SSMGRP Corporate Brochure 2011

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Senior Solutions Management Group is a company born to provide excellent customer service and satisfaction to the senior residents it is entrusted to care for, and the clients in which it is accountable to serve.

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SSMGRP Corporate Brochure 2011

  1. 1. W W W . S S M G R P . C O M M A N A G E M E N T G R O U P Making a difference in the lives of those we care for. O U R C A P A B I L I T I E Sssmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  2. 2. W W W . S S M G R P . C O M O U R C A P A B I L I T I E SM A N A G E M E N T G R O U P At Senior SolutionsMaking a difference in the Management Group, ourlives of those we care for. unique approach to seniorOur Company Culture and Philosophy housing management deliversWe recognize the variety of interests, abilities, andneeds of the elderly and are guided by a social products and services thatmodel which promotes involvement in activities of provide our communities withquality living at whatever level is possible or desired. a commitment to qualityWith a focus on assistance, our role is not to “do for,”but to “assist with” each resident’s identified needs. senior care and results in anThis strategy promotes independence and dignity for equitable return for our capitalour residents. Activity and service intensity aredetermined by the motivation, abilities, and partners and investors.functional limitations of a resident’s needs.ssmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  3. 3. W W W . S S M G R P . C O MSenior Solutions Management Groupis dedicated to serving senior citizens. O U R G O A L S To be effective in today’s market, we have developed three goals as a senior housing service provider:M A N A G E M E N T G R O U P • We must provide proactiveMission Statement senior healthcareTo provide assistance with the activities managementof daily living in a manner that promotes • We must maintain anindependence and dignity in an ever appealing, attractive andchanging environment. inviting propertyOur mission is fullfilled when our • We must have a focused dedication to hospitalityresidents, families and employees work in and serviceharmony to achieve the highest standardof senior living. Healthcare Property M A N A G E M E N T G R O U P Hospitalityssmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  4. 4. W W W . S S M G R P . C O M We understand the market, financial, operational and mission challenges of our industry. Significant Experience and Knowledge The principals have over 30 years combined O U R S T R E N G T H S experience in hospitality and senior care services. We have successfully worked with a • Knowledge of the Retirement wide range and mix of Long Term Care (LTC) Communities Market facilities and communities throughout the United States. • Credibility in the Industry Since 1997 we have managed and cared for • A History of Accountability senior citizens from coast to coast in markets in Alabama, Arizona, California, Colorado, Florida, • A Significant Track Record of Georgia, Illinois, Kansas, Louisiana, Minnesota, Successful Relationships Nevada, New Hampshire, Tennessee, Texas, Rhode Island, Virginia and Washington. We look forward to a chance to work with your organization. We have a vast and capable network of Please feel free to contact us with resources, providers, vendors, home health any questions at 678-341-1347 agencies and specialists. Our tenured experience includes the successful management of Senior Independent, Assisted and Alzheimer’s living across the United States.ssmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  5. 5. W W W . S S M G R P . C O MWe provide the skills and systems necessary tobe a competitive manager of senior housing serviceswithin a defined 300 mile radius.The Target Market • Within 50 miles of the defined radius resideThe defined 300-mile-radius is critical to another 9 metropolitan markets offeringpotential growth and efficient management as a potential growthregional operation. With the corporate office for • Each community can be reached within 5SSMG located in Suwanee, GA our targeted hours by car or more quickly by low costradius provides the following advantages. regional passenger air carriers • The defined radius strategy is a cost effective• The defined radius provides the potential to regional management concept operate in 9 states • Our regional suppliers and service providers• Within the 9 state region are 16 available allow for faster delivery, discounted pricing, metropolitan markets with another 30+ and lower inventories. submarkets • A centralized accounting system allows expedited processing with minimum administrative labor. Senior Solutions Management Group, LLC A Defined Demographic Region of Operations
  6. 6. W W W . S S M G R P . C O MM A N A G E M E N T G R O U PYour Dedicated Service TeamChris Sides | CEO – SSMG | csides@ssmgrp.com | 678--341-1374Chris is responsible for directing the operations and logistics associated with pre-selling andopening our communities as well as providing support functions on an on-going basis.Area of Specialization: Strategic planning, operations, sales and marketing for Assisted Livingand Alzheimer’s care. Dining, Customer Service, Revenue Growth, NOI and ROI to the owner areareas where Chris excels.Professional Profile: Present - Chairman, Senior Solutions, LLCExperience: Chris has over 20 years in the seniors’ housing and hospitality industry. Mostrecently Chris served as Sr. VP of Operations for Horizon Bay Senior Communities based inTampa, Florida. Chris has successfully held many key titles including VP of Operations, RegionalChief Operating Officer, Sr. VP of Dining Services, Corporate Director of Community Dining,Director of Campus Dining Operations and Executive Chef. Chris has managed and directedportfolios and communities in many areas of the United States including Alabama, Arizona,California, Colorado, Florida, Georgia, Illinois, Kansas, Louisiana, Minnesota, New Hampshire,Nevada, Tennessee, Texas, Rhode Island, Virginia, and Washington.Education: Accounting, Computer Science – Central Piedmont Community CollegeThe Culinary Institute of Americassmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  7. 7. W W W . S S M G R P . C O MM A N A G E M E N T G R O U PYour Dedicated Service TeamTodd Barker | President – SSMG | tbarker@ssmgrp.com | 478-396-9343Todd is the point of contact for issues with our clients including, licensure, permitting,information technologies and systems, reporting and database management.Area of Specialization: Market and Financial Analysis, Architectural Planning,Construction/Project Management, Pre-opening Sales and Marketing, and customproprietary software for resident billing management.Professional Profile: Present – President and CEO Senior Solutions Real Estate GroupExperience: Todd has over 12 years experience in senior housing. After graduatingfrom UGA, Todd along with his family built their first assisted living facility in 1994.Todd led this project, leading and managing all the start-up support including marketand financial analysis, financing, architectural planning, construction management andpre-opening sales. Todd spent the next 7 years as owner/operator focusing on HumanResources, State and Federal Regulatory Compliance and a successful expansion of thecommunity in 1999. It was during this time that Todd developed proprietary softwarefor care level management and revenue capture.Education: BA, Hotel Restaurant Administration, University of Georgiassmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  8. 8. W W W . S S M G R P . C O M OU R C O M M U N I T I E S M A N A G E M E N T G R O U P O U R C A P A B I L I T I E Sssmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  9. 9. W W W . S S M G R P . C O MAntebellum GroveWarner Robins, GeorgiaAntebellum Grove is an assisted living community in Warner Robins, Georgia with allthe comforts of home. We will exceed your expectations with our highly trained andexperienced staff that provides personal attention to each resident and takes the timeto make a difference in their lives.Brantleys Assisted LivingMilledgeville, GeorgiaBrantleys Assisted Living, located in Milledgeville, Georgia is a warm and invitingresidence that conforms to the needs and preferences of each resident. Our rooms arecozy, our personal care services are designed to assist residents and provide them withoptimum health and well-being through intellectual and recreational activities thatmake every day enjoyable and fulfilling.Carriage House InnShelbyville, TennesseeCarriage House Inn, located in Shelbyville, Tennessee offers independent living,assisted living, and memory care. We proudly and happily provide individualizedcare—whether long-term assisted living or short-term help is neededJamestowne Assisted LivingKingston, TennesseeJamestowne, an assisted living community, is designed for seniors who need somelevel of assistance in order to experience an enriched and fulfilled life. The aim atJamestowne includes preserving the dignity, protecting the privacy, and personalizingthe services for each individual in our care.River Oaks PlaceLenoir City, TennesseeA unique, spacious and gracious environment. The site sits high atop the “old town”of original Lenoir City and enjoys beautiful views of the Tellico Lake and SmokyMountains, yet is just minutes form the bustling Highway 321 corridor, new Ft. SandersLoudon County Medical Center, doctors offices, banking, shopping and dining.River Oaks PlaceLoudon, TennesseeRiver Oaks Place, Loudon was originally constructed in 1939 as the Loudon CountyHospital and named after the legendary Loudon businessman and philanthropist, Col.Charles H. Bacon. We purchased the three story brick building and have totallyrenovated the property with 40 suites.Lakewood PlaceLoudon, TennesseeLakewood Place is our newest senior adult community and is located next door toRiver Oaks Place in Loudon. We have thirty-four spacious assisted living units and anactivity center second to none. A wellness center and on-site physical therapy help ourresidents maintain their independence and health. The expansive common areas,dining room, and sunrooms are complemented by oversized private suites.
  10. 10. W W W . S S M G R P . C O MThe BBQ DoctorThe Power of the PigAt the start of 2010 we began to look for a new way tomarket. We strived to find something that was different,would make for good discussion, and something thatwould be memorable.During one of our partner meetings Todd ask me “whatwould you like to accomplish this year?” Without muchhesitation I simply said “I would like to compete on theprofessional BBQ circuit.” Within several minutes wehad located a pit and come up with a plan to get moreinformation.The pit was ordered, which took about 5 weeks to bebuilt, and during that time we decided there was nobetter practice we could get than to cook for ourcommunities. We consulted our graphic designer who knew our company and businesswell and he came up with our team name of The BBQ Doctor. During April and May wecooked for open houses, health fairs and family gatherings at many of our communities. Itwas obvious that what we had hit on was a common connection to BBQ. Many of ourresidents and family members had stories to tell about family reunions, church barbeques,raising hogs, good bacon, sausage, ribs, hams and of course butts.We cooked ribs, Boston butts, chickens and brats. People just raved about the pork andmany times I can scarcely just get my foot in the door until someone asks if I brought thepit. When are we going to have ribs again? When are we going to cook again? If we hadthe time we could easily schedule an event a week.Now that we have had some time and competed in several events I can tell that our BBQ isso much better today than what we cooked just a few months ago. We have not scored “inthe money” yet but we have been in the top 10 or 5 of every contest we have competed.We have our logo mounted nicely on either side of the pit and people ask us frequentlywhere the restaurant is. We tell them you can only get our BBQ at a Senior Solutionscommunity.We have the inside story of The BBQ Doctor on our website and we have had morefeedback from that section then we ever expected. That pig is mighty powerful. It canmake for great conversation, fond memories and satisfy a big hunger. You can see ourproducts, pit and contest results by entering The BBQ Doctor in the search section ofFaceBook.http://www.ssmgrp.com/the-race
  11. 11. W W W . S S M G R P . C O M OUR R E SUM´ S E M A N A G E M E N T G R O U P O U R C A P A B I L I T I E Sssmgrp.com | 3651 Peachtree Parkway, Ste E-351 | Suwanee, GA 30024-6009 | Telephone 678-341-1347
  12. 12. Chris Sides July 2004 – Present3651 Peachtree ParkwaySuite E-351 Founder and CEO Senior Solutions Management Group LLC, Managing Director Gryphon Senior Living, LLC.Suwanee, GA 30024678-341-1347 • Senior Solutions Management Group (SSMG), LLC currently through lease back or third party management agreements oversees 270 units (5 communities) of assisted living and memory care continuum in Georgia, Alabama and Tennessee. • Senior Solutions Management Group, LLC manages net revenues of approximately $7,000,000. • Gryphon Senior Living, LLC is a joint venture between SSMG and HI/Gryphon Realty Capital of Chicago, Illinois. This group was formed to purchase senior communities in sub metro markets with private equity from high net worth investors. E X P E R I E N C E July 2002 – July 2004 Horizon Bay Senior Communities – Senior Vice President of Operations • As SVP of operations my team is responsible for the complete oversight of Horizon Bay, specifically for the sales and census as well as the financial and operational success of the company. Horizon Bay is comprised of 24 communities in 9 states with a unit capacity of 4205, specializing in campus operations that strive to provide continuums of care and services with professional skill and management. Net Operating Income • Blended net operating income of $46.2M or 38.20% • Net Operating Income up 7.4% in 2004 over same period of 2003. Revenue Enhancement • $121 million in total revenue Community Service Fee capture 2003 to 2004 increased by 96.9% • Ancillary “other” Revenue increased same period YTD 2003 – 2004 by 20.9% • Functional Assessment leveling same store reflects a positive gain of 117.5% Census Development • Average blended company census maintained at 90% • Total census grew in net by 5.97% from June 2003 through March of 2004 • Same store census increases equaled a 195% positive gain over prior quarter Expense Control • Non-Labor expenses down by 19.2% in 2004 same period to 2003 • Total controllable cost and expenses reflects a decrease of 2.4% to prior year • Third party contracts to “in-house” decreasing maintenance cost by 8.7% over prior year Training, Leadership Development and Financial Tools • Developed and created a professional presentation for Selling Skills Seminar • Created and implemented Sales Leadership Training for Executive Directors • Responsible for all the complete budgeting of all Horizon Bay communities May 2001 – June 2002 Horizon Bay Senior Communities – Vice President of Food Services • With a capable team and a rigid work ethic as VP of Food Services we created a comprehensive and economical food service program. Development • Developed and created over 600 signature recipes • Order guides, shopping list and menu templates supporting the 5-week cycleP A G E 1 • Developed (4) 6 week menu cycles in standard format
  13. 13. Chris Sides Implementation3651 Peachtree Parkway • Developed trained and implemented comprehensive policies and proceduresSuite E-351 • Created pocket references and state specific emergency management guidelines • 1500+ standardized recipes developed, tested, written and distributedSuwanee, GA 30024678-341-1347 Expense Control • Overall savings of $1 million on total food service expenditures of $15 million in 2002 • National vendor contracts based on center of the plate margin of 3.5% • Using real time spend down information and internet based ordering Satisfaction • Raised overall resident satisfaction in dining by 2 survey points December 1999 – April 2001 Eden Care Assisted Living – Managing Director and Regional Chief Operating Officer As managing director of Eden Care’s largest region and using extensive research we discovered a viable niche for middle market assisted living. The region was comprised of 11 communities situated in Florida, Alabama and Georgia (six in metro Atlanta). The total unit capacity of the portfolio equaled 891 units. Net Operating Income Captured 26% in net operating income Revenue Enhancement Generated $11 million in revenue Census Development Managed and directed the sales and lease up programs at all communities in the region December 1997 – November 1999 SunBridge Assisted Living – Regional Director of Operations SunBridge Assisted Living was a high-end market concept developed with the affluent in mind. My teams’ responsibilities included pre-opening sales, opening and post opening ramp up to normal operating standards. Denver, Kansas City, Las Vegas, Atlanta, Minneapolis, Houston, San Jose, and Seattle were the markets in which the communities were built and under our direction. The total unit capacity equaled 875 apartments with a total real estate and build out value of $96 million. Overall • Pre-opened and lease up, over seeing completion and official opening of 6 of the 7 communities • Directed operations and food service while overseeing the sales and census ramp and lease up • Developed and implemented a “merchandising” program for SunBridge that effectively highlighted the areas on the tour route that made each community personal and special March 1986 – November 1997 ARAMARK – Director of Campus Services ARAMARK is the largest provider of contract food and hospitality services in the world. My tenure was as director of campus services for large colleges and universities in the Southeast. Areas of responsibility included total financial and operational accountability as well as client maintenance and development. Facts • Married with two children, 20 plus years of service and hospitality experience. • References Available Upon RequestP A G E 2
  14. 14. Todd A. Barker July 2004 – Present3651 Peachtree ParkwaySuite E-351 Founder and President Senior Solutions Management Group LLC Senior Solutions Management Group (SSMG) LLC currently, through lease back or third partySuwanee, Georgia 30024 management agreements, oversees 270 units (5 communities) of assisted living and memory care678-694-7764 continuum in Georgia, Alabama, and Tennessee. Senior Solutions Management Group, LLC manages net revenues of approximately $7,000,000. E X P E R I E N C E 2001 – 2004 Business Broker, Commercial Real Estate Over 20 years experience in land and farm sales in Central and South Georgia. Expanded into commercial sales and business brokerage. 1993-2004 President and Owner Personal Care Homes Management, Inc. Owned and operated an assisted living management company for eleven years. Included company startup, construction of facilities, consulting for other companies Assisted in the sale of other assisted living facilities P R O F E S S I O N A L M E M B E R S H I P S International Business Brokers Association International organization that provides a standardization of business practices around the world. Brokers have access to an array of educational opportunities including the CBI designation. It is considered to be the highest certification in the industry. Georgia Association of Business Brokers State wide broker association over 40 different brokerage firms and over 80 total agents statewide. Membership includes a multi-list management system for all member agents and brokers. State of Georgia Real Estate Commission Licensed real estate agent in the state of Georgia. Education • Bachelor of Science – Hotel and Restaurant Administration, 1993 University of Georgia • Senior Business Analyst (SBA) Designation - Machinery and Equipment Analyst, 2003 Business Evaluation Systems • Certified Business Intermediary (CBI) Candidate, 2001 – Present International Business Brokers • Annual Seminar Workshops, 2001 – Present Georgia Association of Business Brokers C O M M U N I T Y I N V O L V E M E N T City of Perry – Planning and Zoning Commission Provides decisions on land matters including: rezoning requests, variance applications, land development ordinances, and future land development plans. Perry Junior League – Board of Directors Provides oversight and operations management of Little League Baseball Association. Perry Primary School – School Council Provides oversight of school functions including budget reviews, test results, and school performance evaluations.P A G E 1

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