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Top 5 Criteria to Select your Outsourcing Product Design (OPD) Partner
To enter an emerging market like India, a company’s success depends directly on the development of unique and customized products for the end-customer. This holds true whether an existing product is redesigned or a new product is evolved specifically for this market. Both situations demand thorough knowledge on various parameters pertaining to the target market. As described in the previous article “Engineering Design Considerations for Entering India Market”, these comprise five parameters:
Prevailing manufacturing ecosystem
Understanding these parameters with less or no presence in the target market is not only a challenge but is an expensive assignment complete with various risk factors.
To mitigate these risks, outsourcing of product design has become a strategic initiative.This leads to the importance of identifying and engaging with the right partner as it has the potential to develop into a long term symbiotic relationship built on the foundation of trust, competency, and understanding.
We present five essential criteria for evaluating the right product design partner:
Product Design Needs’ “Fit”
When evaluating an OPD partner, check that they have the necessary competence in your industry. This is of paramount importance as it will induce the vendor to deliver a holistic solution.
This was evident with one of our customers who needed an alternate design for a rotary filler machine that had limitation in accessing machine parts for cleaning and servicing.
We looked at the requirement holistically and designed a concept with a new drive to operate from the top of the machine in contrast to the prevailing industry standard of the drive system being at the bottom. This not only resulted in spacious layout, facilitating better cleaning and servicing but also enabled the customer to integrate this system better with the rest of the production line, in addition to improving reliability and higher production capacity.