Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Amazon MTurk Developer Meetup - Tamir


Published on

Presentation by Dahn Tamir of at the MTurk Developers Meetup in NYC on September 1, 2009.

Published in: Technology, Business
  • Be the first to comment

Amazon MTurk Developer Meetup - Tamir

  1. 1. Amazon Mechanical Turk Requester Meetup Dahn Tamir, Knewton Inc.
  2. 2. Knewton - Introduction <ul><li>Live online GMAT and LSAT prep courses customized for each student, powered by the world’s most advanced adaptive learning engine. </li></ul><ul><li>Selected to the 2009 AlwaysOn Global 250 List. Named Category Winner in the Digital Education field. </li></ul>
  3. 3. How we use MTurk <ul><li>Calibration for computer-adaptive testing </li></ul><ul><li>Quality assurance </li></ul><ul><li>Focus Groups and Surveys </li></ul><ul><li>Database building </li></ul><ul><li>Marketing </li></ul>
  4. 4. Why Mturk? <ul><li>Speed </li></ul><ul><li>Cost </li></ul><ul><li>Appropriate worker population for each task </li></ul><ul><li>Quality </li></ul>
  5. 5. What We Learned <ul><li>Use qualification tests </li></ul><ul><li>Invest in building good HITs </li></ul><ul><li>Hesitate to reject work (but not cheaters) </li></ul><ul><li>Turkers are a diverse and capable population </li></ul><ul><li>Meet Turker Nation </li></ul>
  6. 6. Thank you! --- Questions? [email_address] 978-KNEWTON