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TNHFMA Newsletter - Successful Practices

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Presentation given at the 2014 HFMA National Leadership Training Conference (LTC) about using the blogging feature of the website to create a chapter newsletter.

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TNHFMA Newsletter - Successful Practices

  1. 1. Why Use a Blog?  Easy to add, edit, and update articles.  Schedule publication time.  Have a unique page for each article without having to manage all of those pages.  Simple for readers to share, print, and subscribe.  Content more likely to appear in search results.
  2. 2. Keep the Newsletter Feel  Publish and present as a collection of articles each quarter.  Maintain a newsletter homepage and a table of contents for each newsletter.  Use a similar format/ layout for the e-mail blast.
  3. 3. Layout & Navigation
  4. 4. Layout & Navigation
  5. 5. Layout & Navigation
  6. 6. Layout & Navigation
  7. 7. Layout & Navigation
  8. 8. Layout & Navigation
  9. 9. It Helps to…  …complete all editing and revisions before creating a blog entry.  …convert articles to plain text before pasting into the blog.  …receive (or create) a separate image file for each picture, chart, or graph.  …run spell check.  …know a little bit of HTML.  …have plenty of lead time.
  10. 10. Bonus: HTML Pointers  HTML does not like 2 spaces after punctuation. Do a find and replace until there are no more changes to be made.  Copying and Pasting from Word can lead to some weird results because it adds lots of extra/unnecessary formatting in the HTML code.  Try pasting into a plain text editor like Notepad.  Check to see if you website editor has a paste special option that will clean up Word formatting.
  11. 11. What are Tags?  Tags control formatting, layout, or other information used to render the content.  Most tags consist of an opening tag and closing tag.  Think about tags as when you highlight and format text in Word. Welcome to LTC! Welcome to <strong>LTC</strong>!
  12. 12. Common Tags Format Tag Bold <strong> </strong> Italic (emphasis) <em> </em> Underline Don’t Use Superscript <sup> </sup> Paragraph <p> </p> Order List (A, B, C or 1, 2, 3) <ol> </ol> Unordered List (bullets) <ul> </ul> List Item <li> </li> Hyperlink <a> </a> (note: there are other values that appear in the first tag) http://www.w3schools.com/html/
  13. 13. Brad Adams Website Chair Tennessee Chapter (615) 875-9554 brad.adams@vanderbilt.edu

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