Cornerstone content is the soul of your website. It can make a difference between success and failure as it determines whether a visitor is going to stay on your website or not. In this presentation you will find some useful tips to create cornerstone content for your website to maximize its SEO value and improve user-experience. Subscribe to our newsletter and get latest updates on digital marketing, SEO and content marketing delivered to your email inbox; visit http://bit.ly/1HG92Yz
How to create cornerstone content that drives traffic to your website
How To Create
that Drives More Traffic to your Website?
Do you know what hooks a first time
visitor to your site?
Especially when you know you have something of
REAL VALUE to offer them?
Image Courtesy: Google Images
Imagine assisting your prospect over the phone, to whom
you will need to explain everything in the most
compelling & informative fashion.
Google expects the SAME THING from your
cornerstone content page.
What is Cornerstone Content?
Why Do I Need Cornerstone Content?
Boost site traffic
number of your
your corner in
Because! It can…
Cornerstone Content should act as a relevant,
useful and compelling resource for your site’s visitors.
Image Courtesy: Ken Keis‘ LinkedIn blog
Cornerstone content should answer all the basic questions
your visitors have about your services.
Assume your visitors know nothing about your services. And then
How to Create Cornerstone Content?
Build Your Cornerstone Content With:
• Hyperlinks to internal resources
• Flagship content
• Beginner’s guides
• Business resources
• A Clear and Obvious Call-to-Action (CTA)