The Backchannel

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The Backchannel

  1. 1. THE BACKCHANNELby, Cliff Atkinson<br />
  2. 2. Presentations<br />We’re living in a new age!<br />Age of blogs, tweeting and social networking<br />Stay new, stay relevant, stay interesting or GET OUT!<br />
  3. 3. What is it?<br />+<br />
  4. 4. The backchannel is…<br />A line of communication created by people in an audience to connect with others inside or outside the room. Usually facilitated by Internet technologies, it is spontaneous, self-directed, and limited in time to the duration of a live event.<br />Constructive when it enhances<br />Destructive when it is counterproductive<br />
  5. 5. OH, THE PASTA-BILITIES<br />Hashtags<br />Tagging others<br />Attatching pictures<br />URL shortening: bit.ly, is.gd<br />
  6. 6. And my next point…<br />ARE YOU TWEETING!?<br />Faces buried in a phone may mean that your audience is participating in the backchannel!<br />http://www.youtube.com/watch?v=1ZEwtSmUlUE<br />
  7. 7. The Party Don’t Stop<br />The conversation doesn’t end after presentations are over.<br />Following others you meet at conferences<br />TV Broadcasters<br />Celebs<br />Pastors <br />Companies<br />Congress during Obama’s Congressional address<br />

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