Continuous Progress Benchmarks and Indicators

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  • Continuous Progress Benchmarks and Indicators

    1. 1. FOCUS for IMPACT
    2. 2. What we’ll do today <ul><li>Help you draft a well-defined goal </li></ul><ul><li>Identify decision makers </li></ul><ul><li>Outline some measurements of progress </li></ul><ul><li>Discuss basic evaluation concepts </li></ul><ul><li>Hopefully, you’ll want to learn more… </li></ul>
    3. 3. www.continuousprogress.org
    4. 4. What Would You Like to Cover?
    5. 5. Paraguay (different from Uruguay)
    6. 6. <ul><li>Our Mission </li></ul><ul><li>E nsure the conservation of Paraguay’s natural resources and promote sustainable agricultural practices throughout the country. </li></ul>Our Goal Raise awareness of the Paraguayan population about the major environmental problems facing the country: deforestation, soil degradation, water pollution, loss of biodiversity.
    7. 7. Nation-wide Media Campaign “De Nosotros Depende”
    8. 9. What happened <ul><li>? </li></ul>
    9. 10. Our Mission <ul><li>Ensure the conservation of Paraguay’s remaining natural resources and promote sustainable agricultural practices throughout the country. </li></ul>Our Campaign Goal Raise awareness of the Paraguayan population about the major environmental problems facing the country: deforestation, soil degradation, water pollution, loss of biodiversity.
    10. 11. Also, we skipped a few planning steps… <ul><li>Our goal </li></ul>Our campaign
    11. 12. Setting a SMART Goal <ul><ul><ul><ul><ul><li>S pecific </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>M easurable </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>A ttainable </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>R ealistic </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>T angible </li></ul></ul></ul></ul></ul>
    12. 13. <ul><li>Americans for UNFPA </li></ul><ul><li>We are seeking to secure the release of Congressionally-allocated funds that have been withheld by the U.S. Administration since 2002. </li></ul>
    13. 14. <ul><li>To ensure that U.S. funding for UNFPA is passed in Congress without the Kemp-Kasten Amendment language. </li></ul>A SMART Goal? √ T √ R √ A √ M √ S Not sure No Yes
    14. 15. Decision Makers <ul><li>Who do you ultimately need to influence or activate? </li></ul><ul><li>You may or may not be able to reach them directly (and that’s fine!). </li></ul><ul><li>Americans for UNFPA: members of the Foreign Ops Subcommittee of House and Senate. </li></ul>
    15. 17. Benchmarks = milestones signaling progress
    16. 18. Americans for UNFPA Benchmarks <ul><li>Succeeded in presenting a united ‘ask’ through coalition’s efforts. </li></ul><ul><li>Increased constituent database by 30% in key districts prior to the bill’s consideration. </li></ul><ul><li>Key members of Foreign Ops Subcommittee reported hearing from constituents at critical times prior to voting. </li></ul>
    17. 19. Capacity Building Benchmarks <ul><li>Developing effective messaging </li></ul><ul><li>Working effectively with the media </li></ul><ul><li>Building a working coalition </li></ul><ul><li>Growing a constituency or advocacy base </li></ul><ul><li>Monitoring legislation </li></ul>
    18. 20. Indicators Indicators are the road signs on the way to your benchmarks and ultimate goals. They provide the evidence you need to know if you are heading in the right direction to meet your benchmarks
    19. 21. Evaluation <ul><li>Plan it at the beginning. </li></ul><ul><li>Decide what you will evaluate. Reach a mutual </li></ul><ul><li>understanding with your grantmaker. </li></ul><ul><li>Monitor your progress. Gather data and stories . </li></ul><ul><li>The story of your successes and of your failures. </li></ul>
    20. 25. Questions?

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