VOLUME II, NUMBER 1www.techmahindra.comJANUARY 2011                             Tech Missive            Cloud Computing   ...
In This Issue Foreword - Creating Value With Cloud                                                       1 Analyst Insight...
Foreword                                             Creating Value With Cloud                                            ...
Analyst Insight:    Cloud Computing: Myths and Risks                            Michael Barnes                            ...
who can show that their environments are not         them legally or morally, even without any realonly free of root acces...
Partner Speak:    An In-depth Analysis:    Oracle Cloud Computing Strategy                            Dhruv Singhal       ...
grid computing architecture to create an out-of-             technologies, the Oracle PaaS Platform alsothe-box solution f...
Partner Speak:    An In-depth Analysis:    Oracle Cloud Computing Strategy    The following are the various components of ...
application creators using your PaaS cloud.                                               ideal facility for managing acce...
Tech Vista:    Clouds of Change                            Vikas Gupta                            Vice President – Cloud C...
Let’s begin by understanding what are the key                      needs. In Cloud terminology, we haveareas impacted by C...
Tech Vista:     Clouds of Change     chain to areas like ERP or BI is the next logical         consolidation. Instead we w...
“network” is at the core of delivering such services          They are driven by end-to-end service and performance SLAs  ...
Tech Talk:     Will Cloud Boost Virtualization,     Centralization of Infrastructure?                            Neelesh K...
would be able to provide a complete solution for             Manufacturers (TEMs) segment. A case in pointsome time. Thoug...
Tech Mahindra on the CloudCloud Advisory, Assessment and Qualification Services      Platform as a Service    Assessment o...
Case Studies16
Case Study 1Setting up a Next Generation Data Centre fora Greenfield OperatorCase Summary                                 ...
Case Study 2     SaaS Delivery Platform Development for a Finland     based IT Infrastructure Provider     Case Summary   ...
Case Study 3High End Server Migration Implementation fora Leading Tier 1 OperatorCase Summary                             ...
Case Study 4     Performance Testing in Virtualized Environment     Case Summary                                       Tec...
To validate the similarity of the performance   The CPU overhead for the virtualisedbehaviour between the two platforms, t...
Awards & Recognitions 2009-2010:      AT&T 2010 Supplier Award for outstanding performance and service to AT&T and its aff...
Upcoming SlideShare
Loading in …5

Cloud Computing IT Lexicon's Latest Hot Spot


Published on

Cloud computing, a highly flexible deployment model is emerging because of enhancing interdependence of business and IT. Effective and efficient resource sharing, interconnecting between people, department and companies is possible because of this emerging technology. Cloud computing also provides a stable environment where Telcos can improve business outcomes by leveraging their experience in offering IT centric managed services. Though not without its flaws, cloud computing looks to change the way companies do business in the near future.

Published in: Technology
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Cloud Computing IT Lexicon's Latest Hot Spot

  1. 1. VOLUME II, NUMBER 1www.techmahindra.comJANUARY 2011 Tech Missive Cloud Computing IT Lexicons Latest Hot Spot
  2. 2. In This Issue Foreword - Creating Value With Cloud 1 Analyst Insight: Cloud Computing Myths and Risks 2 Partner Speak: An In-depth Analysis : Oracle Cloud Computing Strategy 4 Tech Vista: Clouds of Change 8 Tech Talk: Will Cloud Boost Virtualization, Centralization of Infrastructure? 12 Tech Mahindra on the Cloud 14 Tech Mahindra Case Studies Setting up a Next Generation Data Centre for a Greenfield Operator 17 SaaS Delivery Platform Development for a Finland based IT Infrastructure Provider 18 High End Server Migration Implementation for a Leading Operator 19 Performance Testing in Virtualized Environment 20 Tech Mahindra Fact File
  3. 3. Foreword Creating Value With Cloud In a reasonably short span of time, cloud computing has gained popularity and has become one of the most talked- about deployment models in the industry. One of the primary forces enabling the adoption of cloud computing has emerged from the enhancing interdependence of business and IT issues. Today, technology investments are more on improving business outcomes rather than traditional metrics of scope andspeed. Driven by the pursuit of higher utilization of IT resources for cost reduction, organizations areexperimenting with shared platforms operated by external service providers with higher levels ofresource sharing. The internet has enabled IT related capabilities to be delivered as-a-service and theresources can be shared and interconnected between people, departments and companies.This highly flexible on-demand model holds particular importance for the telcos, not only because itdepends on fast, efficient and dependable communication, but also because telcos can create value byleveraging their experience in offering IT centric managed services.Tech Mahindra and Mahindra Satyam together encompass capabilities to roll out cloud leveraged nextgeneration solutions through major investments in building cloud competency centre and partneringwith pioneers in the field for joint research and development projects. We invite you to flip through thenext few pages to gain further insight into this disruptive technology trend.Read on to find out a key partner, Oracles approach and industry expert views on this emergingphenomenon, along with examples of how Tech Mahindras solutions around cloud enablement createvalue! L. Ravichandran (President - IT Services) HOME 1
  4. 4. Analyst Insight: Cloud Computing: Myths and Risks Michael Barnes Vice President, Software Research Springboard Research Respondents to a recent Springboard Research cloud computing and data security. survey of 474 organisations across Asia Pacific Myth: Data securit y c an always b e revealed that 20% were primarily concerned guaranteed about data security when asked about their major concerns and/or barriers to the adoption Reality: It is simply common sense that nothing of cloud computing. While Springboard is ever guaranteed. Vendors can go out of Research is confident the role of cloud business, natural disasters can occur, or internal computing in enterprise IT will become critical malfeasance can take place. However, cloud in the years to come, organizations must remain infrastructure, applications and business vigilant. The risks associated with cloud services providers do generally take great care computing are of course, very real. However, to make data as secure as possible. In most cases, they are not necessarily unique to this particular these efforts do go well beyond what can be form of technology and must be managed provided through in-house data centres. accordingly. Nonetheless, human and/or technical errors, malicious retribution, and the forces of nature As the Springboard Research survey results will conspire against even the most hardened clearly illustrate, concerns around data in terms secured environments. of both security and more specifically privacy (data privacy, residency, or loss of control at Myth: Cloud providers will never gain 11%), remain top of mind for a significant unauthorised access to our data number of organizations across Asia Pacific. It is, Reality: The vast and overwhelming majority of therefore, crucial that both cloud computing cloud vendors will state they never gain infrastructure and application providers have a unauthorised access to data. However, there will well designed strategy in place for ensuring data be cases where this does happen. Similar security for enterprise cloud users. occurrences have continued to hamper credit Cloud providers must also clearly articulate this card processing companies as well as new and strategy to their clients and prospects to ensure emerging examples including Facebook and an adequate level of trust is created among other social networking sites. The chances of those organizations new to adopting cloud this happening are generally quite low, but computing. primarily through the human element, it can (and likely will) happen. To reduce the chances, Springboard Research highlights some of the organizations are advised to choose providers more common myths and realities related to2
  5. 5. who can show that their environments are not them legally or morally, even without any realonly free of root access accounts but encrypt all breach of legal compliance.client data with keys that they themselves do Springboard Research observes that thenot maintain. adoption of cloud computing is acceleratingMyth: It is easy to switch cloud providers within organizations across Asia Pacific. To ensure this strong growth continues, adoptersReality: A more accurate statement would be to of cloud must fully understand not only thesay that it is typically easier to switch from one benefits of cloud computing, but also the riskscloud-based solution to another than it is to associated with the various cloud computingswitch from one on-premise solution to another. styles that are emerging. Springboard ResearchHowever, in most cases, this migration is rarely does expect that security and privacy willsimple. The nature of the cloud, including the remain the primary concerns among Asia Pacificpay-as-you-go economic model and the higher organizations for the foreseeable future. We fullydegree of openness and standards-based access expect that these security-related concerns willit promotes, enhances the ability to turn off a inevitably prevent some organizations fromcloud-based solution and is often financially less fully leveraging or adopting cloud-basedarduous than doing the same with comparable solutions. Nonetheless, we believe that someon-premise solutions. However, in switching organizations will confront these risks and willamong cloud providers, there are still external view any raised security concerns as just one of aand internal migration costs that must be growing number of general business risks. It willconsidered. therefore be seen as an insufficient reason toMyth: Data location is unimportant limit the adoption of cloud-based solutionsReality: In theory at least, this statement is not given the substantial business benefits theyonly true but a fundamental tenet of cloud offer.computing. In reality, the statement can bereasonably accurate or wildly inaccurate, oftenbased on the type of data that is being stored. Itis generally less important for non-sensitivedata, but more important for sensitive data (e.g.,related to company financials, privacyinformation, data on customers, creditcard/payment information). This is typicallydriven by local legislation, discovery ordersissued during legal proceedings, corporatepolicies, and privacy. Every current or potentialcloud user must clearly understand theiroptions and requirements when storingconfidential information whether in the cloudor not. This includes the location of the data andhow it may move over time. It could expose HOME 3
  6. 6. Partner Speak: An In-depth Analysis: Oracle Cloud Computing Strategy Dhruv Singhal Director, Sales Consulting Oracle India It is interesting to see how cloud computing, a Oracle supports customers irrespective of model that has evolved from other utility and the type of cloud or non-cloud service distributed models like on-demand computing, they choose. grid computing, software-as-a-service, and Deliver most complete PaaS and IaaS virtualization will evolve further to deliver value product offerings Oracle provides the to both, the vendor and user organizations. most complete portfolio of software and Cloud encompasses the issues of both, the IT hardware products to enable and business worlds and has served to catalyze organizations build, deploy and manage the increasing realization of IT and business public and private PaaS and IaaS. A key interdependence. Oracles overall corporate element of Oracles strategy is to offer the strategy is to provide the industrys most Oracle PaaS Platform. complete, open and integrated set of products Develop and enable rich SaaS offering A from applications to disk. Much in line with this, broad portfolio of horizontal and industry for an all encompassing technology trend like applications that are deployed either in a cloud computing, Oracles strategy is to: private shared services environment or in Ensure that cloud computing is fully a public SaaS model. enterprise grade Oracle provides While there is still significant debate on when enterprise grade technology for high and how the different dimensions of cloud performance, reliability, scalability, computing will become viable for different availability, security and industries and businesses, there is broad portability/interoperability (based on agreement that it will have an increasing impact standards). Enterprises demand these on nearly every IT organization. characteristics before moving important workloads to a public or private cloud. Cloud computing is driving a significant part of Oracles product development plans from Support both public and private clouds to enterprise applications to middleware, offer choice to the customer databases, servers and storage devices, as well Organizations are adopting different as cloud management systems. Taken together, deployment models for different these developments are building off Oracles applications at different rates of speed.4
  7. 7. grid computing architecture to create an out-of- technologies, the Oracle PaaS Platform alsothe-box solution for cloud computing. includes components such as Oracle SOA Suite, Oracle BPM Suite, Oracle Identity ManagementOracle PaaS Platform and Oracle WebCenter.The Oracle PaaS Platform is a comprehensive The Oracle PaaS Platform is built on a robustportfolio of products to build an application Oracle IaaS offering consisting of Oracle Solaris,platform delivered as a public or private cloud Oracle Enterprise Linux and Oracle VM forservice. The Oracle PaaS Platform is based on virtualization, Sun SPARC and x86 servers, andOracle grid technologies including Oracle Sun storage. Both the Oracle PaaS and OracleDatabase with Real Application Clusters and IaaS are managed by Oracle Enterprise Manager,Oracle application grid including WebLogic which provides integrated systemsServer, Coherence in-memory data grid and the management from applications to disk acrossJRockit JVM. On top of this foundation of the complete cloud deployment lifecycle.clustered middleware and database Fig 1. Oracle PaaS Platform 5
  8. 8. Partner Speak: An In-depth Analysis: Oracle Cloud Computing Strategy The following are the various components of the applications and shared services in either Oracle PaaS Platform. public or private cloud environments. Storage: Suns Open Storage products Database and Storage Grid: Oracle combine open-source software with Database has offered grid computing industry-standard hardware to deliver an capabilities since the release of Oracle open, scalable storage platform that can be Database 10g in 2003. Since then, Oracle optimized to provide public or private has continued to enhance the grid cloud storage services. capabilities of the database in the areas of clustering with Oracle Real Application Servers and Operating Systems: Oracle Clusters (RAC), storage virtualization and offers Sun server product lines (Netra, Blade manageability with Automatic Storage Servers, SPARC Enterprise, X64, et al.) and Management (ASM) and database industry standard operating system performance with In-Memory Database support (Solaris, Linux, Windows), which Cache. will continue to provide a wide range of physical infrastructure optimized for the A p p l i c a t i o n G r i d : O r a c l e Fu s i o n highly virtualized and distributed nature of M i d d l e wa re s u p p o r t s ro b u s t gr i d cloud implementations. functionality in the middle tier with a group of products called Oracle application grid. Server Virtualization: Oracle VM offers The key technologies that make up Oracles suppor t for both x86 and SPARC application grid are Oracle WebLogic architectures, making it possible to deploy Server as the flagship application server, in a heterogeneous environment. Oracle Coherence providing in-memory Customers can leverage Oracle VM to data grid services, JRockit JVM providing consolidate servers, rapidly deploy lightweight, lightning fast Java runtime software, recover quickly from system environments, and transaction monitoring failure, and match resource capacity to and management with Oracle Tuxedo. workloads. SOA and Business Process Management VM Templates and Assemblies: Oracle VM Templates are virtual machine images (BPM): Oracle SOA Suite provides a containing pre -installed and pre - comprehensive and easy-to-use basis for configured enterprise software that can be creating the reusable components at the used to develop, package and distribute heart of your PaaS private cloud. Rich drag- applications for faster deployment. Oracle and-drop SOA component features in Virtual Assembly Builder is a tool that takes JDeveloper and the SCA designer enable such a multi-tier, distributed application rapid creation of components and and packages it up into an assembly that subsequent composition of those can be reused in a way similar to how components into applications. Oracle appliances are used. This technology will be Service Bus provides a simple way to make a critical element for creating a library of components available to department6
  9. 9. application creators using your PaaS cloud. ideal facility for managing access and End-to-end instance tracking and Oracle security in a PaaS environment. Within the Business Activity Monitoring provide a suite, Oracle Access Manager supports range of metrics visualizations supporting corporate directories and single sign-on. both the central IT function charged with Oracle Entitlements Server provides keeping the PaaS up and running and the centralized access control policies for a d e p a r t m e n t a l a p p l i c a t i o n ow n e r s highly decentralized PaaS environment. concerned with business-level Oracle Identity Manager is a best-in-class performance indicators. user provisioning and administration solution that automates the process of User Interaction: Oracle Web Center Suite adding, updating, and deleting user provides a number of portal and user accounts from applications and directories. interaction capabilities that are ideal for It improves regulatory compliance by creating reusable UI components as part of providing granular reports with a PaaS. Themes and skins provide powerful information about who has access to what. facilities for tailoring the look and feel of Oracle Identity Federation provides a self- applications in a tiered way for an entire contained and flexible multi-protocol web interface or for portions of a web federation server that can be rapidly interface associated with a department. deployed with your existing identity and This enables consistency in look and feel access management systems. while consolidating deployment. The Advanced Personalization Framework Cloud Management: Cloud computing provides the ability to further tailor the succeeds or fails based on the quality of its usage of the UI and the information systems management. Enterprise Private delivered to the UI based on users PaaS requires highly sophisticated activities. Common enterprise metadata automation in order to manage the vast services provide a revolutionary way to amount of computing power, huge data store and manage all look-and-feel sets and highly virtualized IT services. changes, personalization, and mashups via Oracle Enterprise Manager provides full uniform metadata that enables in-place lifecycle management for cloud computing customizations at runtime and insulates and manages the complete Oracle stack the UI from changes to the base from applications to disk. This includes application. Cloud Setup, Build and Package as Application, Setup Cloud Policies, Deploy, Identity Management: Oracle Identity and Patch, Monitor, Scale Up/Down and Access Management Suite provides an Decommission.Summary:Oracle aims to make cloud computing fully enterprise-grade and supports both public and private cloudcomputing to give customers choice. Oracle provides the industrys most complete, open and integratedportfolio of products to build, deploy and manage public and private clouds.Disclaimer :The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It isnot a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, andtiming of any features or functionality described for Oracles products remains at the sole discretion of Oracle. The author can be reached at dhruv.singhal@oracle.com HOME 7
  10. 10. Tech Vista: Clouds of Change Vikas Gupta Vice President – Cloud Competency Tech Mahindra Cloud Computing – The Resource-Wise There is little doubt that Cloud will Technology Trend fundamentally change the way technology providers engage with their customers. How IT and business executives across industry does Cloud Computing change the way verticals have demonstrated soaring interest organizations deploy software applications and levels in Cloud based technologies. It is seen as middleware? How will an individual consumer, an enabling technology and an IT paradigm that an enterprise or a service provider get impacted forms the basis for delivering high service levels in their respective businesses by Cloud related and feature-rich services in an exceedingly technologies? In this article I intend to delve into automated and self-care service environment these and discuss how this emerging with direct infrastructure and capital cost technology trend will shape the future. benefits. Source: Evolution of Cloud Computing Markets - Forrester8
  11. 11. Let’s begin by understanding what are the key needs. In Cloud terminology, we haveareas impacted by Cloud. The pie chart depicts implemented a private Infrastructure Cloud.research findings for global business and Disaster Recovery of data centres in the Cloud,government spending on ICT products and storage for non-critical data, test andservices. development environments are some of theC l e a r l y, I T o u t s o u r c i n g , a p p l i c a t i o n initial “test-as-you-go” use cases where we seedevelopment and SI services will see the shift great interest amongst our client organizations.towards adoption of Cloud enabled business We believe pilots such as these non-mission-models such as utility based computing. There critical areas will prove vital in encouragingwill be a significant shift from capital investment in the space as business and ITexpenditure to operating cost or pay-as-you-use executives start to understand and appreciatecommercial models and the consumers of application of Cloud technologies in theirservices will experience feature-rich technology business context.at highly optimized costs. One Successful Trend Breeds AnotherIt is evident that this disruptive technologytrend provides a large number of choices to Virtualization is an imperative for Cloud basedconsumers as to how IT services are delivered to services, and many organizations through theirthem. data centre consolidation and virtualization efforts have implicitly set the stage for CloudThe Current Commercial State of Play infrastructure services. Most of them have beenOrganizations exploring innovative ways to successful in their virtualization programs.reduce costs and increase operational flexibility Today, majority of these organizations operatehave found Cloud to be a cost-effective in an environment which is more than 25%alternative to traditional on-site storage virtualized and are reportedly well satisfied withinfrastructures and architectures. Let us look at a the success of their virtualization program.case in point. (Source: Forbes)M ichigan D epar tment of I nfor mation The maturity of Virtual Desktop InfrastructureTechnology (MDIT) has launched a pilot to use (VDI) technologies has sparked a greater interestCloud-based storage for storing non-critical and pilot programs by large organizations indata such as soil samples. MDIT expects a order to optimize desk-side support and achievereduction in storage costs to 1/10th of the lean management along with faster access tostorage cost. business applications. Much technologicalWe, at Tech Mahindra, have customized a progress has been made in terms of driving real-leading open source Infrastructure provisioning time traffic to virtual/thin clients such as IP voice,tool which is now being used by our large video and other collaboration technologies. Wetesting and development associates working on believe this to be the next frontier that every ITclient projects to self-register, authenticate, manager would explore to reduce overallrequest resources and get credentials through operating cost of desk-side technologies.email – all in a matter of minutes without any Delivering VDI via centralized Cloud based dataintervention from IT. The idea is simple – IT does centre for anywhere/anytime access will be athe monitoring of environment and capacity to compelling use case for Cloud Computing in theensure effective resource utilization and near future.empower the end-user to self-provision the Beyond infrastructure, moving up the value 9
  12. 12. Tech Vista: Clouds of Change chain to areas like ERP or BI is the next logical consolidation. Instead we will have step and growth area for Cloud. numerous data centers across the world. In addition to all the above mentioned aspects, Legacy Applications - Ability to handle we believe Cloud also offers the potential to legacy applications significantly reduce the environmental impact Tech Mahindras Cloud Strategy of Information and Communication Technology (ICT). This can be attributed to the flexible and Tech Mahindras unparalleled understanding of scalable model making it collectively more the telecom domain and proven expertise resource efficient enabling organizations to combined with distinctive IT skills enable us to reduce energy costs contributing effectively to cater to the needs of telecom companies with their Green IT initiatives. best of the breed solutions. Yes, we believe Cloud is a sustainable and long- Cloud services span a variety of markets, term IT paradigm that holds great promise in including those that telecom players currently terms of positively disrupting the way services operate in. Thus the trend assumes great are delivered resulting in enhanced efficiency significance for the telecom sector. Let us and reduced cost. Having said that, we cannot explore the role of telcos in the Cloud eco deny that there are barriers beyond technology system: that need to be addressed. Telcos, with their large infrastructure Tech Mahindra along with Mahindra Satyam is footprints, trusted brands, and closely working with the World Economic Forum experience of delivering always-on, to increase awareness and create a positive quality services, should be natural mindshare in the government and business suppliers of IaaS. sectors and encourage adoption of Cloud Telcos will play crucial role in the technologies. According to us, the prime “transport” part of accessing Cloud barriers in adoption of Cloud would be: services – quality access would be key to Interoperability and lack of building confidence in Cloud based standardization – There is a high level of services. skepticism regarding the various Cloud Telcos themselves would look into technologies being able to inter-operate. consolidation of their own infrastructure assets to benefit from automation, self- Security – Data security is one of the key provisioning, dynamism & low concerns when IT services are migrated to maintenance promise of Cloud. the Cloud, more so in public Cloud. Telcos are in an enviable position to offer Portability – A customers prime concern business-grade Cloud services: is the migration services cost involved in changing the provider. They possess the combined strength of managed networking capabilities Data privacy laws – Can one country and large infrastructure footprints allow data to reside in some other? If not, this will not help achieve greater Quality of service is an advantage, as10
  13. 13. “network” is at the core of delivering such services They are driven by end-to-end service and performance SLAs IaaS is a growth driver for telcos White-label solutions to allow scale leverage of larger Telco Communication-as-a-Service is an area of high potential and interest for telcos They can embrace PaaS for telecom assets exposure.Tech Mahindra is developing various “in-a-box” offerings with an intent to have minimum integrationeffort required to enable telcos launch Cloud services (for e.g. Public compute services) for a reduced timeto market and quick monetization of their existing investments.The following is a sample architecture depicting the various interfaces and considerations required toenable IaaS for a Telco. It also highlights the integration aspects of OSS/BSS and associated telecom ITsystems.Tech Mahindra has established a dedicated Cloud Competency practice and has invested in a CloudCompetency Lab where solutions are developed based on customer specific requirements. The teamconsists of domain experts in billing, CRM, portal, BI, infrastructure technologies with dedicated productmanagers developing service offerings. Tech Mahindra will leverage strategic partner and long-termclient relations to become the preferred Cloud solution integrator for the ICT industry. The author can be reached at vikas.gupta@techmahindra.com HOME 11
  14. 14. Tech Talk: Will Cloud Boost Virtualization, Centralization of Infrastructure? Neelesh Kumbhojkar, Specialist, Cloud Performance Management Tech Mahindra The ever increasing need to do more with less IT pre-failure warning on a shared disk array, high infrastructure continues to drive interest in and CPU utilization and natural disasters at the data adoption of cloud computing and virtualization. centre site can result in huge revenue losses to Cloud computing in the simplest form can be any business. Increasing capital expenditure defined as consumer and business products, and maintenance costs pose major business services and solutions delivered and consumed challenges for telcos. in real-time over the Internet. The strength of Cloud infrastructure services lies The Driving Force in the fact that they provide massively scalable platforms. This underpins the economic and Multiple economic, market and technological technological disruptions as communication forces continue to drive enterprises to adopt capabilities are now rapidly moving away from cloud. Convergence of service orientation, the confines of hardware infrastructure. virtualization and standardization of computing through the Internet are fuelling the need for What Enterprises Need to Know shifting to cloud. Infrastructure services that are becoming cloud- Over the last few decades, Infrastructure has based include storage, content management, been commoditised and communications conferencing, processing bandwidth and services are increasingly becoming web and network connectivity. Cloud platforms scale to software-centric. Networks are becoming more accommodate the growth in the network traffic open and controllable with application l e v e l s . H o w e v e r, p r o v i d i n g v i r t u a l software. With IP infrastructure growing more infrastruc tures to multiple customers widespread, personal video is already rapidly simultaneously poses significant challenges. making its way into enterprises after becoming While evaluating their communication main stream in the consumer market. Analysts infrastructure, enterprises should know all the believe that this decade will certainly witness a capabilities initially moving on separate tracks huge increase in workforce that globally will run and now converging. As they evaluate, the corporate-supplied videoconferencing from installed base of telephony providers may be their desktops, The trend is primarily driven by threatened, causing pricing changes resulting in emphasis on significant reduction (up to 50%) in enterprises paying more. Enterprises need to travel budgets and a myriad of new take cognizance of the fact that although communication avenues. In such a scenario, technology is converging, no single vendor downtimes, disasters such as total server failure,12
  15. 15. would be able to provide a complete solution for Manufacturers (TEMs) segment. A case in pointsome time. Though every organisation will see a is a leading TEM in APAC/SAARC. As part ofcompelling need for extending video to more managed services, the manufacturer hasworkers, it will also require an increasingly cost- created a shared NOC to service customerseffective approach to deployment. Network provided with the equipment. The shared NOCoperators are under increasing pressure to with managed services will be offered to clientsrevamp their data centre resources to deliver in the US and Canada, and includes mobilecloud computing and XaaS to corporate telecom operators, wireline telecom servicecustomers, but finding the right enabling providers and Internet or broadband servicetechnologies and the right technology partner providers. The manufacturer is looking towardsto provide strategy and consulting services to management of the TEMs and other multi-make the transition happen is a big challenge. vendor networks. Regarding other segments ofThe network operators also need expert advice business, the IT sector and enterprises haveon where cloud computing fits within the wider already forayed into shared NOC forspheres of IT and telecommunication, the type infrastructure management and PaaS.of services that are in demand, and how they can Conclusionmigrate to cloud computing architecture withminimum disruption to the existing operations. Owing to the global recessionary and competitive pressures, integrated operators areNetwork operators that aspire to harness the confronted with the challenge of constructing acloud should look at optimization and re- path to convergence services while providingarchitecting the data centre infrastructure, quality of services to retain and grow theprocesses, and applications, a prerequisite for customer base. Operators are also underthe transition journey. considerable pressure to deliver more profits,Key Trends and Opportunities reduce TCO, create greater efficiency andVendors are making it easier for network manageability in the business processes andoperators to develop new cloud applications management of networks. A typical situation atusing PaaS, bundled software stacks, and cloud almost any of the integrated carriers inoperating systems. Increased interest and Asia/Pacific is a separate Network Operationactivity in the cloud space will prompt greater Centre (NOC) for each service and for eachu rg e n c y a ro u n d s t a n d a rd i z a t i o n a n d vendor network in a multi supplier scenario. Incompliance efforts. conclusion we foresee the implementation of converged NOC as the next necessary andOur view is that tier 1 telecom operators will not logical step in the evolution to next generationtake up shared NOC services due to network and and convergence service infrastructure.data privacy issues. These services would gain Vir tualization and centralization ofimmediate popularity with Tier 2 and 3 telcos infrastructure across the ICT industry segmentsacross the world, since cost optimization is of will continue to grow rapidly. Although cloudsignificant concern to such operators. Another seems to be slightly distant for now, enterprisessegment where shared NOCs are becoming are already gearing up to deploy cloud-enabledimpor tant is the Telecom Equipment solutions in the near future. (Reproduced from Biztech) The author can be reached at neeleshk@techmahindra.com HOME 13
  16. 16. 14
  17. 17. Tech Mahindra on the CloudCloud Advisory, Assessment and Qualification Services Platform as a Service Assessment of existing infrastructure Tech Mahindra Service Enablement Platform (SI 2.0) Address scalability, utilization and demand leveraging partner systems for BSS / OSS capabilities management Reusable rule driven business components and Runtime cost optimization such as energy, adapters maintenance, support, tools and licenses Flexible rule driven BPM and process orchestrationInfrastructure as a Service Software as a Service Cloud advisory and roadmap creation services Product(s) and application(s) evaluation for Cloud Data centre consolidation and transformation Software and product development and deployment Communication-as-a-Service / UC enablement on Cloud Services Device abstraction and widget realization Remote Cloud infrastructure operations and Application store realization managementCloud Competency Center (Playground for Customers ) Solution Design, Build and Optimization: Foundation Collaborated effort between Tech Mahindra and IaaS Layer/Data Centre various technology partners Design of Cloud IaaS infrastructure Telco Industry specific solutions On-demand, self-provision automation portal, shared Customers business use case development and and fully virtualized compute, network and storage demonstration for confidence building and POC services testing simulate expected “outcome” architecture and Security assessment and controls implementation modeling with industry partnershipsProductivity Applications and Services Provisioning Cloud Operations, Administration and Management Telco enablement for communications / (OA&M) collaboration-as-a-service such as messaging, IM, Unified interface virtualization management web/audio conferencing, document sharing, IP Capacity and demand management via automated contact center, IP-PBX. reporting and self-portal Enabled over IaaS foundation layer and offered via FCAPS lifecycle management such as partnerships such as Microsoft, Google for Telco and monitoring/management of core IaaS components, enterprise customers. application performance monitoring and service management HOME 15
  18. 18. Case Studies16
  19. 19. Case Study 1Setting up a Next Generation Data Centre fora Greenfield OperatorCase Summary Civil works - Flooring, power & network cables set up, fire protection, physicalThe client, a Greenfield operator in India security and ensuring flawlessprovides national and international long functioning of HVAC systems.distance telephony solutions, full range ofprepaid & postpaid products, national & Infrastructure deployment.international roaming and value added services. Application installation and integration.Tech Mahindras solution for the client consisted The last two phases included:of setting up a next generation data centreinvolving virtualization and cloud readiness, Rack Installationenabling the data centre to provide application Servers Power on Self Testservices to meet the OSS and BSS requirements OS and Gold Image Deploymentsscalable with the growth in demand. Thesolution ensured reduc tion in power Application Installation and Integrationconsumption and the number of servers. Post Installation checkBusiness Needs of the Client End to end testingBeing a Greenfield operator, the business The phased approach ensured properobjectives of the client were driven by the need management and resulted in the followingfor fast time to market, and a scalable and benefits for the client:flexible solution with reduced server sprawl. Fast track Implementation to set the dataTech Mahindra Solution and Business centre up and running in flat threeBenefits to the client months.Tech Mahindras proven expertise in Greenfield Lower TCO by reduction in footprint costimplementations enabled a successful planning of hardware by virtualization andand execution of the proposed solution. The consolidation.solution consisted of five phases: Ensured business continuity by state-of- Requirements gathering - Identification the-art technology. of facility management, civil works, and A highly flexible and scalable solution to server and application requirements. excel in a competitive mobile market. The Planning - Application to server mapping, solution enables the operator plan building the network strategy and expansion and support a large user base. deployment planning. HOME 17
  20. 20. Case Study 2 SaaS Delivery Platform Development for a Finland based IT Infrastructure Provider Case Summary Tech Mahindra Solution and Business The client is a Finland based provider of Benefits to the Client managed business infrastructure and enterprise Tech Mahindra implemented the integrated, desktop services. Its business model is built server based SDP solution to address the around the delivery of centralized and integration requirements of the client. The SDP standardized IT infrastructure services via the solution enabled the integration of clients BSS internet consumed as a simple subscription- system with various backend provisioning based service, as and when required. The client systems. needed a solution to automate provisioning of various products along with support around deployed products, and required the solution to Tech Mahindras SDP platform is an integrated, provide a faster time to market for new products server-based software solution for building and and services. Tech Mahindras SDP solution managing services using a service-oriented fetched rewarding returns to the client on the architecture (SOA). It is an extensible and above mentioned requirements. configurable framework which empowers on- boarding new services with minimal coding Business Needs of the Client efforts. This highly reusable solution provides The client required an integration solution for: facility for integrating third party services. Automated provisioning of various products like Exchange, Virtualization, Business Benefits: Software Provisioning, Network Sharing, SaaS software, etc., and deal with Improved SLA tracking leading to provisioning requirement of clients increased customer satisfaction. increasing number of customers. Reduction in cost of provisioning by Reduced time to market for new products enabling the CSR agent to send and services. provisioning request using UI. Consultancy and suppor t around Reduction in deployment and support deployed products. cost. Reduction in provisioning time by providing self-service and automated provisioning. Faster time to market for new products and services. Reduced provisioning errors as compared to manual provisioning.18 HOME
  21. 21. Case Study 3High End Server Migration Implementation fora Leading Tier 1 OperatorCase Summary Tech Mahindra Solution and BusinessThe client, a leading provider of Benefitstelecommunication and ICT services in the To optimize the current environment, TechNetherlands, offers wireline & wireless Mahindra enabled the client in scaling uptelephony, TV and internet services to internally through virtualization. This requiredconsumers and end-to-end telecom and ICT migration of the existing infrastructure to a newservices to business to business customers. The consolidated and virtualized infrastructure. Theprovider has operations in 22 countries, and existing infrastructure was split into SUN and HPprovides a sophisticated portfolio of IP and data servers and the task was to migrate from bothservices. The client needed a solution to these systems to the new unified SUN platform.optimize the current test environment, Clients existing infrastructure on the SUNconsolidate old applications, minimize platform supported many disparate systemshardware footprint and cater to new business including systems running on SUN V880, SUNneeds. Tech Mahindra implemented best E450, SUN V440, HP and Digital Compaqpractices in consolidation & virtualization to platforms. The other systems were migratedserve the client needs thereby bringing about from DL 380 platform to SUN X Series platformactive utilization of clients IT infrastructure. where all the features, for eg. XML builder, clientBusiness Needs of the client accept module, mobile online activation etc. were bundled together. To optimize the current test environment by consolidation and virtualization. Business Benefits: To rebuild an environment to consolidate High performance of servers with old applications and also cater to new increased availability and scalability business needs. Attained 8:1 ratio on WindowsThe replication of testing requirement at system and 14:1 ratio on Solarisoffshore required: server. Establishment of an environment to cater Seamless integration of disparate systems to production level testing. by using high level migration framework. Provisioning of equivalent computer power and setup. Minimization of hardware footprint via virtualization. To manage effective workforce for resolving customer/network problems. HOME 19
  22. 22. Case Study 4 Performance Testing in Virtualized Environment Case Summary Tech Mahindra solution includes a set of baseline production user load scenarios in the The client, a leading provider of production environment to be identified with telecommunication services in Europe offers linear scaling behaviour by analyzing the daily wireline & wireless telephony, TV and internet traffic in production. services to consumers and end-to-end telecom services to businesses. The client needed a solution to optimize the current performance test environment, consolidate old applications, minimize hardware footprint and cater to new business needs. Tech Mahindras role was to analyze and come up with the virtualization overheads in performance and system resource usage while using virtualized test environment for performance testing. The test environment findings were then extrapolated to production. Business Needs of the Client To optimize the current test environment by consolidation and virtualization. The same baseline production user load is Cost optimization on testing pumped to the test environment and environment. performance metrics gathered during the test To extrapolate performance results from run. virtualized test environment to the production environment. Tech Mahindra Solution and Business Benefits To come up with the virtualization overheads, the Tech Mahindra team chose CRM application and billing system for wireless customers. Performance testing criteria: The server configuration of the test environment needs to be similar to that of production environment. If this does not hold, the SPEC ratio* needs to be assessed. CPU resources need to be dedicated to particular platforms. Each tier though virtualized will use only CPUs assigned to them.20
  23. 23. To validate the similarity of the performance The CPU overhead for the virtualisedbehaviour between the two platforms, the environment is calculated from the above graphexpected load on the scaled down production and the resultant factor is applied for theenvironment is calculated. subsequent performance test results on the virtualised environment. The same approach is adhered to come up with memory and I/O overheads. Business Benefits: Test server consolidation with significant reduction in OPEX and CAPEX costs. Reliable approach to extrapolate the virtualised environment results to non virtualised environments. Better scaling of per formance environment compared to production due to sharing of the underlying hardware in virtualised environment, and staggered testing timelines for different applications. HOME 21
  24. 24. Awards & Recognitions 2009-2010: AT&T 2010 Supplier Award for outstanding performance and service to AT&T and its affiliates Best System Integrator by CMAI and INFOCOMs National Telecom Awards 2010 1st Runner-up for the Best Service Enablement Implementation at the BOSS Conference & Expo 2010 Maharashtra IT Award 2009-2010 Leapvault Change Leadership Award 2010 for Game Changing M&A Domestic Category Software Solution of the Year Middle East by TMT Finance & Investment Middle East Alexander Graham Bell Award for Innovation in Services to Telecom by Aegis School of Business & Telecommunication Alexander Graham Bell Award for Value Added Services as Business Driver by Aegis School of Business & Telecommunication - CanvasM Ranked 9th in NASSCOMs Top 20 IT-BPO Employers in India FY09-10 Ranked 5th in NASSCOMs Top IT Exporters 2010 Amongst the Top 20 IT companies in the DQ Top 20 Club 2009-2010 (Ranked 15th) ‘Leaders in 2010 Global Outsourcing 100 - IAOPs Annual List of the Best Outsourcing Service ProvidersAbout UsTech Mahindra is a leading provider of solutions and services to the telecommunications industry, majority stakeowned by Mahindra & Mahindra Limited, in partnership with British Telecommunications plc. With total revenuesof INR 4625.4 crores (USD 976.6 Mn) in the year ended March 31, 2010, Tech Mahindra serves telecom serviceproviders, telecom equipment manufacturers, and software vendors. Tech Mahindra enables clients to maximizereturn on IT investment by providing solutions which help the clients achieve shorter time-to-market, reducedtotal cost of ownership, and high customer satisfaction. Tech Mahindra achieves this through its domain andprocess expertise, distinctive IT skills, research and development, and proven innovative delivery models.Assessed at SEI-CMMi Level 5, Tech Mahindras track record for value-delivery is supported by 34,000-plusprofessionals who provide a unique blend of culture, domain expertise and in-depth technology skill-sets. Itsdevelopment centres are ISO 9001:2008 & BS7799 certified. Tech Mahindra has principal offices in the UK, UnitedStates, Germany, UAE, Egypt, Singapore, India, Thailand, Taiwan, Malaysia, Philippines, Canada, and Australia.www.techmahindra.com