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3 Common Social Media Marketing Mistakes to Avoid

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3 Common Social Media Marketing Mistakes to Avoid

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3 Common Social Media Marketing Mistakes to Avoid

  1. 1. 3 common social media marketing mistakes to avoid Mike Takahashi Associate Director, Digital Marketing UCLA Marketing & Special Events http://takadesigns.com/blog Follow me on Twitter: @takadesigns
  2. 2. Mistake 1: Placing social media icons without links to profile pages
  3. 3. How is someone supposed to find any of your profile pages?
  4. 4. Would you ever do this?
  5. 5. Don’t assume everyone in your audience is digitally literate
  6. 6. What do these icons mean? Twitter fragmentation
  7. 7. So what’s the right approach?
  8. 8. Mistake 2: Using hashtags on Twitter for #everything
  9. 9. Mistake 3: Automatically linking your Facebook updates to Twitter or vice versa

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