Green docs - Analysis from MDigitalLife Data

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Custom analysis by Greg Matthews on physicians who tweet related to environmental stewardship / sustainability. 3,200 physicians , 2.3 million tweets studied in 2012. See http://mdigitallife.com for more info

Published in: Health & Medicine
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  • Sustainability = “Sustainability”Climate Change = “climate change” OR “climatechange” OR “global warming” OR “globalwarming”Greenhouse Gases = "greenhouse gas OR ""green house gas"" OR (co2 AND ""enviro"") OR (""carbon"" AND ""neutral"") OR ""ozone"""“Green” Hashtags = """greenhc"" OR ""green doc"" OR ""greendoc"" OR ""greenmd""”Environment = “Environment” [with MASSIVE manual cleanup!]
  • Green docs - Analysis from MDigitalLife Data

    1. 1. Total Tweets from Keyword Sets Tweet Count 6% 36% 29% Sustainability Climate Change Greenhouse gases "Green" Hashtags Environment 28% 1%
    2. 2. 472 Doctors Tweeted our keywords at least once Keyword Set Tweet CountSustainability 225Climate Change 1115Greenhouse gases 1071"Green" Hashtags 48Environment 1392TOTAL 3851
    3. 3. Doctors discuss the environment in general asoften as they discuss it in relation to humanhealth “The Effects of Our Environment on the Endocrine System http://bit.ly/9QEt1T #environmental #medicine #health” Environment and Environment Human Health Only 50% 50% “#Earthday is right around the corner! How are you and the family finding ways to help the #environment?”
    4. 4. 18% of “Health + Environment” tweets arerelated to causing or exacerbating a specificdisease or medical condition “Experts Call for More Research on Breast Cancer and the Causing or Exacerbating Environment” Disease 17% “#Earthday is right around the corner! How are you and the family finding ways to help the Environment and Human #environment?” Health
    5. 5. Word cloud based on “Environment” Tweets
    6. 6. Top Hashtags Top Twitter Users • #Climatechange • @drfrancis • #Sustainability • @tedeytan • #Climate • @dramydean • #Health • @jillstein2012 • #GreenHC • @Rndubois • #Environment • @brontyman • #Globalwarming • @Ritmonegro • #RxSocial • @wheezemd • #Sandy • @thinkalot • #ACPM2012 • @MTomasson

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