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Technavio’s market research analyst predicts the global mosquito repellent market to grow at a CAGR of more than 4% during the forecast period. Vendors operating in this market are specifically focusing on integrated marketing communications like television, billboards, newspapers, hoardings, radio, and internet to create awareness about mosquito-borne diseases and promote their products. Several governments are also launching campaigns to spread awareness and are actively working on educating consumers about vector-borne diseases. Vendors are coming up with innovative mosquito repellents, which are not only safe to use but also provide long-lasting relief from insects like mosquitoes. One of the latest developments in this market is the growing demand for organic repellents owing to the hazardous chemicals used and the smell of household insecticides. Recently, Godrej Consumer Products launched its new range of mosquito repellents that are specifically meant for kids and are pediatrician certified.