Welcome To The
Presentation Session of
The Promotional Activity For The Tibet Pomade
Tibet Pomade (a winter product of Kohinoor
Implement difference strategies to recover the
product from Declined Stage.
Sheikh Arifin Islam
Md Tanvir Faisal
Md. Sumon Hossen
Sonia Akter Sunny
Syed Jewel Rana
Md. Imran Nazir
Tibet Pomade is widely known as winter product for
skin. It was still popular from few days ago among
the beauty conscious people.
But unfortunately, now it is in declined stage.
Because of less concern from the company on this
Beside this different foreign company take this as
opportunity and snatching the position of the local
As you have been already known that Tibet Pomade is
a declined product of Kohinoor Chemical Ltd. Our
objective is recover it from this stage and make
As our target market is BUBT, we have several plan
to execute our promotional activity for the Tibet
Tibet Pomade is produced by Kohinoor Chemical
Ltd. as a winter product from 1956.
In its growth and mature stage it was the most
popular and leading winter product in
Tibet Pomade is a multi used product. Such as
you can use it in hill for crack and scalp for
strong hair as well as face for smooth skin.
Tibet Pomade is made from the contents added by
Rose Oil, Pure Petroleum Jelly, Mineral Water and
At present, there are only big glass jar of Tibet
Pomade which is 50ml is available in the market.
But we have plan to bring more size of this product.
Tibet pomade mini jar-30ml
Tibet pomade tiny jar-20ml
Tibet pomade chap stick-10ml
There are different use of Tibet Pomade. By
proper use you can be benefited Such as:
By using it, your skin will be more healthy,
By using it, your dry skin will be supple and
By using it, your crack hill will be fixed
By using it, your hair will be more strong to
reduce hair fall.
At present, price of a Tibet pomade glass jar is
BDT 45/- which is 50ml.
But you have already seen that we have planned
to bring more size of product in future.
Those products are estimated as following as-
The price of 30ml jar is 35tk.
The price of 20ml jar is 25tk.
The price of 10ml jar is 15tk.
Though it is a declined product but surprisingly
available in most of the areas of Bangladesh.
In Bangladesh you can find it your near by general
and groceries store.
You can also find it in aboard, such as USA, UK etc.
There Tibet pomade is can found in departmental
store, shopping mall etc.
Beside this you can also purchase Tibet pomade
through various website. Such as-
As we planned to make Tibet pomade popular again
we done some promotional activities in recent few
We have created advertisement, distribute leaflet,
tag poster in BUBT campus, provide free use to the
students and teachers.
Beside this we have created a Facebook page to
establish a communication between users and us.
Our future vision of this product is run a long way in
the market and hold the position in the customers
That’s why we try to keep R&D and
promotional program warm.
You have already notice that we have found more use
of Tibet Pomade already and most of them came from
consumer after their use.
We have also planned to bring more criteria of
this product in future according to customers
As we have already told you that we have
planned to make this product run long time in
the market. Those are based on according some
war strategy and tactics discovered by “Sun
1. Energy may be likened to the bending of a
crossbow; decision, to the releasing of a
2. So in war, the way is to avoid what is strong
and to strike at what is weak.
3. It is the business of a general to be quiet and
thus ensure secrecy.