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Future of Foursquare for #ofon

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My perspective on the future of Foursquare with usage examples from retail, the news organizations. Presentation given for #ofon.

Published in: Technology, News & Politics
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Future of Foursquare for #ofon

  1. 1. Where you check in... ...but NEVER check out.
  2. 2. Yes. That’s me.
  3. 3. 40 million visitors annually 12,000 workers 520 stores
  4. 4. “Michelangelo, you know a lot about him. Life's work, political aspirations, him and the pope, sexual orientations, the whole works, right? But I'll bet you can't tell me what it smells like in the Sistine Chapel.You've never actually stood there and looked up at that beautiful ceiling; seen that?”
  5. 5. What if • You “checked into” a news story • You experienced it from the perspective of where it happened • You were there while it happened, and can add your perspective / content
  6. 6. News Experience Assistants
  7. 7. Thank You Paul Saarinen (a.k.a. TaulPaul) psaarinen@bolinmarketing.com taulpaul.extendr.com

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