2. Forward looking statements
All statements other than statements of historical facts included in this
presentation may constitute forward-looking information and are based on
the best estimates of Management of the current operating environment.
These forward-looking statements are related to, but not limited to,
theScore’s operations, anticipated financial performance, business
prospects and strategies. Forward looking information typically contains
statements with words such as ‘‘anticipate’’, ‘‘believe’’, ‘‘expect’’, ‘‘plan’’,
‘‘estimate’’, ‘intend’’, ‘‘will’’, ‘‘may’’, ‘‘should’’ or similar words suggesting
future outcomes. These statements reflect current assumptions and
expectations regarding future events and operating performance as of the
date of February 28, 2018. !
2
4. 4
Q2 F2018 Overview
• Strongest ever revenue in company history for Q2. !
• Revenue grew to $7.1M from $6.7M for the same period in the previous year. Revenue for
the first six months of F2018 was $15.5M versus $15.2M for the same period in the previous
year. !
o Q2 F2018 revenue growth driven by strong performances from Canadian direct and
US programmatic sales. !
• EBITDA loss improved to $0.5M versus a loss of $1.4M for the same period the previous
year. !
0
1
2
3
4
5
6
7
8
Q2 F2014 Q2 F2015 Q2 F2016 Q2 F2017 Q2 F2018
CAD Millions
$7.1M
5. 5
Q2 F2018 Overview
!
• Users of theScore’s flagship app on iOS were up 9% year-over-year. !
• Continued industry-wide challenges with free sports apps on the Android platform
meant we finished Q2 with a total average monthly active user total of 4.1M – the same
as Q2 F2017.!
6. 6
Q2 F2018 Overview
!
Other highlights from Q2 include:!
• Support for Winter Games and NCAA Men’s Basketball Tournament added to flagship
app.!
• Content team added more rivers to popular Discover section, increased on-the-ground
presence at major events. !
• Completed total redesign of theScore.com, with the goal of increasing web-app
conversion.!
• Emerging platforms team continued to iterate on newly-launched fantasy sports game
for Facebook’s Instant Games platform. !
• Continued to monitor the legal landscape surrounding the legalization and regulation of
sports betting in the United States.!• Users accessing theScore 70 times each a month on average during our traditionally q!
8. 8
Product Development
• Added deeper stats for NHL and NBA.!
• Launched redesigned article view, offering
users both light and dark themes for the first
time. !
• Recorded new one-day record of 3.5M
article reads during the NBA Trade
Deadline. !
• Increased our on-the-ground coverage at
major events, including the NBA All Star
Weekend in Los Angeles. !
• Content included interviews with NBA
stars LeBron James, Giannis
Antetokounmpo, Joel Embid, Kevin
Durrant, and James Harden. !
!
• Continued to build on the popularity of our
Discover section, adding news rivers and
topics, including event coverage of NFL
Combine. !
9. 9
Product Development
• Re-launched theScore.com with a brand
new look. !
• Goal is to increase our web-app
conversion rate. !
• Early results have yielded an almost 3X
improvement in installs from web
visitors. !
• Product and content team worked together
to deliver coverage of the Winter Games
from South Korea, as well as prepare us for
the NCAA Men’s Basketball Tournament. !
• Focus is now on preparing for the FIFA
World Cup in June, ensuring theScore is the
#1 independent mobile app to follow all the
action from Russia. !
!
10. !
!
• Renewed focus on producing original esports content continues to yield positive
results.!
• In Q2, total video views were more than 20M, up 215% year-over-year. !
• YouTube subscribers now in excess of 240,000. !
!
10
Product Development
11. !
!
• theScore’s social platforms reached in excess
of 30M people a month during Q2. !
• Instagram the primary driver of growth and
engagement.!
• Powerful year-over-year growth,
averaging 116% increase in interaction
rates growth for Q2 YoY – all rates higher
than our main competitors. !
• Increased our live event coverage, sending a
two-man team to the NBA All Star Weekend in
Los Angeles. !
• Over the three-day period, our Instagram
interaction rate comfortably led the
industry, beating the likes of ESPN and
Bleacher Report.!
• We also achieved 5M more video views
on this platform than ESPN, despite their
much larger audience size. !
11
Product Development
12. 12
Product Development
!
• Primary focus for emerging platforms team was
the ongoing iteration of theScore Fantasy for
Facebook’s Instant Messenger platform, which
launched in Q1. !
• Integrated ad units into game.!
• Added new ‘leaderboards’ feature.!
• Doubled the number of new users
submitting a line-up with new
onboarding. !
!
• Now adding support for both cricket and World
Cup, which will resonate with our large
international audience.!
• Adding localization (Spanish, Portuguese and
French).!
• Adding feature where users can see progress of
line-ups in real time, promoting greater
engagement. !
• theScore Bot for Facebook Messenger also hit
500K average monthly active user milestone for
first time in Q2.!
!
!
14. !
• Q2 revenue of $7.1 million versus $6.7 million in prior year.!
• Growth driven by strong performances in Canadian direct sales and US
programmatic.!
• Expenses in Q2 F2018 improved to $8.6 million from $8.7 million for the
previous year. !
• Reduction driven by lower personnel and marketing costs, partially offset by content
technology costs and amortization. !
!
• EBITDA loss improved to $518K versus a loss of $1.4M in Q2 F2017. !
• Continue to make strong YoY improvements to our EBITDA results. !
Revenue
Operating Expenses
EBITDA
$ 8,643
$ (518) $ (1,418)
$ 8,748
$ 6,691
Q2 F2018 Q2 F2017
$ 7,099
Fiscal Year: September 1 – August 31
Financials – Q2 F2018
14
15. • Finished Q2 F2018 with $7.9 million in the bank. !
• Cash generated for the quarter was $0.4 million versus cash use of $2.6 million
for the same period last year. !
• Cash-flow positive for Q2 largely as a result of continued improvements in
operating performance and positive changes to working capital. !
Cash
Current Assets
Working Capital
$ 16,930
$ 14,129 $ 14,223
$ 17,238
Nov 30, 2017 Feb 28, 2018
$ 10,144
Fiscal Year: September 1 – August 31
$ 7,414
Financials – Q2 F2018
15