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Yes, You Can YouTube: A Quick-Start Guide for Physicians

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Doctors: Learn how to start a YouTube account or just leverage YouTube videos on your other social channels.

Published in: Healthcare
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Yes, You Can YouTube: A Quick-Start Guide for Physicians

  1. 1. Yes, You Can YouTube A Quick-Start Guide for Physicians
  2. 2. WHAT CAN YOU DO WITH YOUTUBE? ▶ Engage people with compelling video content. ▶ Tap into the high percentage of people who watch videos online. ▶ Grow your business.
  3. 3. THE SCOOP ON YOUTUBE ▶ You don’t have to create your own original videos to have a YouTube channel, although you can if you want to.
  4. 4. THE SCOOP ON YOUTUBE ▶ You can create playlists on your YouTube channel using videos created and posted on YouTube by trusted third-party experts.
  5. 5. THE SCOOP ON YOUTUBE ▶ You can also share YouTube videos on your website, in emails, and on your social channels without creating your own YouTube channel.
  6. 6. MINUTES TO GET SET UP INVESTMENT MINUTES PER WEEK TO ADD NEW VIDEOS
  7. 7. Your logo Complete your “About” section STEP 1: SET UP YOUR ACCOUNT A representative photo Visit https://www.youtube.com Click “Sign In,” then “Create Account”
  8. 8. STEP 2: BUILD PLAYLISTS ▶ Build playlists around topics in your specialty or of particular interest to you and your community.
  9. 9. STEP 3: ADD VIDEOS TO YOUR PLAYLISTS ▶ Add new videos to your playlists or build new playlists once a week to begin. ▶ As you get more comfortable, you can post more frequently. ▶ The more active you are, the more your subscribers see you as a reliable source.
  10. 10. WANT TO MAKE YOUR OWN VIDEOS? ▶ Keep them shorter than 3 minutes. ▶ Add a compelling title, description, and keywords to each video. ▶ Promote them across your other social channels.
  11. 11. This is the total number of “likes” on the video This is the number of times the video has been shared STEP 4: KEEP AN EYE ON YOUR VIDEOS This is the total number of video views
  12. 12. WE’RE HERE TO HELP: SOCIAL@THEDOCTORS.COM THEDOCTORS.COM/ SOCIALMEDIA

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