Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taic...
Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taic...
Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taic...
Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taic...
Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taic...
Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taic...
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How to be a sales champion!

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Author, editor and super salesman “Og” Mandino tells his story this way. "December 12, 1923 was my birthday, born Augustine Mandino.
The nickname "Og" came via my paternal grandfather. I always loved reading and writing and became my high school paper's editor. My main influence, of all people, was my dear mother who always instilled in me the idea that I would be a great writer.
Her inspiration led me to go for my dream of attending the University of Missouri's journalism school. That's when my life took an unexpected, very dark turn.
As I was ready to enter college in 1940, my mother died suddenly, right in front of me, from a massive heart attack as she was preparing my lunch. Completely crushed, I literally lost all desire to go on. I managed to find some work in a paper factory until 1942. Then I joined the United States Army Air Corps where I became a military officer and a bombardier.

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How to be a sales champion!

  1. 1. Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taico.com© 2012 Taico® Incentive Services Inc.How to be a sales champion!Author, editor and super salesman “Og” Mandino tells his story this way. "December 12, 1923was my birthday, born Augustine Mandino.The nickname "Og" came via my paternal grandfather. I always loved reading and writing andbecame my high school papers editor. My main influence, of all people, was my dear motherwho always instilled in me the idea that I would be a great writer.Her inspiration led me to go for my dream of attending the University of Missouris journalismschool. Thats when my life took an unexpected, very dark turn.As I was ready to enter college in 1940, my mother died suddenly, right in front of me, from a massive heart attackas she was preparing my lunch. Completely crushed, I literally lost all desire to go on. I managed to find some work ina paper factory until 1942. Then I joined the United States Army Air Corps where I became a military officer and abombardier.I flew about thirty bombing missions over Germany on board a B-24 Liberator during World War II. My fellow pilotwas movie star, James Stewart. After the military the only work I could find was as an insurance salesman. I gotmarried and went on the road. My life consisted of unsuccessful, lonely days and nights, traveling.Most of my time consisted of sitting in bars and drinking more and more. I became such a desperate alcoholic that Icouldnt keep my job anymore. My first wife and child left me. At 35, I became a wandering derelict and a hopelessalcoholic. My life consisted as never being more than a few paces ahead of bill collectors. When I finally hit rockbottom, one cold wintry November morning in Cleveland, I was ready to take my life. A local pawn shop had a pistolin the window for sale. I was ready to go in with my last 30 dollars and end it all".How did Og Mandino miraculously turn his life around and become a super successful salesman and author? Hisbestselling book, The Greatest Salesman in the World continues to be a worldwide top seller. His books have soldover 50 million copies and have been translated into over twenty-five different languages.Share This
  2. 2. Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taico.com© 2012 Taico® Incentive Services Inc.Og never did end up going into that pawn shop. Instead he drifted into a local library in Concord, New Hampshire. Hebegan sifting through authors such as Emmett Fox, W. Clement Stone, Napoleon Hill. He took up reading hundreds ofbooks that dealt with success. He credits these authors with rescuing him from total failure. His alcoholism alsogradually left him.Og Mandino took the principles, the skills, the attitudes he learned from his great library instructors and tested themin his own life. In a short time he became a super salesman, national speaker, executive editor of a nationalmagazine and author of his own best seller, The Greatest Salesman in the World. This book has been translated intoover twenty-five different languages. He took up golf, track and field events and re-married. His loving, new wifeBette turned out to be his greatest supporter. Before his passing in 1996 Og Mandino was inducted into NationalSpeakers Association Hall of Fame.The Greatest Salesman in the World reveals the very principles Og used to become a success. This book provides thetime-tested wisdom of the ancients distilled into ten simple scrolls. Emphasis is placed on the deeper orsubconscious mind and our ability to indeed influence it to boost our vigor, enthusiasm, happiness, desire andovercoming fear. Qualities Mandino suggests are vital to lifting us from failure to success.In short, the story of his book takes place during the time of Christ. It is about Hafid, a poor camel boy who achievesa life of abundance. What Hafid learns from the Scrolls becomes his guide to success and his understanding of thephilosophy of salesmanship.Many salespeople owe their success to following the philosophy and principles laid down in Mandinos work. I amone of them. There are laws that govern sales success. I would like to share with you Mandinos 10 Scrolls and mypersonal commentary on each of them.Scroll I - Today I begin a new life.In short, yesterday is gone. As sales people we often grapple with the emotional attachment to the past. Thisattitude negatively affects our ability to command our future. Also difficult for many of us to accept, is that we aremiracles and deserve to direct our lives with confidence. The laws of success are not new. It is simply a matter ofallowing ourselves to be guided by them.Share This
  3. 3. Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taico.com© 2012 Taico® Incentive Services Inc.Scroll II - I will greet this day with love in my heart.Often not an easy task. As many of us already know, what is simple isnt always easy. One idea I learned from mymentor is to find a list of things in my life I am sincerely grateful for. This simple approach has raised my attitude andempowered me to go forward. Bringing a sense of love to my interactions with others creates an atmosphere offriendliness and communication. Great for sales success.Scroll III - I will persist until I succeed.Being able to maintain action regardless of our feelings is the key. We can learn how to press on even when we feellike quitting. One way is to continue to focus on what inspires us to succeed. Many times working on a worthy goalmy motivation will wax and wane like waves hitting the shore. Sometimes Ill feel motivated, sometimes I don’t. Anopen secret is that my success is tied to persistent action because I continue to accumulate results. Throughpersistence the results I experience become in itself motivating to go on.Scroll IV - I am natures greatest miracle.Perhaps one of the hardest ideas to accept about ourselves. I used to feel uncomfortable to look in the mirror andacknowledge that I am a one of a kind miracle of life. A miracle indeed because, as with no other species, I canchoose the thoughts I entertain, choose how I act or react and choose how I live my life. Thats power! Mydiscomfort with this truth was based on my early programming which said that this miracle attitude was egotistical.Perhaps I was just one of those subdued ego types pretending to be oh so humble.Scroll V - I will live this day as if it is my last.If today was my last day how would I choose to live? Maybe looking at how we would we go about doing the thingswe have to do today if it was our last day to live. Certainly we might bring more intention and intensity to ouractivities. Throughout history the great sages have affirmed that yesterday is history, tomorrow is a mystery buttoday is the gift. Learning more and more how to live in the present. The present is where we make our choices thataffect our future. Empower yourself by becoming a student of the present moment. Each day becomes a fresh startand is freeing and powerful.Share This
  4. 4. Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taico.com© 2012 Taico® Incentive Services Inc.Scroll VI - Today I will be master of my emotions.Without a doubt a life long seminar. How many of us have been in situations where our emotions get the best of us?Some of us end up paying through physical health problems, relationship conflict, or overall poor decision making.You dont strive to eliminate emotions. Emotional states are essential to our life. Much has been written aboutcultivating emotional intelligence as a way to succeed in sales. A skill that can be mastered. Harnessing emotionsmore productively is a skill that can be mastered.Aristotle is quoted as saying: “Anyone can become angry – that is easy, but to be angry with the right person at theright time, and for the right purpose and in the right way – that is not within everyone’s power and that is not easy.”Some tips to emotional control can include, feeling your emotions physically. What happens to you?Be aware of your triggers. What pushes your buttons? What people, places, or events tend to trigger distressingemotions?Bring into your lifestyle things that give you peace of mind.Scroll VII - I will laugh at the world and keep perspective.In other words those situations and circumstance that appear contrary to your success ideal and picture should belooked at with a laugh. As you become master of your emotions you will be amazed at your ability to laugh off thedisruptive or disappointing events in your life.Scroll VIII - Today I will multiply my value a hundredfold.Some helpful affirmations from Og Mandino.I will not let my life be ground under rocks of failure and despair to be broken open and devoured by the will ofothers.Today I will multiply my value a hundredfold.My failures, my despairs, my ignorance and my inabilities are the darkness in which I have been planted in order toripen.I sprout and blossom only when I am nurtured with rain and sun and warm winds. I too must nurture my body andmind to fulfill my dreams.Share This
  5. 5. Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taico.com© 2012 Taico® Incentive Services Inc.I will set goals for the day, the week, the month, the year and my life. I must have objectives before my life willcrystallize.I may stumble often before reaching my goals. If I stumble I will rise and my falls will not concern me for all menmust stumble often to reach the hearth. I will climb today’s mountain to the utmost of my ability yet tomorrow I willclimb higher.To surpass the deeds of others is unimportant, to surpass my own deeds is all.I will be as my own prophet and though all may laugh at my utterances they will hear my plans, they will know mydreams, and thus there will be no escape for me until my words become accomplished deeds. I will do the work thata failure will not do.Yet, never will I proclaim my accomplishments.Let the world instead, approach me with praise and may I have the wisdom to receive it in humility.Scroll IX - I will act now, I will act now, I will act now.Whatever I can begin now, I will begin it!Scroll X - I will pray for guidance.A profound metaphysical truth. Throughout history, students of success acknowledge the existence of a powerhousewithin ourselves, yet greater than our understanding. Prayer can be that silent inner focus that connects us to thispowerhouse to obtain guidance.Tips on becoming a sales champion.1. Find out what your customer really wants and why they want it. Understand that people buy "things" as a meansto an end.2. Be an expert in your field. Know everything there is to know about your product.3. Once you have determined the best solution for your customer, link the product to their motivation for buying,and put it in their language.Share This
  6. 6. Taico® :: 67 Patterson Village Ct., Bldg F :: Patterson, NY 12563 :: 845-228-GIFT (4438) :: fax: 845-228-5136 :: info@taico.com© 2012 Taico® Incentive Services Inc.4. If needing to overcome your customers objections, use logical explanation, as a means to justify their emotionalmotivation.5. Ask for the sale. This is the most overlooked and most forgotten step, probably because a lot of sales people donthave the confidence in their ability to help their customers that they really need to have in order to help theircustomer.6. After they give you the yes on the sale, ask them about all the add-ons to up your total ticket, and for theirconvenience.7. Follow up. If you really want to be a great salesman. Go the extra mile. Remember, or write down the names andcontact info of your customers, and follow up with them to make sure they are 100% happy with their purchase. Thisis how you turn customers into raving fans.Share This

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