Andreea Bereczky: "Knowledge Based Economy project"


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Telecentre-Europe Summit 2011: Parallel session "Joining forces at the European level - Telecentre content creation"
Are telecentres innovative enough to create their own content (produce digital media content, curriculums, guides, researches)?
Should we look more into developing our own content that can transform in revenue source for sustainability?

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  • Agenda Digitală pentru Europa 2020, Timișoara 3 octombrie 2011
  • Agenda Digitală pentru Europa 2020, Timișoara 3 octombrie 2011
  • Andreea Bereczky: "Knowledge Based Economy project"

    1. 1. R O M A N I A of the <ul><li>Knowledge based Economy Project </li></ul>
    2. 2. <ul><li>The Informational Society in Europe 2020 is founded on a raw deposit which we have to learn to engage, practice and share : knowledge . </li></ul>Where does the Knowledge Society begins ? Knowledge transfer and knowledge sharing, to reduce digital divide . “ Everyone knows that some things are unattainable, until someone else comes that does not know it and achieves it . ” Albert Einstein TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    3. 3. <ul><li>Knowledge Based Economy Project ( KEP ) is a strategic pioneering project for the Romanian knowledge society, the most extensive IT&C based project for rural Romania. It assures IT infrastructure and value added services based on it (trainings, assistance and counseling, etc.) </li></ul>Who are we ? Integrated vision on a multi-sector approach . TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    4. 4. <ul><li>KEP implemented in each 255 communities a Local Community electronic Network, forming a strong coalition between 4 important public nodes. </li></ul><ul><li>PP A I – Pu blic Point of Access to Information </li></ul>What is a Local Community electronic Network (LCeN) ? Knowledge transfer, through virtual highways of digital access . TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    5. 5. <ul><li>KEP Project embraces 255 rural communities from 38 counties, addressing to over 1,8 million people. </li></ul><ul><li>1,8 million </li></ul><ul><li>citizens , </li></ul><ul><li>8% from Romania’s population. </li></ul>To whom we address ? Knowledge-deprived inhibitor factors . TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October 900 entrepreneurs
    6. 6. <ul><li>A unique initiative in Romania, is the most complex content site founded by the Government. The portal was launched in 2009 as the main communication tool for the Project. </li></ul>What instruments do we use ? This unequalled approach in Romania stands for a social network, where users transfer knowledge and generate digital content through web 2.0 technologies. > 2.500.000 visitors 800 success stories 502 Schools 255 Libraries 255 Local Public Administrations > 2000 articles, news, e vents 9000 users 1900 educational materials > 300 blog posts TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    7. 7. <ul><li>Investing in human resources represents a main anchor in the implementation of KEP Project. </li></ul><ul><li>KEP has build a network of 510 local experts disbursed in 255 communities, having the advantage of being the first beneficiaries and promoters of Knowledge Society. </li></ul>With whom ? Knowledge enhancers, a value added for the community. 510 LCeNs experts 255 M anager s 255 IT specialist TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    8. 8. Counseling services for accessing funds 180 comunități Assistance to local entrepreneurs (consultancy, webdesign) 156 Which are the main services offered by PPAI ? IT&C training services certified by CNFPA 157 IT&C services for citizens, organizations, public institutions 248 Assistance for online submission of files and APIA (farmers) 151 Drafting and disseminating newsletters, editorials 221 Job Club assistance 148 Web design and management services for websites 125 Online banking services 75 Tourism information and promotion services Local users network maintenance services 166 92 Assistance for use of questionnaires for driving school 141 Smart public service delivery. TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    9. 9. Which was KEP’s route to Knowledge Society ? <ul><li>Sociological researches </li></ul><ul><li>9 pilot communities </li></ul><ul><li>Selection of 246 communities </li></ul><ul><li>First edition of competition </li></ul><ul><li>9 inter-school partnership programs </li></ul><ul><li>Online IT workshops </li></ul><ul><li>3 rd edition of v competition </li></ul><ul><li>National Conference on Education </li></ul>2006 2007 <ul><li>IT&C infrastructure in all 255 LCeNs </li></ul><ul><li>( over 5600 computer s and servers ) </li></ul><ul><li>Training programs for 510 LCeNs experts </li></ul><ul><li>2 nd edition of competition </li></ul><ul><li>National Conference “ Virtual </li></ul><ul><li>collaboration. The collaboration that matters. ” </li></ul>200 8 Knowledge storage for smart, sustainable and inclusive growth. TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    10. 10. 2009 2010 <ul><li>Launching the </li></ul><ul><li>portal </li></ul><ul><li>28 PPAI telecentres become professional </li></ul><ul><li>training centers </li></ul><ul><li>700 local entrepreneurs , 500 potential </li></ul><ul><li>entrepreneurs trained in IT&C </li></ul><ul><li>5000 citizens trained in IT&C ( in education </li></ul><ul><li>and business ) </li></ul><ul><li>7 regional business seminars , </li></ul><ul><li>480 participan ts </li></ul><ul><li>2 webina ries </li></ul><ul><li>102 business websites created </li></ul><ul><li>41 local projects receive funds </li></ul><ul><li>4 th and 5 th edition of </li></ul><ul><li>“ Ideas for Rom a nia 255 ” , national </li></ul><ul><li>competition </li></ul><ul><li>20 KEP communities connected to </li></ul><ul><li>Knowledge </li></ul><ul><li>50 experience exchanges </li></ul><ul><li>200 PP partnerships </li></ul><ul><li>450 eligible projects for receiving </li></ul><ul><li>funding </li></ul><ul><li>Launching CONECT, a partnership </li></ul><ul><li>program between KEP communities </li></ul><ul><li>6 th edition of </li></ul>Project which address European public sector challenges. TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    11. 11. What did we achieve so far ? 2011 <ul><li>5225 citizens trained CNFPA (1940 teachers , 187 </li></ul><ul><li>librarians, 1207 public servants, 662 entrepreneurs, 530 </li></ul><ul><li>potential entrepreneurs, 178 graduates, 521 other citizens) </li></ul><ul><li>229 schools participated in </li></ul><ul><li>102 webs i ted designed for local entrepreneurs </li></ul><ul><li>432 funding applications written , with a total potential value of 240 mil euro </li></ul><ul><li>328 PP partnerships developed with 101 p partners ( NGOs , associations, </li></ul><ul><li>foundations, private companies) </li></ul><ul><li>50 PPAI Telecentres were/are being credited C NFPA as Training Centers for </li></ul><ul><li>digital competences </li></ul><ul><li>More than 20% of P PAI have become official professional training centers </li></ul><ul><li>40 experience exchanges </li></ul><ul><li>7 international study tours </li></ul><ul><li>229 KEP communities have already finalized a sustainability plan for their </li></ul><ul><li>Local Community electronic Network. </li></ul>Knowledge generation for innovative use and creation of new digital sustainability. . TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    12. 12. <ul><li>Digital content and services shared through portal , to build up a Digital Single Market. </li></ul>Which are the achievements of KEP that lead to Digital Agenda for Europe 2020? Digital Single Market Trust and Security Interoperability and Standards Very Fast Internet Enhancing e-Skills Research and Innovation IT&C for Social Challenges , a virtual platform based on IT&C infrastructure that offers Interoperability to more than 2.5 mil users. 9.000 users – The registration process that is required for interacting on platform offers Trust and Security to the every digital information user. IT&C i nfrastruct ure for all 255 k-deprived communities – Very Fast Internet for fast access to information. Three waves of sociological Research - strong pillars for identifying Innovative solutions for bridging the digital divide. Trainings, seminars, webinaries - 5225 citizens gained Digital Competences and e-Skills through national professional certification. Smart use of IT&C and information sharing through platform represents a novelty solution facing Social Challenges . TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    13. 13. What assures the sustainability of LCeNs ? <ul><li>255 KEP communities developed a sustainability plan for their Local Community electronic Network, from which 26 are exit plans. </li></ul>Empowering vulnerable communities for intelligent sustainability. In the process of evaluating these plans, we identified 4 strategic lines that makes Telecenters innovative enough to generate their own digital content: Centers of Assistance & Research in professional training and Job application. Tourist Points based on digital media content of rural attractions. Curriculums for increasing the efficiency of IT&C services at local administrative level. Counseling Centers & Guides for attracting funds al local level. TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    14. 14. What are KEP’s directions in Education ? <ul><li>Policy for introducing IT&C in pre-universitary education. </li></ul><ul><li>Technical Assistance Project for IT&C use in schools and libraries. </li></ul>Alignment with European educational policies through IT&C solutions. Expected r e sults : - National Guide for integrating IT&C in schools ; - National Guide for teaching, using IT&C; - Cultural partnership projects between 30 local libraries. TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    15. 15. Who is KEP in the future ? Integrated System for Issuing Civil Documents Project extension with more than 1000 communities . 2013 – 100% of Romania’s population I n partnership with MAI and the Association of Communes in Romania. E-Store services integrated in the platform. Training more than 10.000 citizens in use of IT&C. Trans-national development through euro-regional partnerships. Development of digital public services offered in PPAI. TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    16. 16. <ul><li>“ Best Practice ” Certificate at „European Public Sector Awards ” (EPSA) , European Institute of Public Administration, „ Smart Public Service in a Cold Economic Climate” category , 2011 </li></ul><ul><li>Laureat e at the ComputerWorld Honors Program, Washington D.C., Digital Access category , 2011 </li></ul>Who recommends us ? Awards and dissemination of Knowledge based Economy Project . Finalist at “ International Project Excellence Award ” , &quot;Project Excellence in Medium-Sized Projects“ category , International Association of Project Management , 2010 I st Prize at National Competition of best practices in Public Administration, National Agency of Public Servants, 2010 Medal at e-Inclusion competition organized by the European Comission, &quot;Geographic Inclusion“ category , Vien n a, 2008 “ Project with best informational content&quot; at Romanian IT&C Awards, Bucharest, 2006 . TELECENTRE – EUROPE SUMMIT 2011 Brussels, 27-28 of October
    17. 17. <ul><li>INFOR MATION </li></ul><ul><li>Public Services </li></ul>Our story ... e-iNCLU SION KNOWLEDGE iNTELLIGENT IT&C DIGITAL ization Web 2.0 NETworking C OLLABORATION e-SKILLS e-Business e-Learning Cultur E Internet BROADBAND IN NOVATION EUropa intero perability research e-Government INFOrma tional Society DIGITAL platform Thank you!