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The test preparation market in China is projected to witness exponential growth and will post a staggering CAGR of more than 15% over the forecast period. An increasing number of students enrolling in graduate schools inevitably translates into a higher number of students opting for test preparation services. According to China’s Ministry of Education, the number of students enrolling in higher educational courses has increased dramatically in the past few years. The rising number of private institutions and economic expansion of the country has helped the middle-class families to invest in their children's education. Therefore, the increase in the number of graduate enrollments will lead to several students taking APT and Gaokao tests, as they are the pre-requisites for students to enroll into China's regular higher education system.