Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
When US & UK Publication
Dates are Staggered
The Staggering Truth!
Thad McIlroy
The Future of Publishing
The Truth about Staggering
 The staggering of U.S. and U.K. pub
dates is hurting sales
 Staggering is typically 6 months...
Publishers Have Lost Control
 They can no longer control who talks
about a book, nor when they talk
 Though they still c...
It All Started in the Guardian
Canada U.K. U.S.
In Summary
Staggering U.S. and U.K. publication dates
is hurting book sales
 You can no longer control who talks
about yo...
Thad McIlroy
The Future of Publishing
thad@thefutureofpublishing.com
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
When US & UK Publication Dates are Staggered: The Staggering Truth!
Upcoming SlideShare
Loading in …5
×

0

Share

Download to read offline

When US & UK Publication Dates are Staggered: The Staggering Truth!

Download to read offline

In book publishing there's a custom of “staggering” releases of a book in various territories and nations, particularly between the UK and the U.S. A major release getting huge readership, critical acclaim, and award attention in one country may not be available on the other side of the Atlantic for months or a year. This presentation considers the downside of this largely archaic practice.

  • Be the first to like this

When US & UK Publication Dates are Staggered: The Staggering Truth!

  1. 1. When US & UK Publication Dates are Staggered The Staggering Truth! Thad McIlroy The Future of Publishing
  2. 2. The Truth about Staggering  The staggering of U.S. and U.K. pub dates is hurting sales  Staggering is typically 6 months  Because book buying is often impulse- based,  People won’t wait 6 months to buy a book they want now
  3. 3. Publishers Have Lost Control  They can no longer control who talks about a book, nor when they talk  Though they still control where and when you can buy it through e-bookstores  Authors need to talk to their agents and publishers about changing this obsolete practice
  4. 4. It All Started in the Guardian
  5. 5. Canada U.K. U.S.
  6. 6. In Summary Staggering U.S. and U.K. publication dates is hurting book sales  You can no longer control who talks about your book, nor when  You can no longer control who sees reviews & mentions  Talk to your publisher about thinking globally
  7. 7. Thad McIlroy The Future of Publishing thad@thefutureofpublishing.com

In book publishing there's a custom of “staggering” releases of a book in various territories and nations, particularly between the UK and the U.S. A major release getting huge readership, critical acclaim, and award attention in one country may not be available on the other side of the Atlantic for months or a year. This presentation considers the downside of this largely archaic practice.

Views

Total views

557

On Slideshare

0

From embeds

0

Number of embeds

8

Actions

Downloads

3

Shares

0

Comments

0

Likes

0

×