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Tailgating Fan Experience Deliverables | Tailgating Sports Marketing


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Tailgating Sports Marketing (TGSM) provides the only luxury restroom trailers that deliver a premium digital interactive experience to engage fans. We drive revenue amplifying fan engagement, creating the ultimate fan experience, increasing overall ticket sales and purchases, and benefiting sponsors/advertisers with an 85% retention rate.

TGSM drives premium brand influence, consumer metrics, and lead generation capture. Push notification capabilities for coupons and in-stadium offers, targeted marketing based on age/gender, and a real-time analytics dashboard help target and build fan engagement. Venues drive sponsor activation through ads, games, and video resulting in a new stream of income.

To learn more, give us a call at (888) 995-2285 or visit us online at:

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Tailgating Fan Experience Deliverables | Tailgating Sports Marketing

  1. 1. This document contains proprietary information. Use of this information or reproduction of this document, in whole or part, is not allowed without the written consent of TGSM The Ultimate Tailgating Experience
  2. 2. 2 Copyright © 2016 Tailgating Sports Marketing . All rights reserved. Interactive and Immersive Fan Experience The TGSM Digital Interactive Restroom Trailer Activation Package Includes: • 22 Digital Interior Screens with interactive gaming/video messaging • 70” Vanishing TV mirrors • 10 Media player video sources • 2 DirecTV feeds • Concert sound system inside & out • Interactive urinal gaming • Inner stall video gaming • 27 Beacon Technology tracking sensors • Innovative tracking metrics software • Zoned heating & air conditioning • Branded Gaming and Custom video content • Expected in time for the 2017 Season – Front Side, Full Wall Video Screens (Digital Billboard) Available Video Feeds Programmable Video Content • Branded 3 Sided Vinyl Wrap • Large Touch Screen Selfie Booths with Social Media hooks and branded photo content • 80” Outdoor TV with live event coverage • Wi-Fi & 4G hotspot service • Custom event carpet Interior: Exterior: • Custom Analytics Dashboard with Metrics • Selfie Booth Dashboard / Social Media ID
  3. 3. 3 Copyright © 2016 Tailgating Sports Marketing . All rights reserved. Turnkey Deliverables 2017 Season 10 Home Game Events *Up to 6 Hour Activation Platinum Package Hard Costs per event provided by client: • Professionally TGSM Trained Onsite Attendant service male/female • Professionally TGSM Trained Onsite video and operations tech and assistant • 20K quiet diesel generator • Potable water hauled 800 gallons • Waste removal service 1,000 gallons • Janitorial service and supplies • Video Technical Services – Formatting video footage • 4G Wi-Fi Cards • Satellite Feeds Pilot Activation • TGSM Professional Team – Top Video Manager and Technician, Activation Team, Brand Ambassadors to engage your guests at the event, Attendants and Janitorial Team are committed to several days of training and one additional training event • For the Pilot Event we will secure the utilities and we will provide those details to you for your future events • Over a $20K value at no extra charge to you • Work with your Videographer onsite to record testimonials and provide feedback *Reservations required prior to 4/15/17
  4. 4. 4 Copyright © 2016 Tailgating Sports Marketing . All rights reserved. Sponsorship TGSM Operational and Rental Fees are a small percentage (15%) of sponsor revenue. Total Branded 30 Second Commercial Spots = 9,600 commercials per 6 hours event Example 1: $20 per slot = $192,000 x 10 games = $1,920,000 Gross Example 2: $15 per slot = $144,000 x 10 games = $1,440,000 Gross* You select your rate for your Sponsors! *Recommended inventory minimum $15 per 30 Second branded game, photo or video commercials.
  5. 5. 5 Copyright © 2016 Tailgating Sports Marketing . All rights reserved. Next Steps Determine: • How many TGSM trailers are needed to leverage your top tailgating lots and VIP areas? • Request an on-site visit with our logistics team • Secure the Season with contract • Schedule your on-site activation dates and times • Meet your Pilot Event Team
  6. 6. 6 Copyright © 2016 Tailgating Sports Marketing . All rights reserved. Thank You. Contact Us: (888) 995-2285 Ext. #5
  7. 7. 7 Copyright © 2016 Tailgating Sports Marketing . All rights reserved. Appendices: Market Snapshot 240M People Tailgate Every Year 60%of tailgaters actually attend the in-stadium game That is 80% of the US population 64% are between the ages of 25 – 54 61% tailgate 5 or more times a season Tailgaters spend $35 Billion in food and beverages 85%Retention Rate Restroom Ads Have An 95%Of The Time Restroom Ads Are Read 98% Favorable Reaction Have A TGSM has worked relentlessly to obtain industry metrics and validation!