Tim McCoy: Wavelength Reconnect2 presentation

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  • FONT: Corbel is the designated font if Avenir is not available. Use title case for headlines and subheads. COLOR: Kraft background should be used for the cover and closing slides. TEXT FORMATTING: Title and subtitle text should overlap with the pattern. IMAGES: Photos should be placed in the lower section of the slide – either a single image or a collage of images cropped to the same height, top-aligned and bleeding off the bottom, left and right sides.
  • IMAGES: Full bleed photos or images may be used to introduce new sections or as a pause between slides. COPY: Copy may be added to photos, behind the accent green band bleeding off to the left side. PATTERN: Ideally, use the star pattern on the left-hand side of the slide to add dimension. It may be removed as needed if it detracts from content.
  • TEXT FORMATTING: Use accent green sentence case for Headline and Subhead, and black for body copy. COLOR: Cream should be used as an overall background for the majority of content slides. PATTERN: The star pattern color adjusts to coordinate with the cream background.
  • TEXT FORMATTING: Use accent green sentence case for Headline and Subhead, and black for body copy. COLOR: Cream should be used as an overall background for the majority of content slides. PATTERN: The star pattern color adjusts to coordinate with the cream background.
  • IMAGES: Photos may be placed in the lower section of the slide – either a single image or a collage of images cropped to the same height, top-aligned and bleeding off the bottom, left and right sides. TEXT FORMATTING: Use accent green sentence case for Headline and Subhead, and black for body copy. COLOR: Cream should be used as an overall background for the majority of content slides. PATTERN: The star pattern color adjusts to coordinate with the cream background.
  • IMAGES: Full bleed photos or images may be used to introduce new sections or as a pause between slides. COPY: Copy may be added to photos, behind the accent green band bleeding off to the left side. PATTERN: Ideally, use the star pattern on the left-hand side of the slide to add dimension. It may be removed as needed if it detracts from content.
  • Arrow style example
  • Arrow style example
  • Arrow style example
  • Arrow style example
  • COLOR: Kraft background should be used for the cover and closing slides. TEXT FORMATTING: Title and subtitle text should overlap with the pattern. IMAGES: Photos should be placed in the lower section of the slide – either a single image or a collage of images cropped to the same height, top-aligned and bleeding off the bottom, left and right sides.
  • Tim McCoy: Wavelength Reconnect2 presentation

    1. 1. Tim McCoy Director of Communications Starbucks Coffee Company
    2. 2.
    3. 3.
    4. 4. The transformation
    5. 5. Starbucks UK
    6. 6.
    7. 7.
    8. 8. Starbucks Digital Network Launch
    9. 9. Digital Technology
    10. 10. Starbucks Community
    11. 11. Thank You

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