DABBAWALA’s <br />Presentation on :-<br />
How was Dabbawala started ?<br />It was the time when English were ruling us<br />New bridge, post office etc were constru...
Nutan Mumbai Tiffin Box Suppliers Association<br />History                    	  : Started in 1880<br />Charitable trust  ...
PRODUCT ELEMENTS<br />The product Element here is basically a service they provide to the office goers by delivering their...
PLACE AND TIME<br />Place <br />Service provided within  60-70 kms area in Mumbai<br />Time<br />5-6 hrs for whole process...
PROMOTION AND EDUCATION<br />Used as a Promotional Tool<br />Orders through SMS and online<br />Maharashtra government has...
PROMOTION AND EDUCATION<br />
PRICE  AND OTHER USER OUTLAYS<br />The Cost of Service per person is Rs250/month <br />Earning per person varies from Rs50...
PHYSICAL ENVIRONMENT<br />Have to travel by walking, cycle, carts and Local trains<br />Have to face the lot of crowd for ...
PROCESS <br />ADDRESS CODE<br />
PEOPLE<br />Dabbawala must be Marathi<br />85% illiterate-Thumps up. 15% 8th fail/pass<br />
THANK YOU…<br />ABHISHEK BHATIA<br />ADITYA BHUTANI<br />AVIJIT TIBREWAL<br />GAUTAM JAJU<br />JATINDER SINGH SANDHU<br />...
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Mumbai Dabbawala’S

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Mumbai Dabbawala’S

  1. 1. DABBAWALA’s <br />Presentation on :-<br />
  2. 2. How was Dabbawala started ?<br />It was the time when English were ruling us<br />New bridge, post office etc were constructing, where there was no Mc Donald or Pizza Hut<br />A Paris banker employed a person to bring home made food to site<br />Slowly his colleagues too liked and stated with this service and then this system started with now 5000 workers<br />A Tribute to Hon. MahaduHavaji Bache<br />
  3. 3. Nutan Mumbai Tiffin Box Suppliers Association<br />History : Started in 1880<br />Charitable trust : Registered in 1956<br />Education : 85% illiterate-Thumps up. 15% 8th fail/pass. <br />Total area coverage : 60 Kms to 70 Kms.<br />Employee Strength : 5000<br />Number of Tiffin&apos;s : 2,00,000 Tiffin Boxes <br /> i.e. 4,00,000 transactions every day.<br />Time taken : 5-6 hrs<br />
  4. 4. PRODUCT ELEMENTS<br />The product Element here is basically a service they provide to the office goers by delivering their Tiffin box or more commonly called as ‘Dabba’ in the city of Mumbai.<br />
  5. 5. PLACE AND TIME<br />Place <br />Service provided within 60-70 kms area in Mumbai<br />Time<br />5-6 hrs for whole process<br />Accuracy<br />
  6. 6. PROMOTION AND EDUCATION<br />Used as a Promotional Tool<br />Orders through SMS and online<br />Maharashtra government has roped them in to spread of AIDS awareness<br />
  7. 7. PROMOTION AND EDUCATION<br />
  8. 8. PRICE AND OTHER USER OUTLAYS<br />The Cost of Service per person is Rs250/month <br />Earning per person varies from Rs5000 to 6000/month<br />Turnover is Approx Rs 50cr<br />
  9. 9. PHYSICAL ENVIRONMENT<br />Have to travel by walking, cycle, carts and Local trains<br />Have to face the lot of crowd for the fulfilment of service<br />Even they have to provide service in heavy rains<br />
  10. 10. PROCESS <br />ADDRESS CODE<br />
  11. 11. PEOPLE<br />Dabbawala must be Marathi<br />85% illiterate-Thumps up. 15% 8th fail/pass<br />
  12. 12. THANK YOU…<br />ABHISHEK BHATIA<br />ADITYA BHUTANI<br />AVIJIT TIBREWAL<br />GAUTAM JAJU<br />JATINDER SINGH SANDHU<br />PEEYUSH PAREEK<br />RONAK JAIN <br />TANESH KOTHARI<br />TANMAY PANDYA<br />

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