Google Analytics

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Google Analytics

  1. 1. o Most widely used web analytics tool o Tracks the performance of your website o Its free o Custom Reporting o More than 85 different reports o Its simple with all advanced features
  2. 2. o Google Analytics will only track pages that contain the Google Analytics tracking code. o It is a small Javascript snippet that needs to be added to each page of your site.
  3. 3. Search Traffic • How much traffic your site is receiving, growth rates, bounce rate and conversions. Keywords • Which terms are bringing the most traffic and affecting conversion. Content Performance • Which content items are performing the best and search traffic growth.
  4. 4. o Google Analytics can generate reports that can help you with AdWords and Adsense campaigns o Link your Google AdWords account to your Google Analytics account.
  5. 5.  Provides Statistics and Reports of Visitors  Helps in Development and Optimization of landing pages  Identifies User Navigation Issues  AdWords Performance Optimization  3rd party Campaign Analysis
  6. 6. Corporate Office 2nd floor, Amar House, Maratha Grantha Sangrahalaya Marg, Naigaum Cross Road, Dadar (E), Mumbai, Maharashtra 400014. Phone: 022-2410 2331 / 3192 9248 E-mail: contact@thebrandsaloon.com Web site: www.thebrandsaloon.com

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