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Digital commerce your licenses around the globe

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One day you were particularly inspired and developed a unique software application.
Then you decided that, before promoting your new application, you should first protect it, and you chose CodeMeter from Wibu-Systems. That was a brilliant idea because with AxProtector you enjoy a fully automatic path to robust security in the blink of an eye.
Next, you planned the features of all the various license models you will be selling and CodeMeter License Central proved an exemplary choice to create and manage your licenses in a flexible fashion.

But now? How do you reach the millions of potential customers around the globe and be sure you have a powerful system that takes care of the license deployment and simultaneously automate billings and renewals, and optimize your commerce operations 24/7?

Ready to be part of the New Economy? We open the doors for you
In cooperation with Avangate, the leading cloud commerce provider for online software businesses and cloud companies, Wibu-Systems has fully streamlined its protection and licensing technologies with Avangate’s digital commerce solutions. Now you can enjoy a complete framework from concept design to global outreach, increase your sales, go live in days, and accept global payments – a winning software monetization platform to attract more customers to you.

During the presentation “Digital Commerce – Your licenses around the globe”, we will lead you through all the necessary steps, from protecting your application and defining license models with CodeMeter, to the management of your selling process in the Avangate e-shop system.

We will demonstrate live a real-world working example that you can easily replicate. You will learn:
- how to protect your software in just five minutes with CodeMeter AxProtector
- how to select and configure your licenses with CodeMeter License Central Internet Edition
- how to set up your Avangate shop
- how to connect this shop with CodeMeter License Central Internet Edition
- how to distribute licenses via the cloud
- how the customer’s experience of a software license activation will look
- how to customize the process and the graphic user’s interface

No more excuses. You have all the advantages at once.
Technically, no programming is necessary: the connector we have developed between CodeMeter License Central Internet Edition and the Avangate e-commerce shop will let you easily navigate from one solution to the other. You can target any channel, any license model, and any market.

Invest in fostering your revenue growth. Do your homework once, and sell repeatedly through a secure, comprehensive, and convenient infrastructure.

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Request CodeMeter SDK and try out Wibu-Systems' premier technology for yourself
http://www.wibu.com/cml

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Digital commerce your licenses around the globe

  1. 1. Your licenses around the globe with CodeMeter® and Avangate Stefan Bamberg | Senior Key Account Manager Stefan.Bamberg@wibu.com Marc Kriegs | Global Director Sales Engineering Marc.Kriegs@avangate.com Digital Commerce
  2. 2. Motivation 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 2 Your idea Your implementation The challenges • Copy Protection • IP-Protection • Licensing • Selling • Marketing
  3. 3. The Basic Principle 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 3 Protect License Sell
  4. 4. The Perfect Combination in Digital Commerce 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 4 Digital Commerce Software Protection and License Management with CodeMeter®
  5. 5. The Basics 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 5
  6. 6. Checklist: What Do You Need? 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 6  Protect and license your application with CodeMeter AxProtector.  Create licenses with your CodeMeter License Central server hosted by Wibu-Systems.  Sell licenses and offer a download of your application using your own Avangate-Shop.
  7. 7. The Basic Principle 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 7 Protect License Sell
  8. 8. Protect an Application (1)  License entry = Firm Code | Product Code  Firm Code: Created by Wibu-Systems  Product Code: Choose yourself  Up to 6,000 per CmStick / CmActLicense … Firm Code: 5010 Product Code: 201.000 821.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate
  9. 9. Protect an Application (2) 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 9 Firm Code: 5010 Product Code: 201.000
  10. 10. Protect an Application (3)  Automatic Encryption with AxProtector - no need for any programming knowledge 1021.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate
  11. 11. The Basic Principle 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 11 Protect License Sell
  12. 12. Choose your License Models 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 12 DesignLicense Model  Sell your application in a modular fashion!  Features on Demand:  Charge your basic application and offer additional functionalities on top.  Hook your customers (trials, bundles, special deals…)
  13. 13. Choose your License Models 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 13 DesignLicense Model  Offer a time limited usage of your application!  Rental/Leasing/Subscription:  Usage periods  Expiration dates  Maintenance contracts  Trial versions
  14. 14. Choose your License Models 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 14 DesignLicense Model  Charge for the usage of your application!  Pay-per-Use:  Use a secure counter.  Decrement it by the usage of a function (e.g. per calculation, per print, …)  The user can recharge the counter online when the credit is over.
  15. 15. Flexible License Models All form factors support All license models! 1521.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate Single User Network Feature On Demand Perpetual Trial version Rent / Leasing / Subscription Pay-Per-Use Maintenance period Downgrade Grace Period Volume Version Standby High Availability Overflow Borrowing Name/PC Time zone
  16. 16. License Server (CodeMeter License Central) 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 16 License Central Avangate Connector  Server for the creation and activation of licenses using tickets (activation codes)  Define your products and the related licenses.  The communication with the Avangate shop is based on the Avangate-Connector.  Operated in the Wibu-Cloud (alternatively in your own data center).
  17. 17. The Activation Process 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 17 Creation of tickets (activation code) Licenses Customer Hardware based Software based
  18. 18. The Basic Principle 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 18 Protect License Sell
  19. 19. The Sales Process (Sell Licenses) 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 19 Customer  Buy licenses  Request ticket  Create ticket for licenses  Transfer ticket  Deliver ticket Shop License Central Avangate Connector Hash Hash IP-Filter
  20. 20. The Authentication 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 20  Request ticket Hash Hash Shop License Central Avangate Connector  On both sides a hash value will be calculated on the base of the request parameters and the Avangate Secret Key.  The sell process can only take place if there are equal hash values.  The access to the CodeMeter License Central is only possible from a certain IP-number range (Avangate). IP-Filter  Transfer ticket
  21. 21. The Activation Process (Activate Licenses) 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 21 Customer  Enter ticket  Activate licenses with Software Activation Wizard or WebDepot Avangate Connector Shop License Central
  22. 22. Activate Licenses 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 22 Software Activation Wizard WebDepot  Customizable layout  Delivery also as source code
  23. 23. Build up your own Shop 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 23 Create and administrate
  24. 24. Thank you very much! 21.05.2014 Webinar: Your licenses around the globe with CodeMeter® and Avangate 24 WIBU-SYSTEMS AG www.wibu.com

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