Software Monetization is the capability to effectively maximize your software revenue by meeting market demands. As such, it is the combination of entitlement management and piracy prevention. The entitlement management is the foundation upon which license management is built. It includes in fact the definition of software SKUs, the definition and the enforcement of license policies, backoffice functions, like license generation, tracking and transaction management, as well as usability functions, like the transfer or the upgrade of licenses, usage auditing and more.
But enforcement implicitly assumes security; security is just but another side of the same coin. And losses from piracy are real: a great deal of software is unlicensed across the whole world; this robs nations of jobs and tax revenues. Moreover competitors using pirated software undercut legitimate licensees, creating a negative feedback loop.
Wibu-Systems’ CodeMeter® technology offers software publishers a seamless, scalable and most of all secure platform, providing the most stringent security protocols meant at safeguarding your IP, and multiple licensing models that adapt to your distribution channels.
This presentation is loaded with new perspectives from Frost & Sullivan Industry Analysts for the growth of your business. Software monetization is the key strategy to grow your top line revenues while controlling bottom line costs. The 3 S’s of Wibu-Systems unveiled: seamless, secure and scalable technology. Real business usages you can apply to increase the strength of your application and multiply licensing models.