WP7 Study 발표 - WinMoDev

Windows Phone 7:A New Kind of Phone,[object Object],Required Slide,[object Object],서진호 부장 (Jinho.Seo@microsoft.com),[object Object],Sr. Developer Evangelist – Windows Phone 7,[object Object],Microsoft Korea,[object Object],http://blogs.msdn.com/jinhoseo,[object Object]

Consumerization of IT: A Changing Environment,[object Object],Gen-Y expanding in the workforce,[object Object],Social networking goes mainstream,[object Object],Soaring demand for mobility,[object Object],Massively different economy,[object Object]

Our New Direction,[object Object],HARDWARE,[object Object],Optimized and standardized,[object Object],DESIGN,[object Object],End user comes first,[object Object],PLATFORM,[object Object],Re-architected developer platform,[object Object]

WINDOWS PHONE 7,[object Object],IS A DIFFERENT KIND OF ,[object Object],PHONE,[object Object],DESIGNED TO BRING TOGTHER,[object Object],WHAT YOU CAREABOUT MOST,[object Object]

Smart DesignWorks the way you want,[object Object],SEARCH,[object Object],Location aware,[object Object],Optimized for Bing integration,[object Object],One click search,[object Object],INTERNET EXPLORER,[object Object],Fast-opening pages, legible text and easily clickable links,[object Object],Browsing and resizing happen naturally,[object Object],START,[object Object],Customizable, at-a-glance view,[object Object],Live tiles continuously update you about your world ,[object Object]

Integrated ExperiencesHubs simplify your everyday tasks on the phone,[object Object],Immersive and engaging experiences,[object Object],Bring together apps, services, content, and the web by theme,[object Object],Reduce the number of steps for everyday tasks,[object Object]

Integrated ExperiencesHubs simplify your everyday tasks on the phone,[object Object]

Windows Phone 7 - Device Experience,[object Object],Video,[object Object]

SUSTAINED INVESTMENT,[object Object],Commitment to Infrastructure Investments,[object Object],Business Productivity Online Suite,[object Object]

# OF USERS,[object Object],Windows Device/OS Portfolio,[object Object],NUMBER OF USERS,[object Object],Smart design and best in class business productivity ,[object Object],Managed through Exchange EAS,[object Object],App Platform: Silverlight, XNA, VS 2010 and Expression,[object Object],App distribution: Marketplace,[object Object],Windows Phone 7,[object Object],Good business productivity,[object Object],Managed through Exchange EAS and System Center,[object Object],App Platform: Native or .NET, VS 2008,[object Object],App Distribution: Management Infrastructure,[object Object],Windows Mobile 6.5,[object Object],Line of Business specific Interface,[object Object],Specialized use and design,[object Object],Application Platform: Native, specialized devtools,[object Object],App distribution: Management Infrastructure,[object Object],Ruggedized,[object Object]

Compelling Application Platform,[object Object],RICH, CAPTIVATING APPLICATIONS,[object Object],Unleash the power of Silverlight to reach customers and employees,[object Object],END-TO-END DEVELOPER EXPERIENCE,[object Object],Tools > community > ingestion > distribution,[object Object],SINGLE, DISCOVERABLE MARKETPLACE,[object Object],Channel for reaching the end-user,[object Object],POWERFUL AND FAMILIAR TOOLS,[object Object],Visual Studio, Expression Blend, Silverlight, and XNA,[object Object],MULTI-SCREEN POTENTIAL,[object Object],Applications that work across phone, web, and desktop,[object Object]

Possibilities for your Business,[object Object]

User Experience Frameworks,[object Object],Modern XAML/event-driven application UI framework,[object Object],Rapid creation of visually rich apps,[object Object],HTML/Javascript,[object Object],Mature, robust, widely deployed technology,[object Object],High performance game framework,[object Object],Rapid creation of multi-screen 2D and 3D games ,[object Object],Rich content pipeline,[object Object],Mature, robust, widely adopted technology spanning Xbox, Windows, and Zune,[object Object],GAMES(and applications),[object Object],APPLICATIONS,[object Object],(and games),[object Object]

Managed Code for Game Development,[object Object],Windows Phone 7 ,[object Object],Uses the .NET platform,[object Object],Managed code platform, no unsafe code,[object Object],.NET/XNA is used for games today!,[object Object],XNA Game Studio 4.0 is C# exclusive,[object Object],800+ managed code games on XBLA/XBLIG,[object Object],Windows games published through portals,[object Object]

XNA Game Studio 4.0,[object Object],Develop for Windows Phone 7 Series ,[object Object],Enhanced audio support,[object Object],Simplified graphics API’s,[object Object],Visual Studio 2010 integration,[object Object],New configurable effects,[object Object]

Frameworks designed for performance,[object Object],Addressing Performance Head-on,[object Object],Frameworks designed for performance,[object Object],Frameworks designed for performance,[object Object],Frameworks designed for performance,[object Object],XNA Framework designed for gaming scenarios,[object Object],Commitment to future of managed code ,[object Object],No unnecessary garbage generation,[object Object],Three + years of profiling and investment ,[object Object],We’ve built for performance on Windows Phone 7,[object Object],Math libraries optimized ,[object Object],Efficient APIs with tuned transitions to native code,[object Object]

Games Hub Featuring Xbox LIVE,[object Object]

Xbox LIVE is Gaming Services,[object Object],Gamertag,[object Object],Friends,[object Object],Achievements,[object Object],Windows Phone will extend the Xbox LIVE brand beyond the console for the first time,[object Object],Merchandising Premium Placement,[object Object],Windows Phone is the first step towards our vision of a ubiquitous gaming service,[object Object],Differentiates your title from the rest,[object Object]

Windows Phone 7 – The Developer Experience,[object Object],Demo,[object Object]

Marketplace Update for Windows Phone 7Giving developers what they’ve asked for,[object Object],EASILY MANAGE YOUR BUSINESS,[object Object],Single self-service portal,[object Object],Transparent polices & open to 3rd party services,[object Object],Beta distribution service,[object Object],DEEPEN CUSTOMER CONNECTION,[object Object],Trial API,[object Object],Push notification, simple update mechanism, & dynamic tiles,[object Object],Broad business model support,[object Object],INCREASE DISCOVERABILITY,[object Object],Reach all WP7 consumers with compelling apps,[object Object],Single easy to find Marketplace on device and PC,[object Object],Daily localized merchandising to promote the very best apps ,[object Object]

Windows Phone 7 – Marketplace Experience,[object Object],Demo,[object Object]

Addressing Business Customer NeedsMaking Windows Phone 7 work for your organization,[object Object],UTILIZES EXISTING INVESTMENTS,[object Object],COMPELLING PLATFORM ,[object Object],CAPTIVATING AND PRODUCTIVE EXPERIENCES,[object Object],Phones end-users desire,[object Object],Business and personal,[object Object],Productivity without compromise,[object Object],Works well with Exchange and SharePoint,[object Object],On-premise or in the cloud,[object Object],Managed with Exchange,[object Object],Compelling apps for phone, web and PC,[object Object],Powerful & familiar developer tools ,[object Object]

# OF USERS,[object Object],Reactions to Windows Phone 7,[object Object],“One thing is certain: All of today's other smartphone user interfaces look pretty staid by comparison.”,[object Object],David Coursey, PC World,[object Object],“Microsoft Office on Windows Phone 7 Looks Fantastic. From e-mail to edit, the process is seamless.”,[object Object],John Herrman, Gizmodo,[object Object],“When it comes to smartphones, Windows Phone 7 should arguably be the de facto platform for business professionals.”,[object Object],Tony Bradley, PC World,[object Object]

Windows Phone Resources,[object Object],Questions? Demos? The Latest phones? ,[object Object],Visit the Windows Phone Technical Learning Center...,[object Object],Business IT Resources,[object Object],www.windowsphone.com/business,[object Object],Developer Resources,[object Object],developer.windowsphone.com,[object Object],Experience Windows Phone 7 on-line and get a backstage pass,[object Object],www.windowsphone7.com,[object Object]

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.,[object Object],The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.,[object Object]

WP7 Study 발표 - WinMoDev

WP7 Study 발표 - WinMoDev

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WP7 Study 발표 - WinMoDev