Business Development for Water  to achieve  the Millennium Development Goals
Blue Gold  at the  Bottom of the Pyramid?
Agenda <ul><li>Bottom of the Pyramid </li></ul><ul><li>Small is beautiful </li></ul><ul><li>The need to develop business <...
How do you look at it?
When Money Meets Development <ul><li>Trade instead of Aid </li></ul><ul><li>Business case instead of Project </li></ul><ul...
Bottom of the Pyramid (BOP) <ul><li>There is a trend towards an entrepreneurial form of development </li></ul><ul><li>Sout...
BOP Strategies <ul><li>Engage first, co develop and design </li></ul><ul><li>Focus on improving affordability </li></ul><u...
Small Scale Solutions <ul><li>Appropriate Technology </li></ul><ul><li>Low cost, high output </li></ul><ul><li>Decentraliz...
We need <ul><li>Solid business plans </li></ul><ul><li>Support in business development, match making and financial    engi...
Three initiatives <ul><li>Water and Sanitation Business Development Toolkit </li></ul><ul><li>Micro Water Facility </li></...
The AT BD Toolkit To turn an idea into a sustainable business through an effective business development process <ul><li>Wh...
The AT BD Toolkit Assists entrepreneurs and organizations when developing an idea into a product, by going through 4 stage...
Proven practice The 4 innovators have established themselves in India and are being assisted in the development of their p...
Unique selling points A Business Development Toolkit that focuses on (Appropriate Technology for) water and sanitation A B...
<ul><li>With the Toolkit you can: </li></ul><ul><li>Develop a funding plan </li></ul><ul><li>Check the completeness of a B...
How do we take this forward?
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Business Development for Water to achieve the Millennium Development Goals

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Frederik Claasen, Senior Consultant, AIDEnvironment, The Netherlands

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  • Business Development for Water to achieve the Millennium Development Goals

    1. 1. Business Development for Water to achieve the Millennium Development Goals
    2. 2. Blue Gold at the Bottom of the Pyramid?
    3. 3. Agenda <ul><li>Bottom of the Pyramid </li></ul><ul><li>Small is beautiful </li></ul><ul><li>The need to develop business </li></ul><ul><li>Three examples </li></ul>
    4. 4. How do you look at it?
    5. 5. When Money Meets Development <ul><li>Trade instead of Aid </li></ul><ul><li>Business case instead of Project </li></ul><ul><li>Revenue model instead of Budget Management </li></ul>
    6. 6. Bottom of the Pyramid (BOP) <ul><li>There is a trend towards an entrepreneurial form of development </li></ul><ul><li>Southern countries offer a potentially interesting market (BOP) </li></ul><ul><li>MDGs on water will not be reached by donor support alone </li></ul>
    7. 7. BOP Strategies <ul><li>Engage first, co develop and design </li></ul><ul><li>Focus on improving affordability </li></ul><ul><li>Fly under the radar: start small and scale up </li></ul>
    8. 8. Small Scale Solutions <ul><li>Appropriate Technology </li></ul><ul><li>Low cost, high output </li></ul><ul><li>Decentralized solutions </li></ul>
    9. 9. We need <ul><li>Solid business plans </li></ul><ul><li>Support in business development, match making and financial engineering </li></ul><ul><li>Innovative and effective financial distribution concept </li></ul>
    10. 10. Three initiatives <ul><li>Water and Sanitation Business Development Toolkit </li></ul><ul><li>Micro Water Facility </li></ul><ul><li>Akvo </li></ul>
    11. 11. The AT BD Toolkit To turn an idea into a sustainable business through an effective business development process <ul><li>Who wants to use the AT BD Toolkit? </li></ul><ul><li>Small-scale private entrepreneurs </li></ul><ul><li>NGOs / foundations in developed countries </li></ul><ul><li>NGOs / foundations in the South </li></ul><ul><li>Financiers </li></ul><ul><li>Knowledge institutes </li></ul><ul><li>Intermediates like Chambers of Commerce, consultants </li></ul>
    12. 12. The AT BD Toolkit Assists entrepreneurs and organizations when developing an idea into a product, by going through 4 stages: <ul><li>The idea: Is my product worth the effort? What business model do I have in mind? </li></ul><ul><li>Feasibility: Will there be a (BOP) market? How to develop the product? </li></ul><ul><li>Demonstration: Proving the product. Preparation for market introduction. </li></ul><ul><li>Market introduction and scaling up: Product launch. Continuous improvement. </li></ul>
    13. 13. Proven practice The 4 innovators have established themselves in India and are being assisted in the development of their products and businesses
    14. 14. Unique selling points A Business Development Toolkit that focuses on (Appropriate Technology for) water and sanitation A Business Development Toolkit that has been designed to cater for BOP markets A Business Development Toolkit that is practically tested This has never been done before!
    15. 15. <ul><li>With the Toolkit you can: </li></ul><ul><li>Develop a funding plan </li></ul><ul><li>Check the completeness of a Business Plan </li></ul><ul><li>Conduct a market analysis </li></ul><ul><li>Develop an organizational structure </li></ul><ul><li>And more… </li></ul>Finally, show time… But what does this look like?
    16. 16. How do we take this forward?

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