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Training an Invisible Audience


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Interested in delivering webinars, but don't know where to start? This PowerPoint is from a one hour TechSoup webinar by program manager Kyla Hunt and independent library consultant, author, and trainer Stephanie Gerding on the basics of providing effective webinars.


How is online training different from ace-to-face or in-person training?

What planning is involved in designing and delivering a webinar?

How do you encourage audience participation and interaction?

What are the differences between webinar platforms?

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Published in: Technology, Education
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Training an Invisible Audience

  1. 1. Training an Invisible Audience Delivering Effective Webinars Conference Call: 866-740-1260 Access Code: 6339392
  2. 2. You are being recorded…• This seminar will be available on the TechSoup website along with past webinar presentations:• You will receive a link to this presentation, material and links.• Twitter hashtag: #techsoup Conference Call: 866-740-1260 Access Code: 6339392
  3. 3. PresentersStephanie Gerding KylaName Hunt Facilitator Assisting with chat: Elliot Harmon and Anna Kuliberda
  4. 4. Objectives•Plan and deliver quality webinar trainings•Encourage participation and interaction•Understand webinar best practices•Utilize webinar software and tools effectively Conference Call: 866-740-1260 Access Code: 6339392
  5. 5. Train anyone, anywhere
  6. 6. Alleviate the need for travel Alleviate the need for travel Photo courtesy of vox_efx (
  7. 7. Reach a a large amount of people Reach large amount of people Photo courtesy of James Cridland (
  8. 8. Provide last-minute training Provide last-minute training Photo courtesy of zoutedrop (
  10. 10. Create an Schedule and interactive market event; learning Identify and Build environment contact Content; speakers TestSelecttopics & Technologylearning and Practiceobjectives
  11. 11. WORKSHOP PLAN• Title• Target Audience• Length• Workshop Goal• Learning Objectives• Description• Modules and Timing• Evaluation• Materials and Supplies
  12. 12. Learning Objectives3-hour Beginning Emerging Tech WorkshopAs a result of this training, participants will be able to:• Explain reasons to use social software• Define Web 2.0 terms• Explain examples of emerging technologies• Practice using emerging technologies such as blogs, wikis, YouTube and aggregators.• Indicate increased confidence and comfort levels with using new technology tools.
  13. 13. Modules – “bite-sized”
  14. 14. BeVisual Be Visual Photo courtesy of laffy4k (
  15. 15. Webinar Trainer Skills Social Self- Subject Patience Skills confidence Knowledge Communi-Flexibility Planning Facilitation cation Respect Delivery
  16. 16. Flexibility Flexibility Photo courtesy of Tim Ebbs(
  17. 17. Let Them Do It!
  18. 18. Make connections!
  19. 19. Energy Energy Photo courtesy of kharied(
  20. 20. Have Patience… …with the platform…with the participants …with yourself
  22. 22. Keep them Engaged
  23. 23. – Beginnings and Endings are Important– Be Brain-Friendly– Encourage Lively and Focused Discussion– Let Participants Learn from Each Other– Let Them Experience and Practice– Blend in Technology WiselyAdapted from Mel Silberman’sTraining the Active Training Way
  24. 24. Learning Objective  ActivityObjective: Participants will list and discuss social networking tools and how to use themActivity: BINGO
  25. 25. Increase Learning & Retention • Action Plans • Scavenger Hunt • Top 10 Lists • Jeopardy or other “game” • Online spaces
  26. 26. Ask Questions!
  27. 27. StorytellingAs social animals our brains are wired to enjoy stories.“Story - context enriched by emotion." Daniel Pink, A Whole New Mind “Everything is more compelling when you talk like a human being, when you talk like yourself.” Ira Glass, This American Life NPR
  28. 28. There are some things you learn best in calm, and some in storm. ~Willa Cather
  29. 29. Smaller Group = More Interaction Group Dynamics Photo Courtesy of Payton Chung (
  30. 30. Testing, testing…
  31. 31. Have a Co-ProducerHave a Co-Producer Photo courtesy of sridgeway (
  32. 32. What if something goes wrong?!No one will get hurt, it’ll be ok.  What could go wrong? •No trainer or no producer •Participant can’t get connected •Webinar software isn’t working •Internet is down •Trainer or producer’s computer freezes
  33. 33. Troubleshooting Ask them to describewhat they are seeing or Still not connected? what is happening Reboot!Ask what browser they Close all apps, try link are using. again.Can they connect to a Verify link website Download?
  35. 35. ReadyTalk• Slide decks and screen share• Outreach tools• Toll-free lines• Chat tool• TSG Stock Page:• Admin fee = $45
  36. 36. Citrix Online: GoToWebinar • Screen-share based • Up to 1,000 users • VOIP and long-distance capabilities • Chat and polling tools • TSG Stock page: • Admin fee = $94strong field project
  37. 37. Citrix Online: GoToTraining • Screen-share based • Up to 25 users • Catalog • Document sharing • Testing • TSG Stock page: • Admin fee = $120strong field project
  38. 38. BetterWorld Audio Conferencing • Toll-free conferencing • Only organization charged • Possible audio bridge solution • TSG Stock page: • Admin fee = $35strong field project
  39. 39. Additional Tools
  40. 40. Choosing a Tool • Is it right for my organization? • Request a trial! • Attend, attend, attend.
  41. 41. Practice is the bestinstructor.
  42. 42. Top Tips for Successful Webinars
  43. 43. Any Questions?
  44. 44. It’s all about the people… not the technology
  45. 45. Who is TechSoup?• TechSoup is a 501(c)(3) nonprofit organization.• As of June 2010, TechSoup served more than 127,000 organizations, distributed more than 6.3 million technology donations, and enabled nonprofit recipients to save more than $1.8 billion in IT expenses in 33 countries around the world.
  46. 46. Who is TechSoup? TechSoup is part of TechSoup Global, is working towards the day when every nonprofit, library, and social benefit organization on the planet has the technology, knowledge, and resourcesthey need to operate at their full potential.
  47. 47. Photo credits• Photos courtesy of – spDuchamp ( – ( – vox_efx ( – zoutedrop ( – Michael Oh ( – Lolly Knit ( – copdogblog ( – Tim Ebbs ( – kharied ( – Andres Musta ( – Payton Chung ( – ecastro ( – sridgeway ( – ryantxr ( – laffy4k ( – plakshun (
  48. 48. Thank you to our Webinar Sponsor! ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: