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  1. 2. <ul><li>Globalization is a process of creating deep economic in tegration </li></ul><ul><li>Globalization refer to the development of global or world wide business activities competition and market and the increasing global interdependent of national economics </li></ul>
  2. 3. <ul><li>But it has accelerated in the 19 th & 20 th centuries </li></ul><ul><li>Because : Manufacturing technology / make mass production possible </li></ul><ul><li>Transportations technology / rail way, aero planes, shipping allowing the movement of people, materials and finished product from country to country and from continent to continent more quickly and cheaply </li></ul><ul><li>Information & communication technology /the telephone computer satellite and internet </li></ul><ul><li>Trade liberalization through WTO FTA which have reduced traffic( พิกัดอัตราศุลกากร ) </li></ul>
  3. 4. <ul><li>Globalization of economies </li></ul><ul><li>Globalization of market </li></ul><ul><li>Globalization of industries </li></ul><ul><li>Globalization of strategy </li></ul>
  4. 5. <ul><li>interdependent </li></ul>
  5. 6. <ul><li>Refer to the increasing homogenization of consumer tastes and product preferences in certain market as evidenced by the popularity of global brands in certain market, like Armani Calvin Klein in fashion or McDonald’s, Buger King, Pizza or Coca-Cola </li></ul>
  6. 7. <ul><li>All countries typically benefit from free and open exchange. </li></ul><ul><li>But within any country, there are always “winners and losers.” The abundant factor of production gains from freer trade, the scarce factor loses </li></ul>
  7. 8. <ul><li>Although all countries generally benefit </li></ul><ul><li>from freer trade, not all are equally well </li></ul><ul><li>poised to benefit from open markets. </li></ul><ul><li>— Globalists decry (complain} bad choices and </li></ul><ul><li>bad institutions. </li></ul><ul><li>— Anti—Globalists claim international market </li></ul><ul><li>are inherently unfair. </li></ul>
  8. 9. <ul><li>• ls globalization eroding the nation-state? </li></ul><ul><li>• The real issue for critics of globalization is the &quot;democratic deficit.“ </li></ul><ul><li>International organizations are less responsive to individuals than are national governments. </li></ul><ul><li>Markets are not necessarily appropriate, mechanisms for allocating valued resources. </li></ul>
  9. 10. <ul><li>Due to the increasing globalization of the productive process, with firms choosing to concentrate or disperse value-adding activities around the world according to cost in production and labor </li></ul><ul><li>Multinational corporations around the world, production move in Vietnam, China. </li></ul>
  10. 11. <ul><li>International business configures and co-ordinates its strategy globally </li></ul><ul><li>A global strategy will normally include a global brand name and products, presence in major markets throughout the world, productive activities located so as to gain maximum advantage and co-ordination of strategy and activities throughout the world </li></ul>
  11. 12. <ul><li>POSITIVE=advantage </li></ul><ul><li>1. Advancement </li></ul><ul><li>Knowledge = education or E-Learning, </li></ul><ul><li>internet, Technology = convenient(mobile, transportation) </li></ul><ul><li>2. Social & Culture= open culture </li></ul><ul><li>Exchange/share cultures which brings better </li></ul><ul><li>understand=strengthen relation </li></ul><ul><li>Negative= disadvantage </li></ul><ul><li>1. Threat to national culture </li></ul><ul><li>because it changes life style </li></ul><ul><li>clothes/appearance </li></ul><ul><li>-jean=not suitable/inappropriate </li></ul><ul><li>to Thai's climate </li></ul><ul><li>-food=junk food, McDonald </li></ul><ul><li>2. Social = technology leads to negative consequence (internet/mobile) </li></ul><ul><li>3. Relationship =society becomes more </li></ul><ul><li>competitive=materialistic World </li></ul><ul><li>=nucleus family vs. extended family </li></ul><ul><li>=less social skill </li></ul>
  12. 13. <ul><li>POSITIVE=advantage </li></ul><ul><li>3. More choices for consumers and at a lower price. </li></ul><ul><li>4. increase level of employment and increase in wage levels. </li></ul><ul><li>5. international travel and communications have introduced consumers to products from other countries </li></ul><ul><li>6. Politics=encourage to de democracy vs. communist </li></ul><ul><li>7. Improve the quality of lives. </li></ul><ul><li>Negative= disadvantage </li></ul><ul><li>People becomes more society becomes more uncaring </li></ul><ul><li>4. POLITICS = easily intervene, no privacy </li></ul><ul><li>5. ECONOMY = which send chaos to other countries </li></ul><ul><li>6. Environment = pollution, MNC presence and invading countries </li></ul><ul><li>7.HeaIth hazard = Avian Flu, Cow disease. </li></ul>
  13. 14. <ul><li>Globalization cannot be prevented but can managed by government, international bodies (WTO, lMF, UN) and global businesses to raise living standard for all </li></ul>
  14. 15. <ul><li>Poverty is not simply a social and moral issue but it is also economic and political. </li></ul><ul><li>Globalization means increasing Interdependence between nations. It the poor country becomes richer then they become markets for the product and services they can provide. </li></ul><ul><li>lf developing country has social and political problems then it can affect development of its country. Burma, Kenya. </li></ul><ul><li>It is then the responsibility of the GOVERNMENT of poor countries to create domestic conditions that attract foreign investment Also elimination of ,corruption </li></ul>
  15. 17. <ul><li>Multinational Corporation/transnational businesses can help to reduce poverty and creating sustainable development. </li></ul><ul><li>Multinational Corporation/Transnational can help by providing them job, training, health and safety through work and environment that their company/factory exists. </li></ul>
  16. 19. <ul><li>international bodies/agencies such as WTO.UN, ASEAN can become a mediator, rule setters for all countries to adhere to </li></ul><ul><li>Free trade between countries is often presented as necessary for global business, Necessary rules/regulations are required so that under developing countries are not being taken advantage of. Their rights and resources can be rightfully protected. </li></ul>
  17. 21. <ul><li>International Business: an organization is operating in more than one country American Express, Citibank operating in more than one country American Express, Citibank </li></ul><ul><li>Multinational: conducting international business and operating in several countries with some decentralization of Strategy and management to overseas subsidiaries. Subsidiaries are quite independent. Colgate Palmolive, Lever Brothers </li></ul>
  18. 22. <ul><li>The development or worldwide business activities, competition and markets and the increasing global interdependence of national economies. </li></ul><ul><li>Globalization refers to the increasing interdependence between national economies and markets. </li></ul>
  19. 23. <ul><li>increased consumers' awareness </li></ul><ul><li>More choice of product </li></ul><ul><li>Mo new product </li></ul><ul><li>-Prices have fallen </li></ul><ul><li>-Firms benefit from lower prices and </li></ul><ul><li>increased choice, better quality </li></ul><ul><li>-Development of huge transnational </li></ul><ul><li>organizations or global companies (Sony, Ford, Toyota) </li></ul><ul><li>-Technological Developments like internet help to increase the interdependence </li></ul>
  20. 24. <ul><li>Destroy environment </li></ul><ul><li>Destroy local identity </li></ul>