TABREZ ABBASI th st rd#995, 13 cross, 1 stage, 3 block, H.B.R Layout, Bangalore – 560043 Mobile - +91 99453 99005. firstname.lastname@example.org HEAD - SALES & MARKETING MARKETING & MANAGEMENT EXECUTIVEOver 15 years’ experience driving strategic growth and product visibility for leading brands in buildingmaterials, consumer durables, and automobiles Industries. Highly competitive, passionate, persuasiveand articulate, able to achieve results others believed to be impossible. Experience in marketing,public relations, partnership building and channel management.Demonstrated success record in: Branding, managing and positioning product lines. Distilling value, overcoming objections and securing hard to close deals. Expertise includes conceptualizing, developing & implementing competitive sales programs to increase product awareness and enhance sales growth Exceptional communication and presentation skills with demonstrated abilities in training, team building and leadership.CORE COMPETENCIES Channel Management Account Development Market Research Competitive/Strategic Planning Budgeting/ Forecasting Institutional sales PROFESSIONAL EXPERIENCECOLORKER CERAMICAS 2010 – 2013SALES HEADColorker Ceramicas India Private Limited was created in August 2010 as a result of an agreement withColorker S.A to market Colorker products in India. As a Head – Sales & marketing in CCIPL, theorganization achieved 35 dealers in South India with anannual turnover of INR 36 million within 2years, in spite of several challenges from the forces, inside and outside the marketing spectrum. Theforecast for the current financial year 2012-13 is INR 50 million.
Key Management areas:Profit Centre Operations: Overseeing profit center operations and accountable for increasingprofitability and achieving business objectives. Building long term business strategies for the region toensure maximum profitability in line with organisational objectives. Planning and implementingdiscount strategies.Sales & Marketing / Business Development: Forecasting & budgeting annual sales targets and initiatingsales activities to ensure achievement of revenue goals. Managing front line sales team. Planning &implementing of schemes as well as supervising launch of new brands in the market.Distribution Management: Identifying and networking with strong channel partners to maximizemarket penetration. Evaluating performance and monitoring distributors/dealer sales& marketingactivities.ASIAN GRANITO INDIA LIMITED, KARNATAKA, INDIA 2009 – 2010Senior Regional Manager, 01/09 to 01/10Asian Granito India Ltd is a leading manufacturer of vitrified and ceramic tiles in India, with a turnoverof Rs. 387 crores and exporting to over 12 countries. Heading ceramic division for the state ofKarnataka.KAJARIA CERAMICS LIMITED, KARNATAKA, INDIA 2004 – 2008Regional Manager – Karnataka May 2004 – Dec 2008Kajaria ceramics is one of the largest manufacturers of ceramic wall & floor tiles. It is the only tile brandin India to have conferred the “Super Brand” Status.Profile:• Promoted from Area Manager - Sr. Area Manager - Regional Manager within 3 years from joining theorganisation.• Responsible for dealer/project sales in Bangalore, Mysore, Mangalore and other towns in southKarnataka.• Managed successfully over 15 dealers and projects across the territory assigned with 5 marketingpersonnel and 2 administrative staff reporting to me.• Formulated Key Accounts Sales Management Procedure ensuring top priority client service formajor accounts.
• Initiated field level activities & local advertisement with an objective to increase brand awareness,new product introductions and other offers among architects, builders & developers, engineers,interior designers and contractors.LASALLE MARKETING LIMITED, INDIA 2002 – 2004Area Sales Manager – North India May 2002 – April 2004 ‘LaSalle’ is a Multinational brand with a market share of 17% in the US, and a distinguished presencein the UK, Middle east and New Zealand and has Asia’s largest Integrated tannery based in India.Profile:• Promoted from Sr. Sales Officer to Area Sales manager within one year of joining the organizationand was transferred to Delhi from Bangalore.• Managed over 45dealers in 15 Cities/Towns with 4 Sales Officers and handling Leather & VinylSegment.• Increased sales from 145.00lacs in 02-03 to 198.50lacs by Dec’04. Portfolio segment grew bymore than 35% in the assigned territories.• Developed metricsto measure City/Town/Dealer wise performance andcreated a Balanced Targetsetting/controlling thereby increasing the branch revenue by 20%.• Adopted Feedback mechanismfor products, competition, Stocks management & customer service.• Organized & Analyzed secondary movement of LaSalle’s products and their contributiontowards the growth of the company and as well as Dealers resulting ineffective inventory control.• Coordinated with the marketing team in brand building exercises (LaSalle was an officialpartner in PGAI India tour 2003-04), partnered the marketing team in organizing “LaSalle puttmore challenge”.
Sales Officer – South & Central Tamil nadu 2001 –2002LML Limited: Leading manufacturer & marketer in the 2-wheeler segment with technological tie-upwith ‘Piaggio’ of Italy and ‘Daelim’ of South Korea.Sales Officer – Bangalore, Karnataka 1998 – 2001Aristocrat Marketing Limited: A major moulded luggage manufacturing company, which had a strong,hold in the rural sector of this country and boasted a broad network. Launched soft luggage in the year2000.PRIOR EXPERIENCESSr. Sales Supervisor: Eshwari Marketing Inc.,Bangalore, KarnatakaVan Sales Representative: Dorcas Market Makers Ltd., Karnataka Up-country.Sales representative: Eureka Forbes Ltd.,Vasco-da-Gama, GoaPERSONAL DETAILS:• DATE OF BIRTH : 25TH January 1974.• MARITAL STATUS : Married.• LANGUAGES : English, Hindi & other south Indian Languages.EDUCATION:POST GRADUATION :Masters in Business Administration with Marketing as specialization from NIMS, Bangalore.Currently pursuing Masters in Mass communication.GRADUATION:Diploma in Business Administration with Sales& distribution through NIMS, BangaloreB.A – Political Science, D.C.U.Tile Installer Thin-set Standards (ITS) Verification course from University of Ceramic tile & Stone, USA.References can be provided on request.