TV Bt Model

267 views

Published on

Behavioral Advertising for Television and Web Media Viewed on a multiple viewer display

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

TV Bt Model

  1. 1. TV Behavioral Ad Model Calero Server Advertiser / content provider Links 1 internet home
  2. 2. TV Behavioral Ad Model Viewer sends a URL to player 2 Calero Server Advertiser / content provider
  3. 3. TV Behavioral Ad Model url & IP are sent to calero db 3 Calero Server Advertiser / content provider
  4. 4. TV Behavioral Ad Model Qualified links sent to client 4 Calero Server Advertiser / content provider
  5. 5. TV Behavioral Ad Model Viewer clicks Link 5 Calero Server Advertiser / content provider
  6. 6. TV Behavioral Ad Model click confirm = bill $ 6 Calero Server Advertiser / content provider Links

×