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How to create an online community for b2 b sales & marketing


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Developing an online community via social media marketing is a very important step for search engine optimization. Tampa SEO takes a stab at some great tips.

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How to create an online community for b2 b sales & marketing

  1. 1. Creating an Online Community for Presented by B2B Sales & Marketing
  2. 2. B2B Sales & Marketing Overview Social media marketing is becoming more and more important to organic SEO. Businesses who want to succeed in today’s market place need to integrate into social media marketing. This presentation will outline a few ways to advertise your B2B company to potential customers using social media marketing.
  3. 3. Benefits of an Online B2B Community •Your community is more likely to purchase your products because of their relationship with you and your company •You can receive fresh testimonials, references, and great word-of-mouth momentum from your community •Your community will spread the word about your products and services •Your community will start defending your company’s reputation when you need it most
  4. 4. Tip #1: Start with Existing Customers • Reach out to your current customers • Communicate to them that you have created a new social marketing campaign and would like them to be as involved as possible • Ask them to follow you on Twitter, Like you on Facebook, or participate in your new forum
  5. 5. Tip #2: Be Exclusive • Make your community exclusive • Allow search engines & users to view your online community, but they should become members before they are able to participate • Encourage logins from Twitter or Facebook instead of creating an entirely new login
  6. 6. • Only 2% of Facebook activity goes to the “Top News” section • Facebook’s “Top News” section relies on member participation – if you interact with a lot of people a lot of the time, you’ll have better results. • Do not spam Facebook! Tip #3: Use Facebook
  7. 7. • Like a call of action in traditional marketing, ask for participation • Ask your users to re-Tweet your Tweets • Ask your Facebook users to participate with others • Encourage participation in your company’s forum Tip #4: Ask for Participation
  8. 8. Contact Tampa SEO Today! • Tampa SEO is a full service digital marketing agency • We are a national marketing agency Call today! (813) 644-9636