Eaton team renegade (mica-ii)_3rd_nov_2012

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Eaton team renegade (mica-ii)_3rd_nov_2012

  1. 1. Innovation 8 – Eaton Case Study By Team Renegade (MICA - II) Arpita Sahoo | Jagriti Chhateja Sneha Chaturvedi | Noor Salam Khan 1
  2. 2. Preface Greetings from Team Renegade!!! We would like to take this opportunity to thank Road2Ideas Team for providing this wonderful opportunity… We appeal you to “Go Green” with Road2Ideas 2012 and request you not to print this Case Study unless really needed. Our presentation theme symbolizes our spirit of “Go Green” Initiative and we request you to read “Go Green Tip” on Thank You Slide  Cheers Team RenegadeTeam Renegade 2
  3. 3. Introduction – Eaton Founded in 1911—by J O Eaten HQ—Cleveland Regional HQ—China, Switzerland, brazil Innovation Center—USA, China, India & Czech Republic 70000+ Employees Customers—150+ countries It’s a Power Management Company Provides Energy Efficient Solutions 4 electrical, mechanical, & fluid applications Aim of Eaton  Understanding & Helping our Customers succeed  Anticipating tomorrow. Achieving Today. Motto: To deliver reliability, efficiency & safety for:  Cities & Buildings—Electricity, Steel  Industrial Machinery  Information Technology—UPS systems that back up the data  Transportation—Landing Facilities for Aircrafts, Cockpit Panel, Big trucks etc in USA  Infrastructure—All hydraulic system  Energy & Utilities—Windmill, tracing & Drive Mechanisms of Solar Panels/Devices etcTeam Renegade 3
  4. 4. Key Characteristics of Innovation Commitment to Sustainability  Strong Financial Records & History  Leadership in Environment Practices  Commitment to doing business right Ranked high for CSR, Innovation, Ethical Practices etc in the World Eaton’s 2 major Sectors  Electrical Sector -- $ 7.2 Billion Sales  Industrial Sector -- $ 8.8 Billion SalesTeam Renegade 4
  5. 5. Eaton’s Thought on Innovation Innovation is  Creating Value that will bring the change  Intro valuable novelties  International  Converting Ideas into Cash – Commercial feasibility of Inventions/Ideas Growth through Innovation Two Types:  Organic by innovation: developing capabilities by coming up with new products, markets etc for growth and expansion  Inorganic: when you go and acquire companies. Eg: Mergers and AcquisitionTeam Renegade 5
  6. 6. Eaton’s Innovation Cycle – Primary Research InsightTeam Renegade 6
  7. 7. Innovations by Eaton – Primary Research Insight  Superchargers in Audi, Formula1 car, etc. making the superchargers fuel efficient  Trying to innovate transmitters in racing/sports cars, where only oil can be sprinkled on the gear box and it need not be immersed in the oil tank. Currently the scenario is of immersed gear boxes in oil tanks that has to resist friction from oil.  8-comfort: Intelligent ACs that can detect where a person is and what the temperature outside is and give alarm to switch off the AC accordingly.  Eaton’s Advances in Next-Generation Aircraft ProductsTeam Renegade 7
  8. 8. Eaton Lab Innovation & Conventional patch clamping (Secondary Data Insight)Team Renegade 8
  9. 9. Eaton Lab Investigates – Secondary Data Insight Na+ 2 2 1 1 N N C C terminus N- N- terminus Primary cells: Cell lines: Ion channels: Human lung Xenopus kidney, murine ENaC (sodium) kidney, chinese -Highly selective Rat lung hampster ovary, murine -Non-selective Murine lung alveolar lung…. CFTR (chloride)Team Renegade 9
  10. 10. Insights from Field Team (Primary Research) Pictures taken on field Challenge/Opportunity Double Challenge A purely Energy Challenge In addition, a climate challenge Year 2050 Energy Demand will double----- Emission must be reduced to half!! Megatrends—the Eaton Opportunity Goals/Mega-Facts: Electrical -- 23% reduction in electricity demand thru energy efficient equipment Hydraulics -- 100% increase in agricultural output by 2050 to feed rising global population Aerospace -- 30% decrease in fuel consumption of next generation single aisle aircraft by 2020 Trucks – 20% decrease in fuel consumption & emission by 2018 Automotive – 90 % increase in Corporate Average Fuel Economy standards by 2025 for passenger carsTeam Renegade 10
  11. 11. Insights from Field Team (Primary Research) Pictures taken on field How Eaton Creates Value (A few Examples)  Not just designing Hydraulic system Equipment—but making it lighter & fuel efficient  Not just delivering high performance—but to make driving fun & delivering higher mileage  Not just creating electrical power—but ensuring reliability, safety & economy  Not just developing automated transmission for trucking fleets —but making miles safer & fuel efficientTeam Renegade 11
  12. 12. Secondary Research – Real Insights  System Enhances Engine Health and Aircraft Safety Eaton’s advanced oil debris-monitoring system enhances engine health and aircraft safety by capturing, retaining and analyzing oil debris particles to determine if critical engine component failures are imminent.  Eaton’s Advances in Next-Generation Aircraft Products “Our innovations through the years have established Eaton as an industry leader in the growing engine prognostics market, and the LEAP contract validates the advancements we’ve made to develop solutions for next-generation aircraft,” said Uday Yadav, president of Eaton’s Aerospace Group.  Multiple Benefits Make Eaton Technology “A Great Selling Point” “Eaton provides oil debris monitoring products for most of the industry’s commercial airplane business, and our work also has applications in gas turbines for cogeneration plants, oil platform pumping stations, mining, and other industries,” said Steve Showalter, chief engineer at Eaton’s aerospace facility in Glenolden, Pennsylvania, and originator of three Eaton patents related to oil debris monitoring. “Our technology helps improve reliability, provides maintenance credits and increases flight safety. When you supply a product that can do all those things, it’s a great selling point.”Team Renegade 12
  13. 13. Secondary Research – Real Insights  Jet-engine manufacturer Snecma, headquartered in Courcouronnes, France, recently selected Eaton’s oil debris-monitoring technology for the revolutionary new Leading Edge Aviation Propulsion (LEAP) engine.  The contract value is expected to exceed $100 million over the life of the program, or through 2032 and possibly beyond.  The LEAP-1C, selected by COMAC of China in December 2009 to power the new C919 single-aisle jetliner, will be the first member of the LEAP engine family. It is slated to be certified in 2014. The LEAP-1A engine was also selected by Airbus in December 2010 as part of its offering for the new A320neo (new engine option). The new airplane/engine combination could enter commercial service by spring 2016. The LEAP- 1B engine was selected by Boeing in August 2011 as the exclusive engine for the B737 MAX reengine program which could enter commercial service in 2017.Team Renegade 13
  14. 14. SWOT Analysis Strengths: Weakness: -Great Idea must be converted into -Patents to protect great product within the required technological innovations time(difficult at times) -Keeps Innovating—has high -Attracting Pool of talented people goals for employment Opportunity Threats -Growth through innovation -Technology becomes obsolete v -Expanding into different Sectors quickly -Very pressing demands—at times the innovation might not just be right (for the specific customer!)Team Renegade 14
  15. 15. Stage I – Table Analysis Rating the innovation on a scale of 0 to 5 (5 being the highest score) on each of the parameters outlined in the sandbox, the self assessment scores are:Team Renegade 15
  16. 16. Stage II - C.K. Prahlad’s Sandbox HIGH MODERATE MODERATE MODERATE HIGH MODERATETeam Renegade 16
  17. 17. What’s the way forward – Key Recommendations  Cross pollination of the technology can be done in the product portfolio of Eaton  Innovation performed in one sector can be utilized for other sectors as well  Growth through innovation. Eaton has already done substantial work via performing Innovation. Eaton can make Innovation as the key driver for growth.  Eaton can expand into different Sectors which are related to their current sectors e.g. infrastructure, logistics.Team Renegade 17
  18. 18. Sources for Secondary Research  http://www.eaton.com/ecm/groups/public/@pub/@eaton/@aero/docum ents/content/pct_391797.pdf  http://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=2&c ad=rja&ved=0CCQQFjAB&url=http%3A%2F%2Fuserwww.service.emory.ed u%2F~mhelms%2Fhtml%2F120605SuCampo.ppt&ei=d- aUUOewLc_NrQeXsYHoBQ&usg=AFQjCNEltzkZqQrPWhwX5GGyewjfVrJYy Qwww.glasification-guide.eu  www.ultimateaviationlinks.com/aircraftpartmanufacturers.php  www.eaton.inTeam Renegade 18
  19. 19. Thank You Go Green Tip : Switch all your lightbulbs to CFLs (or at least switch a few).Team Renegade 19

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