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Photography for bloggers


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Presentation for wc phx intended for photography tips for real estate bloggers.

Published in: Art & Photos, Business
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Photography for bloggers

  1. 1. <ul><li>For your blog </li></ul>Photography
  2. 2. Teresa Boardman <ul><li>Serial blogger for 5+ years </li></ul><ul><li>Minnesota Realtor licensed broker. </li></ul><ul><li>Happy to be some place warm. </li></ul><ul><li>Writer - columnist for Inman News </li></ul><ul><li>I don't have anything to sell </li></ul><ul><li>Photographer </li></ul><ul><li>Looking forward to photographing my first cactus. </li></ul>
  3. 3. <ul><li>Photography as content with a voice. </li></ul><ul><li>Understand the value of photographing the ordinary. </li></ul><ul><li>Tips for taking pictures </li></ul><ul><li>The magic of simple edits. </li></ul><ul><li>A little about WordPress and getting the most out of images. </li></ul>Photography for bloggers
  4. 4. Discovery People love to look at pictures
  5. 5. What photography does <ul><li>Attracts readers </li></ul><ul><li>Keeps them coming back </li></ul><ul><li>Shows your area, gives your blog a sense of place. </li></ul><ul><li>Posts with photos get more views </li></ul><ul><li>Why not just by stock art? </li></ul><ul><li>Why just search the Internet, find a photo and use it? </li></ul>
  6. 6. What to photograph
  7. 7. But not your listings There is a wide range of images that will work for blog posts. For your listings the range is narrow. Listing photographs should be amazing. No wide angle lens
  8. 8. Wide angle lens
  9. 9. Photography is communication. <ul><li>What we see </li></ul><ul><li>How we see it </li></ul><ul><li>Why we want to photograph it. </li></ul><ul><li>1000 words - show your readers. </li></ul>
  10. 10. Photography Mythology <ul><li>Bright sunlight is best for taking pictures. </li></ul><ul><li>The main subject in a picture should be in the center of the picture. </li></ul><ul><li>Landscapes look best if the horizon splits the picture in half. </li></ul><ul><li>Cameras take good pictures or bad pictures. </li></ul>
  11. 11. Photography isn't about the camera <ul><li>What kind of a camera should I buy? </li></ul><ul><li>What kind of a camera did you use to take that picture? </li></ul><ul><li>Spending money on an expensive camera will not improve your pictures </li></ul><ul><li>Practice will improve your pictures </li></ul><ul><li>Cameras don't take pictures people do. </li></ul>
  12. 12. Top cameras on flickr
  13. 13. The magic manual <ul><li>How to turn off the date stamp. </li></ul><ul><li>Control the flash </li></ul><ul><li>Settings </li></ul><ul><li>How to photograph: people, landscapes, close ups, sports, fireworks, the beach, snow. </li></ul>
  14. 14. Settings
  15. 15. How to Shoot <ul><li>Check the settings </li></ul><ul><li>Hold the camera with both hands. </li></ul><ul><li>Keep it level </li></ul><ul><li>Press the shutter half way </li></ul><ul><li>Squeeze the shutter all the way. </li></ul>
  16. 16. One rule - so simple <ul><li>There are no rules </li></ul><ul><li>Lighting is everything. </li></ul>
  17. 17. Best outdoor lighting <ul><li>one hour before sunset to one hour after. </li></ul><ul><li>One hour before sunrise and one hour after. </li></ul><ul><li>The golden hours. </li></ul>
  18. 18. Bad light = Bad Photo
  19. 19. Bad lighting = bad photo
  20. 20. Great lighting= better photo
  21. 21. Bad Camera Good Light
  22. 22. Indoor photography <ul><li>Dial down the flash if possible. If not turn it off and place camera on flat surface or use tripod. </li></ul><ul><li>Try to find some light in the room, move. </li></ul><ul><li>Look for indoor dark room setting on camera. </li></ul><ul><li>If photo is blurry it is because of low light and camera shake. </li></ul>
  23. 23. The Rule of Thirds
  24. 24. Photos for blog posts <ul><li>Do not have to be high quality but they can be. </li></ul><ul><li>They should either be interesting or have something to do with your post. </li></ul><ul><li>A little editing can make all the difference. </li></ul><ul><li>You can get images that will work from your phone. </li></ul>
  25. 25. How to learn - practice Carry a camera at all times - make a list It takes practice so start taking photos Take a couple of shots. Move around, zoom in, fill the frame. Picture the picture. What do you want it to look like? Look at amazing photography every chance you get.
  26. 26. Learn More No film - keep shooting Join Flickr - looking at great photos is learning DPS - A must read. Scott Kelby books Digital photography 1, 2 & 3. Helpful how to videos on you tube
  27. 27. Editing <ul><li>Crop </li></ul><ul><li>Brighten </li></ul><ul><li>Sharpen </li></ul><ul><li>Resize </li></ul><ul><li>Photoshop elements </li></ul><ul><li> on the Internet. </li></ul><ul><li>Programs built into the camera. </li></ul>
  28. 28. Crop
  29. 29. Editing options in WordPress
  30. 30. Adding an image
  31. 31. Plug-ins I like <ul><li>NextGen gallery. </li></ul><ul><li> </li></ul><ul><li>Slimbox 2 - simple overlay and float. </li></ul><ul><li>Floatbox 2 - overlay with the ability to customize transitions. </li></ul>
  32. 32. NextGEN Gallery
  33. 33. Slimbox 2 or floatbox 2
  34. 34. Photography For Websites <ul><li>Just do it! </li></ul><ul><li>Teresa Boardman 651-216-4603 </li></ul><ul><li>[email_address] </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>@tboard </li></ul>