% 2011 53% 2008 59% 2010 71% 2012 49% 2009 81% 2011 64% 2013 45% 2010 78% 2012 2011 73% @TheEventNerd Strategery 63% 2013 My own company’s uncertain 2012 69% 68% Shorter lead times finances 2004 17% 2013 61% #DigEvEx 2004 43% 2005 17% An uncertain economy #TSE2013 2005 40% 2006 18% finances 2006 42% 2007 19% 2004 79% 2007 43% 2008 17% 2005 64% 2008 32% 2009 26% 2006 50% 2009 19% 2010 27% 2007 49% 2008How do you get them to try? 2010 34% 2011 21% 2009 57% 88% 2011 25% 2012 18% 2012 60% 2013 24% 2010 77% 2011 70%1.  Iden=fy  the  problem/need   Dealing with my company’s 2013 32% 2012 69% Labor shortage/lack of procurement/purchasing department 2013 65% skilled labor 2004 29% 2004 n/a Increased competition2.  Iden=fy  the  real  problem/need   2005 28% 2005 2006 16% 14% 2004 42% 2006 26% 2005 39% 2007 30% 2007 14% 2006 41% 2008 23% 2008 13% 2007 49% 2009 6%3.  Define  success  for  the  event/technology   2009 14% 2008 39% 2010 19% 2010 9% 2009 25% 2011 18% 2011 10% 2010 31% -­‐  How  are  you  tracking  that  success?   2012 20% 2012 9% 2011 33% 2013 14% 2013 11% 2012 37% Demonstrating the value/ROI Coping with new technology 2013 42% of special events 2004 6% Shorter lead times 2004 n/a 2005 9% 2004 n/a 2005 36% 2006 7% 2005 33% 2006 28% 2007 8% 2006 34% 2007 28% 2008 7% 2007 32% 2008 31% 2009 4% 2008 29% 2009 24% 2010 5% 2009 20% 2010 28% 2011 10% 2010 30% 2011 23% 2012 11% 2011 27% 2012 31% 2013 24% 2012 35% 2013 32% 2013 38%
  10. 10. isms @TheEventNerd If at first you don’t succeed… #DigEvEx #TSE2013
  11. 11. isms @TheEventNerd AIM for the puddles! #DigEvEx #TSE2013
  12. 12. isms @TheEventNerd Be a badass! #DigEvEx #TSE2013 The Badass Creed ( (from UrbanDictionary.com)" 1.  A Badass doesn’t talk about being a badass. Period. 2.  A badass doesn’t try to be a badass or look tough. They simply are. 3.  A badass is true to themselves. 4.  A badass does not give up. Badasses always push to be better. 5.  A badass is not a jerk. 6.  A badass knows their limits. You ain’t Superman! 7.  A badass doesn’t make enemies or go looking for fights they can’t win.
  13. 13. @TheEventNerdRFID #DigEvEx #TSE2013 @FISHtechnology
  14. 14. @TheEventNerdRFID #DigEvEx #TSE2013 • Collect  Content  -­‐  Guests  use  RFID  tools  (such  as   RFID  enabled  wristbands  or  badges)  to  ac=vely   request  content  which  is  delivered  to  them  via   email,  SMS,  or  Facebook  =meline.   • Personalized  Engagements  -­‐  Consumers  receive   content  that  is  based  on  their  interests,  age,   primary  language,  etc.   • Access  -­‐  Guests  receive  special  event  access  as  part   of  a  clearly  defined  value  exchange.     • Share  Experiences  -­‐  Guests  can  automa=cally  share   their  experiences  with  their  friends  through  social   media  by  simply  tapping  their  RFID  wristbands.   @FISHtechnology @AccessPasses
  15. 15. @TheEventNerd RFID #DigEvEx #TSE2013REGISTER  AND  CHECK  IN   PHOTO  OPPS   SOCIAL  SHARING/VOTING  AUTO  POSTS  ON  SOCIAL  MEDIA   THEMED  PHOTO  AREAS    
  16. 16. @TheEventNerdRFID- Metrics #DigEvEx #TSE2013 @FISHtechnology
  17. 17. @TheEventNerdThe Experience Imperative? #DigEvEx #TSE2013 • What’s an “Event?” • What’s an “Experience?” • The difference
  18. 18. The Digital Event Experience• We are uniquely positioned to do more than create events people forget. •  We should strive to create experiences people connect with and hang onto for alifetime. Technology is just one of the ways we can do that• Try something new today. Step out of the comfort of the events we’ve always done• Feel free to email me with any questions Final Thoughts
  19. 19. @TheEventNerdSocial Seating Experience Imperative The #eiapproved Final Thoughts• Event  tech  is  about  the  ME  in  the  Media  • Personaliza=on  is  key  • It’s  an  old  phrase  but…People  care  about  your  cool  tools  when  you  care  about  them  (AKA  don’t  just  use  tech  because  you  can-­‐  have  a  purpose)  • May  the  (crowd)source  be  with  you   @TheEventNerd
  20. 20. The Experience Imperative Thanks to:Special  Event  Magazine  (www.specialevents.com)    Event  Manager  Blog  (www.eventmanagerblog.com)  Event  Marke=ng  Ins=tute  (www.eventmarke=ng.com)  Ac=ve  Network  (www.ac=venetwork.com)  Expo  Magazine  (www.expoweb.com)  Eventbrite  (www.eventbrite.com)       J. Damany Daniel @TheEventNerd #DigEvEx
  21. 21. The Experience Imperative Honorable MentionsSocial  Tables  (www.socialtables.com)  Bonfyre  (www.bonfyreapp.com)  PeopleHunt  (www.peoplehunt.me)   J. Damany Daniel @TheEventNerd #DigEvEx

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