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Presented by Karen Laberee
The INTErventions, Research, and Action in Cities Team (INTERACT) is a national research collaboration interested in understanding how changes to the built environment impact the health and well-being of Canadians. We are undertaking natural experiment studies of urban form interventions in four cities. We share strategies, results, and lessons learned from recruitment efforts at our first INTERACT site—Victoria, BC—where we are examining the impact of an All Ages and Abilities(AAA) Bike Network.
Our objectives were to 1) recruit a cohort of adults who bicycle at least once per month in the City of Victoria; and 2) describe the characteristics of the cohort and study participation.
Recruitment for a five-year longitudinal study occurred over six months in 2017. Tactics included social media, street-level marketing, peer recruitment, prize draw, and tables at community events. Participants were expected to complete two online surveys, and the option to provide location and activity data using a smart phone app and/or wearable device.
Laberee K, Sones M, Nelson T, Kestens Y, Fuller D, Winters M. Recruiting participants for a cohort study on the health impacts of an urban form intervention: Lessons learned. Oral Presentation at: Canadian Public Health Association Conference; May 2018; Montreal, QC.