2008 GMAC Professional Development

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Slides from presentation at 2008 GMAC Professional Development Conference in DC

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2008 GMAC Professional Development

  1. 1. Recruiting 2.0 Brian Wm. Niles
  2. 2. Interactive Recruiting Solutions Email, Blogs, Social Networks Search Campaigns, Campus Visits Student Recruitment Manager (SRM)
  3. 3. 6,000 ft. 600 ft. 6 ft.
  4. 4. 6,000 ft. Opportunities Challenges
  5. 5. High School Graduates.
  6. 6. Questions We’re Asking How have you prepared for the decline? Have you prioritized the adult market?
  7. 7. Generational Shift. (students parents)
  8. 8. GI Generation (84-107) Silent Generation (66-83) Baby-Boomers (48-65) Generation X (27-47) Millennials (5-26) New Silent Generation (0-4)

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