8. I asked ~40 people “What makes preparing
and delivering presentations so difficult?”
Disclaimer: I am not a sociologist, this is by no means scientific. If
you want to research this subject properly — please do contact me.
They named 3 reasons each.
This is the analysis of their replies.
Setting goals (12)
Presentations aren’t important (9)
No content (10)
Presentations culture (7)
STRUCTURE Structuring (15)
Focus on the core (11)
Design skills (12)
Lack of taste or visual culture (7)
Fear or anxiety (10)
This is the amount of
complaints in this category
14. “This presentation is just a formality,
“All important decisions are made
behind the scenes anyway…”
“Everybody admits — secretly —
that it’s just a waste of time…”
PRESENTATIONS AREN’T IMPORTANT
15. PEOPLE DON’t SET MOTIVATING GOALS
“There was no clear goal…”
“There is no real goal, they just do it
because they were told to do it…”
“They don’t understand that they
have to SELL their ideas…”
23. The main point is
obscured by lots of
Source: PowerPoint® Presentation Flaws and Failures:
A Psychological Analysis (2012) by Stephen M. Kosslyn et al
THE SINGLE MOST COMMON AND ALSO
THE MOST ANNOYING PRESENTATION PROBLEM
24. STRUCTURING & PRIORITISING
“I want to tell them EVERYTHING but
there’s never enough time…”
“They don’t structure the information
so it’s just incomprehensible….”
“Presenters don’t focus on what’s most
25. HOW DO YOU IDENTIFY THE CORE?
YOU NEED TO ORGANISE YOUR INFORMATION
26. LEARN TO USE MIND MAPS OR CONCEPT
MAPS FOR PLANNING PRESENTATIONS
31. 1. Do I really, really want to make
this presentation? Why? Get to
the bottom of it.
2. Mind mapping helps a lot.This
is probably presentation skill #1.
3. There’s still no decent slide
editor, both powerful and easy
to use.This is an opportunity.